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~isPartOf:"European journal of operational research : EJOR"
~source:"econis"
~subject:"Beziehungsmarketing"
~subject:"Markenartikel"
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Beziehungsmarketing
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Shi, Xiaohui
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European journal of operational research : EJOR
Gabler Edition Wissenschaft
8
Europäische Hochschulschriften / 5
7
Gabler-Edition Wissenschaft
7
SpringerLink / Bücher
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Journal of marketing research : JMR
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Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
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Journal of the Academy of Marketing Science
5
Qualitative market research : an international journal
5
Springer eBook Collection / Business and Economics
5
International journal of market research : JMRS ; the journal of the Market Research Society
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
4
Planung & Analyse : Zeitschrift für Marktforschung und Marketing
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The journal of brand management : an international journal
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Automobilmarktforschung : Nutzenorientierung von Pkw-Herstellern
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Betriebswirtschaftliche Studien
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Conjoint measurement : methods and applications
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Customer retention in the automotive industry : quality, satisfaction and loyalty
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Hamburger Schriften zur Marketingforschung
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International journal of wine business research : IJWBR
3
Journal of business economics : JBE
3
Journal of business research : JBR
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Journal of marketing
3
Journal of marketing analytics : JMA
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Kundenbindung im Handel
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Marketing intelligence & planning
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Reihe: Marketing : MAR
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Service quality and management
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The evolution of brands : from signals of quality to storehouses of trust
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Basler Schriften zum Marketing
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Der Markt : international journal of marketing
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Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
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Direct Banking : wie virtuelle Institute das Bankgeschäft revolutionieren
2
Discussion paper / Humboldt-Universität zu Berlin, Sonderforschungsbereich 373 Quantifikation und Simulation Ökonomischer Prozesse
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Discussion papers of interdisciplinary research project 373
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European journal of marketing : EJM
2
Faculty & research / Insead : working paper series
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Forschungsbericht zum Marketing
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Targeting customers under response-dependent costs
Haupt, Johannes Sebastian
;
Lessmann, Stefan
- In:
European journal of operational research : EJOR
297
(
2022
)
1
,
pp. 369-379
Persistent link: https://www.econbiz.de/10013259335
Saved in:
2
Modelling market dynamics of multi-brand and multi-generational products
Shi, Xiaohui
;
Pattarin Chumnumpan
- In:
European journal of operational research : EJOR
279
(
2019
)
1
,
pp. 199-210
Persistent link: https://www.econbiz.de/10012102736
Saved in:
3
Accommodating heterogeneity and nonlinearity in price effects for predicting brand sales and profits
Lang, Stefan
;
Steiner, Winfried J.
;
Weber, Anett
; …
- In:
European journal of operational research : EJOR
246
(
2015
)
1
,
pp. 232-241
Persistent link: https://www.econbiz.de/10011341652
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