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~isPartOf:"Electronic commerce research and applications"
~isPartOf:"Journal of marketing"
~subject:"E-commerce"
~subject:"Einzelhandel"
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Search: subject_exact:"Elektronischer Handel"
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E-commerce
Einzelhandel
Electronic Commerce
98
Online retailing
90
Online-Handel
90
Consumer behaviour
59
Konsumentenverhalten
59
Social Web
23
Social web
23
Internet marketing
19
Online-Marketing
19
Retail trade
17
Beziehungsmarketing
16
Relationship marketing
16
Internet
14
Confidence
12
Vertrauen
12
Viral marketing
12
Virales Marketing
12
Customer satisfaction
10
Dienstleistungsqualität
10
Kundenzufriedenheit
10
Service quality
10
Internet-Auktion
9
Online auction
9
Personalisierung
9
Personalization
9
Distribution channel
8
Experiment
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Vertriebsweg
8
Website
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e-commerce
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Auction theory
7
Auktionstheorie
7
Data security
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Datensicherheit
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7
Digitale Plattform
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Online shopping
7
China
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102
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102
Collection of articles of several authors
5
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5
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102
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Zhang, Jie
5
Botti, Vicent
2
Chandukala, Sandeep R.
2
Fang, Hui
2
Gielens, Katrijn
2
Houston, Mark B.
2
Kauffman, Robert J.
2
Palmatier, Robert W.
2
Ruyter, Ko de
2
Allen, B. J.
1
Appari, Ajit
1
Arat, Mustafa Murat
1
Archer, Norman P.
1
Avery, Jill
1
Balasubramanian, Siva Kumar
1
Ballings, Michel
1
Bao, Yang
1
Basu, Amit
1
Bei, Zhiling
1
Benaroch, Michel
1
Benoit, Sabine
1
Benyoucef, Morad
1
Bharadwaj, Neeraj
1
Bian, Jing
1
Bichler, Martin
1
Bleier, Alexander
1
Bockstedt, Jesse C.
1
Bos, Joost van den
1
Bounie, David
1
Bove, Liliana
1
Bower, Amanda B.
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Caldieraro, Fabio
1
Caravella, Mary
1
Cebi, Selcuk
1
Chakravarty, Anindita
1
Chang, Jau-Shien
1
Chang, Jau-shien
1
Chang, Wen-Hsi
1
Chang, Wen-hsi
1
Chen, Chin-ling
1
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Electronic commerce research and applications
Journal of marketing
Journal of retailing and consumer services
268
Electronic commerce research
179
Journal of business research : JBR
163
SpringerLink / Bücher
145
Information systems and e-business management : ISeB
118
Journal of internet commerce
103
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
101
International journal of business information systems : IJBIS
101
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
101
Management science : journal of the Institute for Operations Research and the Management Sciences
101
International journal of production economics
97
Information systems research : ISR
94
Industrial marketing management : the international journal for industrial and high-tech firms
93
European journal of operational research : EJOR
92
International journal of e-business research : an official publication of the Information Resources Management Association
90
International journal of electronic business
90
International journal of electronic marketing and retailing : IJEMR
80
Technological forecasting & social change : an international journal
77
Electronic markets : the international journal on networked business
75
Annual series / Foreign Office : pres. to the both Houses of Parliament by command of His Majesty
74
Journal of electronic commerce research : JECR
69
Premier reference source
69
International journal of electronic commerce : IJEC
68
NBER working paper series
67
Transportation research / E : an international journal
67
Electronic markets : EM ; the international journal of electronic commerce and business media
62
Springer eBook Collection
62
Journal of management information systems : JMIS
61
Journal of retailing
60
International journal of production research
59
International journal of electronic customer relationship management : IJECRM
51
International journal of internet marketing and advertising : IJIMA
49
Telecommunications policy : the international journal of digital economy, data sciences and new media
48
International journal of networking and virtual organisations : IJNVO
47
NBER Working Paper
47
European research studies
45
Gabler Edition Wissenschaft
43
The international review of retail, distribution and consumer research
43
International journal of retail & distribution management
42
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ECONIS (ZBW)
102
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102
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1
Navigating the last mile : the demand effects of click-and-collect order fulfillment
Gielens, Katrijn
;
Gijsbrechts, Els
;
Geyskens, Inge
- In:
Journal of marketing
85
(
2021
)
4
,
pp. 158-178
Persistent link: https://www.econbiz.de/10012593261
Saved in:
2
The one-party versus third-party platform conundrum : how can brands thrive?
Bei, Zhiling
;
Gielens, Katrijn
- In:
Journal of marketing
87
(
2023
)
2
,
pp. 253-274
Persistent link: https://www.econbiz.de/10014245087
Saved in:
3
A new livestream retail analytics framework to assess the sales impact of emotional displays
Bharadwaj, Neeraj
;
Ballings, Michel
;
Naik, Prasad A.
; …
- In:
Journal of marketing
86
(
2022
)
1
,
pp. 27-47
Persistent link: https://www.econbiz.de/10012794726
Saved in:
4
Augmented reality in retail and its impact on sales
Tan, Yong-Chin
;
Chandukala, Sandeep R.
;
Reddy, Srinivas K.
- In:
Journal of marketing
86
(
2022
)
1
,
pp. 48-66
Persistent link: https://www.econbiz.de/10012794728
Saved in:
5
Communication in the gig economy : buying and selling in online freelance marketplaces
Ludwig, Stephan
;
Herhausen, Dennis
;
Grewal, Dhruv
; …
- In:
Journal of marketing
86
(
2022
)
4
,
pp. 141-161
Persistent link: https://www.econbiz.de/10013258883
Saved in:
6
The double-edged effects of e-commerce cart retargeting : does retargeting too early backfire?
Li, Jing
;
Luo, Xueming
;
Lu, Xianghua
;
Moriguchi, Takeshi
- In:
Journal of marketing
85
(
2021
)
4
,
pp. 123-140
Persistent link: https://www.econbiz.de/10012593258
Saved in:
7
The faces of success : beauty and ugliness premiums in e-commerce platforms
Peng, Ling
;
Cui, Geng
;
Chung, Yuho
;
Zheng, Wanyi
- In:
Journal of marketing
84
(
2020
)
4
,
pp. 67-85
Persistent link: https://www.econbiz.de/10012231628
Saved in:
8
The platformization of brands
Wichmann, Julian R. K.
;
Wiegand, Nico
;
Reinartz, Werner J.
- In:
Journal of marketing
86
(
2022
)
1
,
pp. 109-131
Persistent link: https://www.econbiz.de/10012794732
Saved in:
9
Platform exploitation : when service agents defect with customers from online service platforms
Zhou, Qiang
;
Allen, B. J.
;
Gretz, Richard T.
;
Houston, …
- In:
Journal of marketing
86
(
2022
)
2
,
pp. 105-125
Persistent link: https://www.econbiz.de/10013258793
Saved in:
10
Creating effective online customer experiences
Bleier, Alexander
;
Harmeling, Colleen M.
;
Palmatier, …
- In:
Journal of marketing
83
(
2019
)
2
,
pp. 98-119
Persistent link: https://www.econbiz.de/10012175912
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