//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Energy conversion and management : ECM"
~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~person:"Nyadzayo, Munyaradzi W."
~subject:"Consumer behaviour"
~subject:"Unternehmenskooperation"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: knowledge OR management
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
Unternehmenskooperation
Lieferantenmanagement
5
Supplier relationship management
5
B-to-B-Marketing
4
Beziehungsmarketing
4
Business-to-business marketing
4
Relationship marketing
4
Brand image
3
Brand management
3
Konsumentenverhalten
3
Markenführung
3
Markenimage
3
B2B branding
2
Business services
2
Freie Berufe
2
Professional service firms
2
Professional services
2
Relationship quality
2
Unternehmensdienstleistung
2
WTP
2
B2B
1
B2B customer identification
1
Beschaffung
1
Brand
1
Brand citizenship behavior
1
Brand relationship quality
1
Brand sensitivity
1
Commitment
1
Confidence
1
Cross-cultural
1
Dependence
1
Dienstleistungssektor
1
E-commerce
1
Electronic Commerce
1
Emerging economies
1
Emerging markets
1
Franchisee-based brand equity
1
Franchising
1
Franchisor competence
1
International marketing
1
more ...
less ...
Online availability
All
Undetermined
3
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Language
All
English
3
Author
All
Nyadzayo, Munyaradzi W.
Bengtsson, Maria
8
Kock, Sören
7
Brettel, Malte
5
Mohan, Mayoor
5
Raza-Ullah, Tatbeeq
5
Aarikka-Stenroos, Leena
4
Casidy, Riza
4
Clauß, Thomas
4
Crick, James M.
4
Gast, Johanna
4
Jaakkola, Elina
4
Lundgren-Henriksson, Eva-Lena
4
Bouncken, Ricarda B.
3
Brown, Brian P.
3
Bush, Alan J.
3
Chiambaretto, Paul
3
Crick, Dave
3
Gupta, Suraksha
3
Henneberg, Stephan
3
Kleinaltenkamp, Michael
3
La Rocca, Antonella
3
Le Roy, Frédéric
3
Moncrief, William C.
3
Rajala, Anni
3
Ritter, Thomas
3
Siahtiri, Vida
3
Snehota, Ivan
3
Tidström, Annika
3
Weele, Arjan J. van
3
Alinaghian, Leila
2
Arvidsson, Ala
2
Ashnai, Bahar
2
Aspara, Jaakko
2
Beeler, Lisa L.
2
Butler, Bella
2
Caigny, Arno de
2
Chaker, Nawar N.
2
Chou, Chia-hui
2
Coussement, Kristof
2
more ...
less ...
Published in...
All
Energy conversion and management : ECM
Industrial marketing management : the international journal for industrial and high-tech firms
Journal of business research : JBR
2
Journal of retailing and consumer services
1
Marketing intelligence & planning
1
The journal of brand management : an international journal
1
The journal of business & industrial marketing
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Customer identification : the missing link between relationship quality and supplier performance
Mohan, Mayoor
;
Nyadzayo, Munyaradzi W.
;
Casidy, Riza
- In:
Industrial marketing management : the international …
97
(
2021
),
pp. 220-232
Persistent link: https://www.econbiz.de/10013206320
Saved in:
2
Franchisee-based brand equity : the role of brand relationship quality and brand citizenship behavior
Nyadzayo, Munyaradzi W.
;
Matanda, Margaret J.
;
Ewing, …
- In:
Industrial marketing management : the international …
52
(
2016
),
pp. 163-174
Persistent link: https://www.econbiz.de/10011447509
Saved in:
3
The relative influence of functional versus imagery beliefs on brand sensitivity in B2B professional services
Casidy, Riza
;
Nyadzayo, Munyaradzi W.
;
Mohan, Mayoor
; …
- In:
Industrial marketing management : the international …
72
(
2018
),
pp. 26-36
Persistent link: https://www.econbiz.de/10011887280
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->