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~isPartOf:"European journal of marketing : EJM"
~subject:"Consumer behaviour"
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Search: subject_exact:"Bewußtseinspsychologie"
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Consumer behaviour
Cognition
21
Kognition
21
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12
Advertising effects
4
Emotion
4
Werbewirkung
4
Advertising
3
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3
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Barnes, Bradley R.
1
Beckenuyte, Carina
1
Brusco, Michael J.
1
Buil, Isabel
1
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1
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1
Chiu, Hung-Chang
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Chocaroo Eguaras, Raquel
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1
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1
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1
Oppewal, Harmen
1
Pillai, Kishore Gopalakrishna
1
Roper, Stuart
1
Round, D. J. Griff
1
Sallis, James E.
1
Samuelsen, Bendik M.
1
Snell, Lan
1
Tang, Yun-Chia
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Thomas, Dominic
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Wallace, Elaine
1
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1
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1
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1
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1
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European journal of marketing : EJM
Journal of business research : JBR
67
Journal of consumer research : JCR ; an interdisciplinary bimonthly
35
Journal of retailing and consumer services
30
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
28
Psychology & marketing
25
Journal of marketing research : JMR
21
Marketing letters : a journal of research in marketing
17
Journal of behavioral decision making
15
International journal of hospitality management
13
International journal of advertising : the review of marketing communications
12
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
12
Journal of marketing management : MM
12
Tourism management : research, policies, practice
12
Journal of consumer behaviour : an international research review
11
Journal of consumer research : JCR ; an interdisciplinary journal
11
Journal of economic psychology : research in economic psychology and behavioral economics
11
Journal of marketing communications
11
Journal of retailing
10
The journal of brand management : an international journal
10
Asia Pacific journal of marketing and logistics
9
International journal of advertising : the quarterly review of marketing communications
9
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
9
International journal of consumer studies
8
Journal of international consumer marketing
8
Journal of travel and tourism marketing
8
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
8
European journal of marketing
7
Journal of consumer marketing
7
Journal of internet commerce
7
The journal of consumer marketing
7
The journal of product & brand management
7
Handbook of consumer psychology
6
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
6
International journal of retail & distribution management
6
Journal of business ethics : JOBE
6
Journal of economic behavior & organization : JEBO
6
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
6
Journal of management information systems : JMIS
6
SpringerLink / Bücher
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ECONIS (ZBW)
12
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1
Consumers' self-congruence with a "Liked" brand : cognitive network influence and brand outcomes
Wallace, Elaine
;
Buil, Isabel
;
De Chernatony, Leslie
- In:
European journal of marketing : EJM
51
(
2017
)
2
,
pp. 367-390
Persistent link: https://www.econbiz.de/10011661710
Saved in:
2
Purchase decision : does too much choice leave us unhappy?
Tang, Yun-Chia
;
Hsieh, Yi-Ching
;
Chiu, Hung-Chang
- In:
European journal of marketing : EJM
51
(
2017
)
7/8
,
pp. 1248-1265
Persistent link: https://www.econbiz.de/10011725674
Saved in:
3
Advertising literacy training : the immediate versus delayed effects on children's responses to product placement
De Jans, Steffi
;
Hudders, Liselot
;
Cauberghe, Veroline
- In:
European journal of marketing : EJM
51
(
2017
)
11/12
,
pp. 2156-2174
Persistent link: https://www.econbiz.de/10011773858
Saved in:
4
Anticipated embarrassment due to social presence withholds consumers from purchasing products that feature a lucky charm
Wang, Di
;
Oppewal, Harmen
;
Thomas, Dominic
- In:
European journal of marketing : EJM
51
(
2017
)
9/10
,
pp. 1612-1630
Persistent link: https://www.econbiz.de/10011755195
Saved in:
5
Consumers' behavioural intentions after experiencing deception or cognitive dissonance caused by deceptive packaging, package downsizing or slack filling
Wilkins, Stephen
;
Beckenuyte, Carina
;
Butt, Muhammad Mohsin
- In:
European journal of marketing : EJM
50
(
2016
)
1/2
,
pp. 213-235
Persistent link: https://www.econbiz.de/10011453338
Saved in:
6
Consumer knowledge discrimination
Pillai, Kishore Gopalakrishna
;
Brusco, Michael J.
; …
- In:
European journal of marketing : EJM
49
(
2015
)
1/2
,
pp. 82-100
Persistent link: https://www.econbiz.de/10010519629
Saved in:
7
A socio-cognitive approach to customer adherence in health care
Snell, Lan
;
White, Lesley
;
Dagger, Tracey
- In:
European journal of marketing : EJM
48
(
2014
)
3/4
,
pp. 496-521
Persistent link: https://www.econbiz.de/10010371637
Saved in:
8
The asymmetric influence of cognitive and affective country image on rational and experiential purchases
Li, Dongjin
;
Wang, Cheng Lu
;
Jiang, Ying
;
Barnes, Bradley R.
- In:
European journal of marketing : EJM
48
(
2014
)
11/12
,
pp. 2153-2175
Persistent link: https://www.econbiz.de/10010461794
Saved in:
9
The moderating effects of need for cognition on drivers of customer loyalty
Hansen, Håvard
;
Samuelsen, Bendik M.
;
Sallis, James E.
- In:
European journal of marketing : EJM
47
(
2013
)
8
,
pp. 1157-1176
Persistent link: https://www.econbiz.de/10009786600
Saved in:
10
Exploring consumer brand name equity : gaining insight through the investigation of response to name change
Round, D. J. Griff
;
Roper, Stuart
- In:
European journal of marketing : EJM
46
(
2012
)
7/8
,
pp. 938-951
Persistent link: https://www.econbiz.de/10009572871
Saved in:
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