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~isPartOf:"EuroMed journal of business"
~isPartOf:"Middle East journal of management : MEJM"
~isPartOf:"Social Science & Medicine"
~person:"Sikander, Arif"
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Sikander, Arif
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EuroMed journal of business
Middle East journal of management : MEJM
Social Science & Medicine
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Does country of brand origin (COBO) matter for the Lebanese consumers?
Ahmed, Zafar U.
;
Zbib, Imad J.
;
Sikander, Arif
; …
- In:
EuroMed journal of business
7
(
2012
)
2
,
pp. 108-128
Persistent link: https://www.econbiz.de/10009580888
Saved in:
2
Predicting consumer behavior based on country of origin (COO) : a case study of Lebanese consumers
Ahmed, Zafar U.
;
Zbib, Imad J.
;
Sikander, Arif
;
Farhat, …
- In:
EuroMed journal of business
5
(
2010
)
1
,
pp. 37-56
Persistent link: https://www.econbiz.de/10003984618
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