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~isPartOf:"European journal of operational research : EJOR"
~isPartOf:"Markenführung im Billigzeitalter : Wertevernichtung - Spirale ohne Ende"
~subject:"Supplier relationship management"
~subject:"Vertriebsweg"
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Search: subject_exact:"Handelsmarke"
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Supplier relationship management
Vertriebsweg
Handelsmarke
14
Store brand
14
Brand
11
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11
Markenartikel
11
Markenführung
11
Einzelhandel
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European journal of operational research : EJOR
Markenführung im Billigzeitalter : Wertevernichtung - Spirale ohne Ende
Journal of business research : JBR
4
Journal of retailing and consumer services
3
Australasian marketing journal
2
International journal of production economics
2
International journal of production research
2
Journal of agricultural & food industrial organization
2
Journal of marketing
2
Journal of retailing
2
Marketing letters : a journal of research in marketing
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
Omega : the international journal of management science
2
SpringerLink / Bücher
2
Trademarks, brands, and competitiveness
2
Tuck School of Business working paper / Tuck School of Business at Dartmouth
2
Vertical relationships and coordination in the food system : with 94 tables ; [papers presented at the Conference "Vertical Relationships and Coordination in the Food System" held in Piacenza, Italy, on June 12-13, 1997]
2
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
1
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
1
Advancing insights on brand management
1
Arbeitspapier / IMMF, Institut für Marketing-Management und -Forschung e.V. an der European Business School, Universität Schloß Reichartshausen
1
Decision sciences : DS
1
Dynamic competitive analysis in marketing : proceedings of the International Workshop on Dynamic Competitive Analysis in Marketing, Montréal, Canada, September 1 - 2, 1995
1
Electronic commerce research
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European review of agricultural economics : ERAE
1
Exzellenz in Markenmanagement und Vertrieb : Grundlagen und Erfahrungen
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Gabler Edition Wissenschaft
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Gabler Research / Unternehmenskooperation und Netzwerkmanagement
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Handelsmarken : Zukunftsperspektiven der Handelsmarkenpolitik
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Industrial marketing management : the international journal for industrial and high-tech firms
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International business and economics research journal
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of marketing research : JMR
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Konsumentenverhaltensforschung im 21. Jahrhundert : gewidmet Peter Weinberg zum 65. Geburtstag
1
Manufacturing & service operations management : M & SOM
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Marketing in kleinen und mittleren Unternehmen
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Marketing in the socially-networked world : challenges of emerging, stagnant & resurgent markets ; AMA Summer Educators' Conference 2012 ; AMA educators' proceedings Volume 23 ; Chicago, Illinois, USA, 17 - 19 August 2012
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ECONIS (ZBW)
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1
Managing competitive levers in a collaborative distribution channel
Bolandifar, Ehsan
;
Chen, Zhong
;
Zhu, Kaijie
- In:
European journal of operational research : EJOR
293
(
2021
)
3
,
pp. 1031-1042
Persistent link: https://www.econbiz.de/10012533800
Saved in:
2
Interaction between channel strategy and store brand decisions
Jin, Yannan
;
Wu, Xiaole
;
Hu, Qiying
- In:
European journal of operational research : EJOR
256
(
2017
)
3
,
pp. 911-923
Persistent link: https://www.econbiz.de/10011639261
Saved in:
3
Supply chains in the presence of store brands
Fang, Xiang
;
Gavirneni, Srinagesh
;
Rao, Vithala R.
- In:
European journal of operational research : EJOR
224
(
2013
)
2
,
pp. 392-403
Persistent link: https://www.econbiz.de/10009683059
Saved in:
4
Handelsmarken, Wettbewerb und Wohlfahrt
Olbrich, Rainer
;
Buhr, Carl-Christian
- In:
Markenführung im Billigzeitalter : Wertevernichtung - …
,
(pp. 21-63)
.
2006
Persistent link: https://www.econbiz.de/10003367042
Saved in:
5
Der Markenartikel und sein Preis
Köhler, Helmut
- In:
Markenführung im Billigzeitalter : Wertevernichtung - …
,
(pp. 65-100)
.
2006
Persistent link: https://www.econbiz.de/10003367044
Saved in:
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