//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Digital advertising : theory and research"
~isPartOf:"Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation"
~isPartOf:"Journal of research in interactive marketing : interactive marketing and computer-mediated communication"
~subject:"Vertrauen"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Telemarketing"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Vertrauen
Mobile Marketing
38
Mobile marketing
38
Consumer behaviour
18
Konsumentenverhalten
18
Mobile communications
16
Mobilkommunikation
16
Internet marketing
14
Online-Marketing
14
Advertising effects
8
Werbewirkung
8
Mobile phone
7
Mobiltelefon
7
Social Web
7
Social web
7
Interactive media
6
Interaktive Medien
6
Mobile Business
6
Mobile business
6
Advertising
5
Marketing management
5
Marketingmanagement
5
Mobile advertising
5
Werbung
5
Mobile Anwendung
4
Mobile application
4
Viral marketing
4
Virales Marketing
4
Beziehungsmarketing
3
Confidence
3
Customer integration
3
Data protection
3
Datenschutz
3
Kundenintegration
3
Mobile promotions
3
Relationship marketing
3
Theorie
3
Theory
3
Arbeitsmobilität
2
Brand
2
more ...
less ...
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Aufsatz im Buch
3
Book section
3
Language
All
English
3
Author
All
Drennan, Judy
1
Huh, Jisu
1
Kelly, Louise
1
Kerr, Gayle
1
Marimoto, Mariko
1
Published in...
All
Digital advertising : theory and research
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
Der Handel im Informationszeitalter : Konzepte, Instrumente, Umsetzung ; Klaus Barth zum 65. Geburtstag
1
E-marketing ; Vol. 2
1
Forum Wirtschaft : FW
1
Gabler Edition Wissenschaft / Interaktives Marketing
1
International journal of commerce and management
1
Journal of marketing research
1
Journal of promotion management : innovations in planning and applied research
1
Konsumentenverhaltensforschung im 21. Jahrhundert : gewidmet Peter Weinberg zum 65. Geburtstag
1
more ...
less ...
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Personalization, perceived intrusiveness, irritation, and avoidance in digital advertising
Marimoto, Mariko
- In:
Digital advertising : theory and research
,
(pp. 110-123)
.
2017
Persistent link: https://www.econbiz.de/10011646106
Saved in:
2
Between an ad block and a hard place : advertising avoidance and the digital world
Kelly, Louise
;
Kerr, Gayle
;
Drennan, Judy
- In:
Digital advertising : theory and research
,
(pp. 243-255)
.
2017
Persistent link: https://www.econbiz.de/10011646117
Saved in:
3
Considerations for application of computational social science research approaches to digital advertising research
Huh, Jisu
- In:
Digital advertising : theory and research
,
(pp. 446-453)
.
2017
Persistent link: https://www.econbiz.de/10011646135
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->