//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"European journal of marketing : EJM"
~isPartOf:"Innovation in pricing : contemporary theories and best practices"
~isPartOf:"Journal of business market management : JBM"
~person:"Hinterhuber, Andreas"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"B-to-B-Markenführung"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
B-to-B-Marketing
1
Befragung
1
Business-to-business marketing
1
Customer value
1
Führungspersönlichkeit
1
Interview
1
Kundenwert
1
Leadership personality
1
Profitability
1
Rentabilität
1
Todd C. Snelgrove
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Aufsatz im Buch
1
Book section
1
Interview
1
Language
All
English
1
Author
All
Hinterhuber, Andreas
Farrés, Rafael
2
Johansson, Magnus
2
Moorman, Mike
2
Provines, Christopher D.
2
Stiving, Mark
2
Storbacka, Kaj
2
Zawada, Craig
2
Baker, Brent L.
1
Barile, Sergio
1
Barnes, James G.
1
Baumgarth, Carsten
1
Baxter, Roger
1
Biehn, Neil
1
Biehn, Niels
1
Brown, Mark R.
1
Brozovic, Danilo
1
Caputo, Francesco
1
Carrubbo, Luca
1
Christodoulides, George
1
Coleman, Darren Andrew
1
Danaher, Peter J.
1
Dant, Rajiv P.
1
Davies, Gary
1
De Chernatony, Leslie
1
Drennan, Judy
1
Drews, Ralf
1
Eggert, Andreas
1
Fantapié Altobelli, Claudia
1
Florin, Juan M.
1
Folse, Judith Anne Garretson
1
Godbole, Mousumi Bose
1
Gottlieb, Udo R.
1
Gounaris, Spiros
1
Grundström, Christina
1
Iandolo, Francesca
1
Johnston, Wesley J.
1
Jönsson, Petter
1
Kowalkowski, Christian
1
LaPlaca, Peter
1
more ...
less ...
Published in...
All
European journal of marketing : EJM
Innovation in pricing : contemporary theories and best practices
Journal of business market management : JBM
Industrial marketing management : the international journal for industrial and high-tech firms
3
Journal of business research : JBR
2
Journal of revenue and pricing management
2
Creating and managing superior customer value
1
Journal of strategy and management
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
How a vice president of value can drive profits in B2B
Snelgrove, Todd C.
(
interviewee
); …
- In:
Innovation in pricing : contemporary theories and best …
,
(pp. 123-136)
.
2018
Persistent link: https://www.econbiz.de/10011713259
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->