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~isPartOf:"European research studies"
~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~subject:"Customer integration"
~subject:"Marketingmanagement"
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Customer integration
Marketingmanagement
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78
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Value creation
41
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39
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Babu, Mujahid Mohiuddin
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European research studies
Industrial marketing management : the international journal for industrial and high-tech firms
Journal of business research : JBR
148
Journal of retailing and consumer services
74
Journal of service management
46
SpringerLink / Bücher
46
International journal of innovation management
45
The journal of product innovation management : an international publication of the Product Development & Management Association
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The journal of services marketing
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Technological forecasting & social change : an international journal
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International journal of hospitality management
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Journal of strategic marketing
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Marketing theory
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Journal of service research : JSR
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Interaktive Wertschöpfung durch Dienstleistungen : strategische Ausrichtung von Kundeninteraktionen, Geschäftsmodellen und sozialen Netzwerken
22
Kundenintegration : Forum Dienstleistungsmanagement
22
Public management review
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
21
International journal of technology marketing : IJTMkt
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Journal of marketing
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The journal of brand management : an international journal
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International journal of technology management : IJTM
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Journal of service theory and practice : JSTP
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Tourism management : research, policies, practice
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International journal of contemporary hospitality management
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Journal of the Academy of Marketing Science
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The journal of product & brand management
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Creativity and innovation management
16
Marketing intelligence & planning
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Revolutionizing innovation : users, communities, and open innovation
16
European management journal
15
International journal of product development : IJPD
15
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
15
Customer engagement : contemporary issues and challenges
14
International journal of quality and service sciences
14
Journal of marketing management : JMM ; journal of the Academy of Marketing
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ECONIS (ZBW)
78
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1
Customers' emotions and openness to product co-creation: : an empirical analysis based on eeg data
Biercewicz, Konrad
;
Wiścicka-Fernando, Małgorzata
- In:
European research studies
26
(
2023
)
2
,
pp. 49-69
Persistent link: https://www.econbiz.de/10014307884
Saved in:
2
From organizational ambidexterity to organizational performance : the mediating role of value co-creation
Sarmento, Maria
;
Simões, Cláudia
;
Lages, Luis Filipe
- In:
Industrial marketing management : the international …
118
(
2024
),
pp. 175-188
Persistent link: https://www.econbiz.de/10014531692
Saved in:
3
Sustainability starts from within : a critical analysis of internal marketing in supporting sustainable value co-creation in B2B organisations
Brown, David M.
;
Apostolidis, Chrysostomos
;
Dey, Bidit Lal
- In:
Industrial marketing management : the international …
117
(
2024
),
pp. 14-27
Persistent link: https://www.econbiz.de/10014531450
Saved in:
4
How do firms capture value in a full-scene smart service? : effectiveness of value proposition and co-creation capabilities
Zhang, Hong
;
Wang, Weina
;
Gupta, Sumeet
- In:
Industrial marketing management : the international …
112
(
2023
),
pp. 128-144
Persistent link: https://www.econbiz.de/10014334314
Saved in:
5
Buffering B2B service failure : the role of customer engagement
Sands, Sean
;
Campbell, Colin L.
;
Ferraro, Carla
; …
- In:
Industrial marketing management : the international …
103
(
2022
),
pp. 47-60
Persistent link: https://www.econbiz.de/10013255667
Saved in:
6
When does customer participation influence new product performance? : the role of ambiguity and strategic collaboration
Lee, Ruby
;
Wang, Yonggui
;
Ma, Shuang
;
Anderson, Jeffrey E.
- In:
Industrial marketing management : the international …
104
(
2022
),
pp. 276-288
Persistent link: https://www.econbiz.de/10013326859
Saved in:
7
Customer engagement design in industrial innovation
Hollebeek, Linda D.
;
Keeling, Debbie I.
;
Ruyter, Ko de
- In:
Industrial marketing management : the international …
106
(
2022
),
pp. 83-89
Persistent link: https://www.econbiz.de/10014226241
Saved in:
8
AI-activated value co-creation : an exploratory study of conversational agents
Kot, Mateusz
;
Leszczyński, Grzegorz
- In:
Industrial marketing management : the international …
107
(
2022
),
pp. 287-299
Persistent link: https://www.econbiz.de/10014230613
Saved in:
9
An entrepreneurial framework for value co-creation in servitization
Yang, Man
;
Leposky, Tiina
- In:
Industrial marketing management : the international …
107
(
2022
),
pp. 484-497
Persistent link: https://www.econbiz.de/10014230628
Saved in:
10
Rethinking customer engagement design : using customer-mobilized engagement (CME) to grow business networks
Davey, Janet
;
O'Brien, Ingrid M.
;
Ouschan, Robyn
; …
- In:
Industrial marketing management : the international …
105
(
2022
),
pp. 453-466
Persistent link: https://www.econbiz.de/10013494030
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