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~isPartOf:"European journal of marketing : EJM"
~person:"Coyle, James R."
~person:"Gazley, Aaron"
~subject:"Online-Marketing"
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Coyle, James R.
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European journal of marketing : EJM
International journal of electronic marketing and retailing : IJEMR
1
Internet advertising : theory and research
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The effects of location-based-services on consumer purchase intention at point of purchase
Gazley, Aaron
;
Hunt, Adam
;
McLaren, Lachlan
- In:
European journal of marketing : EJM
49
(
2015
)
9/10
,
pp. 1686-1708
Persistent link: https://www.econbiz.de/10011409558
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2
Electronic word of mouth : the effects of incentives on e-referrals by senders and receivers
Ahrens, Jan
;
Coyle, James R.
;
Strahilevitz, Michal Ann
- In:
European journal of marketing : EJM
47
(
2013
)
7
,
pp. 1034-1051
Persistent link: https://www.econbiz.de/10009787135
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