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~isPartOf:"Europäische Hochschulschriften / 5"
~isPartOf:"International marketing review"
~isPartOf:"Review of international economics"
~subject:"Theory"
~subject:"Transnational corporation"
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Search: subject:"Internationale Markteintrittsstrategie"
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Transnational corporation
International market entry
115
Internationaler Markteintritt
115
Multinationales Unternehmen
59
Globalisierung
35
Globalization
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Theorie
22
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Mellahi, Kamel
4
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Hanfeld, Ulrich
2
Liu, Yipeng
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Schott, Hartmut
2
Schwesig, Holger
2
Shoham, Aviv
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Vrontis, Demetris
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Du, Min
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Efrat, Kalanit
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Felbermayr, Gabriel
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Europäische Hochschulschriften / 5
International marketing review
Review of international economics
International business review : the official journal of the European International Business Academy
166
Journal of world business : JWB
91
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
75
Management international review : mir ; journal of international business
73
Journal of business research : JBR
67
Journal of international entrepreneurship
63
Journal of international management
62
Multinational business review
37
European journal of international management : EJIM
33
Entrepreneurial business and economics review : EBER
28
Thunderbird international business review
26
International journal of emerging markets
22
Journal of East-West business
21
European business review : EBR ; the official journal of the International Management Centres, Europe
20
Asian business & management
19
Management international review : MIR ; journal of international business
19
International journal of business and globalisation : IJBG
18
Review of international business and strategy
18
SpringerLink / Bücher
18
Global strategy journal : GSJ
17
Discussion paper / Centre for Economic Policy Research
16
Working paper / National Bureau of Economic Research, Inc.
16
Journal of international marketing
15
Asia Pacific business review
14
Asia Pacific journal of management : APJM ; a publication of the Faculty of Business Administration, National University of Singapore
14
NBER working paper series
14
CESifo working papers
13
Industrial marketing management : the international journal for industrial and high-tech firms
13
International small business journal : researching entrepreneurship
13
NBER Working Paper
13
International entrepreneurship and management journal
12
Journal of East European management studies : JEEMS
12
Administrative Sciences : open access journal
11
Journal of international trade & commerce
11
Management and organization review : MOR ; the official journal of The International Association for Chinese Management Research
11
Baltic journal of management
10
International small business journal : ISBJ
10
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1
Scale, scope, and the international expansion strategies of multiproduct firms
Yeaple, Stephen R.
- In:
Review of international economics
31
(
2023
)
4
,
pp. 1385-1413
Persistent link: https://www.econbiz.de/10014329840
Saved in:
2
Network bricolage of international entrepreneurs for new market entry : a cross-national study of small biotech firms
Yang, Man
;
Leppäaho, Tanja
- In:
International marketing review
40
(
2023
)
7
,
pp. 22-44
Persistent link: https://www.econbiz.de/10014470398
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3
Social media and international business : views and conceptual framing
Saari, Matti
;
Haapanen, Lauri
;
Hurmelinna-Laukkanen, Pia
- In:
International marketing review
39
(
2022
)
7
,
pp. 25-45
Persistent link: https://www.econbiz.de/10013532329
Saved in:
4
A network model approach to enhance knowledge sharing for internationalization readiness of SMEs
Magni, Domitilla
;
Chierici, Roberto
;
Fait, Monica
; …
- In:
International marketing review
39
(
2022
)
3
,
pp. 626-652
Persistent link: https://www.econbiz.de/10013396292
Saved in:
5
Innovation and commercialisation : the role of the international dynamic marketing capability in Malaysian international entrepreneurial firms
Mostafiz, Md Imtiaz
;
Ahmed, Farhad Uddin
;
Ibrahim, Fahad
; …
- In:
International marketing review
41
(
2024
)
1
,
pp. 199-236
Persistent link: https://www.econbiz.de/10014524782
Saved in:
6
How can companies boost legitimacy in international markets? : a dynamic marketing capabilities approach
Rivero-Gutierrez, Lourdes
;
Cabanelas, Pablo
; …
- In:
International marketing review
41
(
2024
)
1
,
pp. 273-301
Persistent link: https://www.econbiz.de/10014524786
Saved in:
7
Exploring the influence of hybrid product-service offerings on firm internationalization strategies : an international perspective
Liu, Yipeng
;
Bustinza, Oscar F.
;
Vendrell-Herrero, Ferran
; …
- In:
International marketing review
40
(
2023
)
4
,
pp. 549-560
Persistent link: https://www.econbiz.de/10014469928
Saved in:
8
Business hybrid offerings by manufacturing SMEs : impact of servitization on internationalization of manufacturing SMEs
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Vrontis, Demetris
- In:
International marketing review
40
(
2023
)
4
,
pp. 585-611
Persistent link: https://www.econbiz.de/10014469932
Saved in:
9
Knowledge trajectories in the internationalization of the firm
Leal Barbosa, Sylvio
;
Rezende, Sérgio Fernando Loureiro
; …
- In:
International marketing review
40
(
2023
)
2
,
pp. 313-337
Persistent link: https://www.econbiz.de/10014266951
Saved in:
10
Owner CEO narcissism, international entrepreneurial orientation and post-entry speed of internationalization : an empirical study of exporting SMEs from China
Li, Xiaoxuan
;
Wang, Yue
;
Yang, Miles M.
;
Tang, Yanzhao
- In:
International marketing review
40
(
2023
)
3
,
pp. 452-478
Persistent link: https://www.econbiz.de/10014381214
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