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~isPartOf:"Frontiers of economics in China : selected publications from Chinese universities"
~isPartOf:"International journal of business competition and growth : IJBCG"
~isPartOf:"Journal of business research : JBR"
~subject:"Pricing strategy"
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Pricing strategy
Handelsmarke
20
Store brand
20
Consumer behaviour
14
Konsumentenverhalten
14
Brand management
12
Markenführung
12
Brand image
9
Markenimage
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Brand
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Einzelhandel
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Retail trade
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Online-Handel
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Einzelhandelspreis
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Retail price
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Marketingmanagement
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Private label
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Game theory
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Agarwal, Dhruv
1
Caprice, Stéphane
1
Choi, Seung-chan
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Suggala, Susmita
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Thomas, Sujo
1
Turut, Ozge
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Frontiers of economics in China : selected publications from Chinese universities
International journal of business competition and growth : IJBCG
Journal of business research : JBR
Journal of retailing and consumer services
10
European journal of operational research : EJOR
4
International journal of production economics
4
Journal of retailing
4
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
2
European review of agricultural economics : ERAE
2
Exzellenz in Markenmanagement und Vertrieb : Grundlagen und Erfahrungen
2
IDEI working papers
2
Journal of marketing channels : ... distribution systems, strategy, and management
2
The journal of product & brand management
2
Working papers / TSE : WP
2
AFPC policy research report
1
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
1
Applied economics
1
Applied economics letters
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CESifo Working Paper
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CESifo working papers
1
Carleton economic papers : CEP
1
Decision sciences : DS
1
Economic research report
1
Economie & prévision : EP
1
Electronic commerce research
1
Empirical economics : a quarterly journal of the Institute for Advanced Studies
1
Essays in empirical industrial organization: applications of structural models in the retailing industry
1
GITAM journal of management : a quarterly publication of GITAM Institute of Management
1
Handbook of pricing research in marketing
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of management concepts and philosophy : IJMCP
1
International journal of production research
1
International journal of retail & distribution management
1
International journal of retail and distribution management
1
International journal of the economics of business
1
Joint discussion paper series in economics : publ. by the Universities of Aachen, Gießen, Göttingen, Kassel, Marburg, Siegen
1
Journal of agricultural & food industrial organization
1
Journal of agricultural and resource economics : JARE ; the journal of the Western Agricultural Economics Association
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Journal of business economics and management
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Journal of food products marketing
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ECONIS (ZBW)
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1
National brand's competition with premium private labels : the role of context-dependent preferences
Choi, Seung-chan
;
Turut, Ozge
- In:
Journal of business research : JBR
165
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014333347
Saved in:
2
Investigating the factors influencing consumers' purchase intention towards online private labels in the Indian context
Thomas, Sujo
;
Suggala, Susmita
;
Agarwal, Dhruv
- In:
International journal of business competition and …
8
(
2022
)
1/2
,
pp. 26-47
Persistent link: https://www.econbiz.de/10014234352
Saved in:
3
Private label management : a literature review
Wu, Lifang
;
Yang, Wei
;
Wu, Jessica
- In:
Journal of business research : JBR
125
(
2021
),
pp. 368-384
Persistent link: https://www.econbiz.de/10012494080
Saved in:
4
Private label positioning and product line
Caprice, Stéphane
- In:
Frontiers of economics in China : selected publications …
12
(
2017
)
3
,
pp. 480-513
Persistent link: https://www.econbiz.de/10011773699
Saved in:
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