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~isPartOf:"Direkt-Marketing : Praxiswissen für erfolgreichen Kundendialog"
~isPartOf:"European journal of operational research : EJOR"
~subject:"Algorithm"
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Direkt-Marketing : Praxiswissen für erfolgreichen Kundendialog
European journal of operational research : EJOR
Market : review for marketing theory and practice
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Optimization models for targeted offers in direct marketing : exact and heuristic algorithms
Nobibon, Fabrice Talla
;
Leus, Roel
;
Spieksma, Frits C. R.
- In:
European journal of operational research : EJOR
210
(
2011
)
3
,
pp. 670-683
Persistent link: https://www.econbiz.de/10008990051
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