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~isPartOf:"ESMT Working Paper"
~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
~person:"Chen, Yongmin"
~source:"econis"
~subject:"Leistungsbündel"
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Leistungsbündel
Bundling strategy
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Consumer behaviour
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bundling
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demand uncertainty
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group discount
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Chen, Yongmin
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Bedre-Defolie, Özlem
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ESMT Working Paper
Management science : journal of the Institute for Operations Research and the Management Sciences
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Interpersonal bundling
Chen, Yongmin
;
Zhang, Tianle
- In:
Management science : journal of the Institute for …
61
(
2015
)
6
,
pp. 1456-1471
Persistent link: https://www.econbiz.de/10011293373
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