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~isPartOf:"Freiberger Forschungshefte / D"
~isPartOf:"Journal of advertising research"
~isPartOf:"Journal of consumer behaviour : an international research review"
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Anstrichmittel
3
Paints
3
Advertising effects
2
Werbewirkung
2
1863-1914
1
Australia
1
Australien
1
BASF-Aktiengesellschaft
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Deutschland (bis 1945)
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Böhm, Gisela
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Nenycz-Thiel, Magda
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Reinhardt, Carsten
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Freiberger Forschungshefte / D
Journal of advertising research
Journal of consumer behaviour : an international research review
Gülzower Fachgespräche
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(History of prices during the war)
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(War Industries Board. Price bulletin
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Applied economics letters
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International journal of production research
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Jahrbuch für Geschichte von Staat, Wirtschaft und Gesellschaft Lateinamerikas : JbLA
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Japan and the world economy : international journal of theory and policy
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Journal of fashion marketing and management
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Journal of marketing theory and practice : JMTP
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Journal of retailing
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Journal of the Academy of Marketing Science
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Kobe University economic review
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Marketing letters : a journal of research in marketing
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Marketinggeschichte : die Genese einer modernen Sozialtechnik
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McGill-Queen's rural, wildland, and resource studies series
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Nachhaltigkeit : Nachhaltigkeit und ökologische Ökonomie, Nachhaltigkeit und ökonomische Globalisierung, Nachhaltigkeit und Innovationen
1
Nachwachsende Rohstoffe für die Chemie and 4th International Green-Tech Conference : 9. Symposium Nachwachsende Rohstoffe für die Chemie ; 2. und 3. Februar 2005, Seminaris Seehotel Potsdam
1
Prometheus : critical studies in innovation
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Qualitative market research : an international journal
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Reutlinger Diskussionsbeiträge zu Marketing und Management
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Schriftenreihe "Humanisierung des Arbeitslebens"
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ECONIS (ZBW)
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Measuring the strength of color brand-name links : the comparative efficacy of measurement approaches
Romaniuk, Jenni
;
Nenycz-Thiel, Magda
- In:
Journal of advertising research
54
(
2014
)
3
,
pp. 313-319
Persistent link: https://www.econbiz.de/10010419816
Saved in:
2
Active red sports car and relaxed purple-blue van : affective qualities predict color appropriateness for car types
Hanss, Daniel
;
Böhm, Gisela
;
Pfister, Hans-Rüdiger
- In:
Journal of consumer behaviour : an international …
11
(
2012
)
5
,
pp. 368-380
Persistent link: https://www.econbiz.de/10009668427
Saved in:
3
Forschung in der chemischen Industrie : die Entwicklung synthetischer Farbstoffe bei BASF und Hoechst, 1863 bis 1914
Reinhardt, Carsten
-
1997
-
1. Aufl.
Persistent link: https://www.econbiz.de/10000647862
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