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~isPartOf:"European journal of operational research : EJOR"
~isPartOf:"Journal of business research : JBR"
~type_genre:"Article in journal"
~type_genre:"Case study"
~type_genre:"Fallstudie"
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Search: subject:"Internet"
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Consumer behaviour
464
Konsumentenverhalten
464
Social Web
452
Social web
452
Internet marketing
334
Online-Marketing
334
Online retailing
271
Online-Handel
271
E-commerce
225
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225
Beziehungsmarketing
153
Relationship marketing
153
Brand management
130
Markenführung
130
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122
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121
Virales Marketing
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Brand image
84
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Einzelhandel
81
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81
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65
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Filieri, Raffaele
10
Choi, Jeonghye
9
Dwivedi, Yogesh Kumar
9
Richard, Marie-Odile
9
Ko, Eunju
8
Rana, Nripendra P.
8
Krishen, Anjala S.
7
Dennis, Charles
6
Flavián Blanco, Carlos
6
Kim, Juran
6
Kukar-Kinney, Monika
6
Laroche, Michel
6
Veloutsou, Cleopatra
6
Bartikowski, Boris
5
Bigné Alcañiz, J. Enrique
5
Choi, Tsan-Ming
5
Foroudi, Pantea
5
Huarng, Kun-Huang
5
Yu, Tiffany Hui-Kuang
5
Agarwal, Shaurya
4
Aiello, Gaetano
4
Azer, Jaylan
4
Berezan, Orie
4
Casaló, Luis V.
4
Coussement, Kristof
4
Dhir, Amandeep
4
Donthu, Naveen
4
Harrigan, Paul
4
Ibáñez-Sánchez, Sergio
4
Islam, Nazrul
4
Jayawardhena, Chanaka
4
Kachroo, Pushkin
4
Ketron, Seth
4
Kim, Jikyung
4
Kim, Kyung Hoon
4
Liu, Martin J.
4
Paul, Justin
4
Ranaweera, Chatura
4
Sun, Minghe
4
Tiago, Flávio Borges
4
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European journal of operational research : EJOR
Journal of business research : JBR
Journal of retailing and consumer services
716
Technological forecasting & social change : an international journal
537
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
421
Telecommunications policy : the international journal of digital economy, data sciences and new media
397
Information systems research : ISR
323
Management science : journal of the Institute for Operations Research and the Management Sciences
321
Electronic commerce research
318
International journal of business information systems : IJBIS
313
International journal of internet marketing and advertising : IJIMA
283
Journal of internet commerce
262
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
248
Journal of payments strategy & systems
244
Information systems and e-business management : ISeB
229
Journal of management information systems : JMIS
227
International journal of hospitality management
224
Tourism management : research, policies, practice
224
Industrial marketing management : the international journal for industrial and high-tech firms
222
International journal of electronic marketing and retailing : IJEMR
211
International journal of e-business research : an official publication of the Information Resources Management Association
204
Electronic commerce research and applications
200
Journal of electronic commerce research : JECR
195
International journal of electronic commerce : IJEC
194
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
194
Psychology & marketing
192
International journal of production research
175
Journal of advertising research
175
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
173
Information economics and policy : IEP
172
Business horizons
169
Management information systems : mis quarterly
168
International journal of production economics
167
Finance research letters
160
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
159
Cogent business & management
158
Journal of marketing communications
158
Electronic markets : the international journal on networked business
155
International journal of electronic business
154
Journal of travel and tourism marketing
152
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ECONIS (ZBW)
1,075
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1
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1
Managing conflicting revenue streams from advertisers and subscribers for online platforms
Li, Xin
;
Balasubramanian, Hari
;
Chen, Yan
;
Pang, Chuan
- In:
European journal of operational research : EJOR
314
(
2024
)
1
,
pp. 241-254
Persistent link: https://www.econbiz.de/10014456851
Saved in:
2
Reappraising the roles of review valence and conflict in online relationships
Liu, Ran
;
Ford, John B.
;
Zhang, Weiyong
;
Bonnici, Joseph
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014383191
Saved in:
3
Omni-channel marketing strategy in the digital platform era
Cai, Ya-Jun
;
Choi, Tsan-Ming
- In:
Journal of business research : JBR
168
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014434863
Saved in:
4
A meta-analysis of antecedents and consequences of eWOM credibility : investigation of moderating role of culture and platform type
Verma, Deepak
;
Dewani, Prem Prakash
;
Behl, Abhishek
; …
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-18
Persistent link: https://www.econbiz.de/10013468632
Saved in:
5
Suspicion of online product reviews as fake : cues and consequences
Harrison-Walker, L. Jean
;
Jiang, Ying
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014294843
Saved in:
6
Optimal promotion strategies of online marketplaces
Cheng, Xianghui
;
Deng, Shiming
;
Jiang, Xuan
;
Li, Yanhai
- In:
European journal of operational research : EJOR
306
(
2023
)
3
,
pp. 1264-1278
Persistent link: https://www.econbiz.de/10014279760
Saved in:
7
Information multidimensionality in online customer reviews
Wang, Fang
;
Du, Zhao
;
Wang, Shan
- In:
Journal of business research : JBR
159
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014288105
Saved in:
8
Virtual interactions and sports viewing on social live streaming platforms : the role of co-creation experiences, platform involvement, and follow status
Qian, Tyreal Yizhou
;
Seifried, Chad
- In:
Journal of business research : JBR
162
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014302574
Saved in:
9
The impact of company-generated posts with crisis-related content on online engagement behavior
Kleer, Nicola
;
Kunz, Reinhard
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014304134
Saved in:
10
Should competing suppliers with dual-channel supply chains adopt agency selling in an e-commerce platform?
Matsui, Kenji
- In:
European journal of operational research : EJOR
312
(
2024
)
2
,
pp. 587-604
Persistent link: https://www.econbiz.de/10014456305
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