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~isPartOf:"Driving green consumerism through strategic sustainability marketing"
~isPartOf:"Journal of business ethics : JOBE"
~subject:"Developing countries"
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Driving green consumerism through strategic sustainability marketing
Journal of business ethics : JOBE
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Driving green marketing in a developing country : reducing the attitude-behaviour gap
Pandey, Shweta
;
Chawla, Deepak
- In:
Driving green consumerism through strategic …
,
(pp. 99-121)
.
2018
Persistent link: https://www.econbiz.de/10011764183
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