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~isPartOf:"European retail research"
~person:"Droll, Mathias"
~person:"Schlüter, Andrea"
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Droll, Mathias
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European retail research
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Successful GAM organization for companies that supply international retailers and the role of international marketing strategy
Swoboda, Bernhard
;
Seibel, Christoph
;
Schlüter, Andrea
- In:
European retail research
28
(
2014
)
1
,
pp. 27-47
Persistent link: https://www.econbiz.de/10011284991
Saved in:
2
Consequences of grocery retailer internationalization on KAM organization : research framework and hypotheses
Schlüter, Andrea
;
Swoboda, Bernhard
- In:
European retail research
23
(
2009
)
2
,
pp. 23-49
Persistent link: https://www.econbiz.de/10003938257
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