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~isPartOf:"Customer engagement : contemporary issues and challenges"
~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~isPartOf:"Journal of retailing and consumer services"
~subject:"Kundenzufriedenheit"
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Search: subject_exact:"Markenloyalität"
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Kundenzufriedenheit
Brand loyalty
42
Markentreue
42
Beziehungsmarketing
41
Relationship marketing
41
Consumer behaviour
35
Konsumentenverhalten
35
Brand management
33
Markenführung
33
Brand
28
Markenartikel
28
Brand image
23
Markenimage
23
Customer satisfaction
14
Internet marketing
14
Online-Marketing
14
Social Web
11
Social web
11
Customer integration
10
Kundenintegration
10
Einzelhandel
6
Retail trade
6
brand loyalty
6
Confidence
5
Vertrauen
5
social media
4
Advertising effects
3
Dienstleistungsqualität
3
Service quality
3
Werbewirkung
3
Age group
2
Altersgruppe
2
Brand trust
2
Customer retention
2
Dienstleistungsmarketing
2
Environmental consciousness
2
Fashion
2
Food trade
2
Großbritannien
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Internet
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Giovanis, Apostolos N.
2
Abbes, Intissar
1
Ahn, Jiseon
1
Amlus, Mohammad Harith
1
Appiah, Dominic
1
Ariza-Montes, Antonio
1
Athanasopoulou, Pinelopi
1
Chrysochou, Polymeros
1
Fatma, Mobin
1
Gursimranjit Singh
1
Hallem, Yousra
1
Han, Heesup
1
Hartnett, Nicole
1
Hollebeek, Linda D.
1
Hong, EunPyo
1
Howell, Kerry E.
1
Hyun, Hyowon
1
Islam, Jamid Ul
1
Jaggi, Shamily
1
Jørgensen, Finn
1
Kennedy, Rachel
1
Khan, Imran
1
Kim, Jinkyung Jenny
1
Kim, Renee B.
1
Krystallis, Athanasios
1
Lancaster, Geoffrey
1
Mathisen, Terje Andreas
1
Muhammad Shahar Jusoh
1
Nim, Dheeraj
1
Ozuem, Wilson
1
Page, Bill
1
Park, Joonyong
1
Park, Jungkun
1
Pedersen, Hassa
1
Pedersen, Per Egil
1
Phua, Peilin
1
Riivits-Arkonsuo, Iivi
1
Solem, Birgit Andrine Apenes
1
Syahida Abd Aziz
1
Taga, Nadia
1
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Customer engagement : contemporary issues and challenges
International journal of internet marketing and advertising : IJIMA
Journal of retailing and consumer services
International journal of hospitality management
9
The journal of product & brand management
7
The journal of brand management : an international journal
5
Journal of business research : JBR
4
Asia Pacific journal of marketing and logistics
3
Business analyst : a refereed journal of Shri Ram College of Commerce
3
European journal of marketing : EJM
3
International journal of contemporary hospitality management
3
International journal of information systems in the service sector : IJISSS ; an official publication of the Information Resources Management Association
3
Innovatives Markenmanagement
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
Journal of hospitality marketing & management
2
Journal of marketing management : MM
2
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
2
Pakistan journal of commerce and social sciences
2
SpringerLink / Bücher
2
The IUP journal of brand management : IJBRM
2
The international journal of bank marketing : IJBM
2
The journal of business & industrial marketing
2
The journal of consumer marketing
2
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
1
Annals of tourism research : ATR ; a social sciences journal
1
Benchmarking : an international journal
1
Brands and brand management : contemporary research perspectives
1
Cogent business & management
1
Corporate reputation review
1
Critical explorations
1
Dutch journal of finance and management
1
Emerging human and techno-human business management dynamics in a globalized environment
1
European business review
1
European journal of marketing
1
Expert journal of marketing
1
Foundations of Management : the journal of Warsaw University of Technology
1
Gabler Edition Wissenschaft / Spektrum wirtschaftswissenschaftliche Forschung
1
Global business review
1
Global journal of business research : GJBR
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of Indian culture and business management
1
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ECONIS (ZBW)
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1
Role of multidimensional customer brand engagement on customer behavior for online grocery shopping
Park, Jungkun
;
Hong, EunPyo
;
Ahn, Jiseon
;
Hyun, Hyowon
- In:
Journal of retailing and consumer services
73
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014303390
Saved in:
2
Importance of offline service quality in building loyalty of OC service brand
Park, Joonyong
;
Kim, Renee B.
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-8
Persistent link: https://www.econbiz.de/10013169688
Saved in:
3
Role of brand experience, brand trust and brand love in assessing brand loyalty : a study of fashion jewellery brands among women
Nim, Dheeraj
;
Jaggi, Shamily
;
Gursimranjit Singh
- In:
International journal of internet marketing and …
17
(
2022
)
1/2
,
pp. 200-216
Persistent link: https://www.econbiz.de/10014318190
Saved in:
4
The impact of hotel attributes, well-being perception, and attitudes on brand loyalty : examining the moderating role of COVID-19 pandemic
Kim, Jinkyung Jenny
;
Han, Heesup
;
Ariza-Montes, Antonio
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012648895
Saved in:
5
Second-hand shopping and brand loyalty : the role of online collaborative redistribution platforms
Abbes, Intissar
;
Hallem, Yousra
;
Taga, Nadia
- In:
Journal of retailing and consumer services
52
(
2020
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012132170
Saved in:
6
Examining older consumers' loyalty towards older brands in grocery retailing
Phua, Peilin
;
Kennedy, Rachel
;
Trinh, Giang
;
Page, Bill
; …
- In:
Journal of retailing and consumer services
52
(
2020
),
pp. 1-7
Persistent link: https://www.econbiz.de/10012132173
Saved in:
7
Customer experience and commitment in retailing : does customer age matter?
Khan, Imran
;
Hollebeek, Linda D.
;
Fatma, Mobin
;
Islam, …
- In:
Journal of retailing and consumer services
57
(
2020
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012305359
Saved in:
8
Building resistance to brand switching during disruptions in a competitive market
Appiah, Dominic
;
Howell, Kerry E.
;
Ozuem, Wilson
; …
- In:
Journal of retailing and consumer services
50
(
2019
),
pp. 249-257
Persistent link: https://www.econbiz.de/10012114158
Saved in:
9
Consumer-brand relationships and brand loyalty in technology-mediated services
Giovanis, Apostolos N.
;
Athanasopoulou, Pinelopi
- In:
Journal of retailing and consumer services
40
(
2018
),
pp. 287-294
Persistent link: https://www.econbiz.de/10011801987
Saved in:
10
The moderating role of technology anxiety on brand service quality, brand image and their relation to brand loyalty
Syahida Abd Aziz
;
Muhammad Shahar Jusoh
;
Amlus, …
- In:
International journal of internet marketing and …
12
(
2018
)
3
,
pp. 270-289
Persistent link: https://www.econbiz.de/10011918364
Saved in:
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