//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Gabler Edition Wissenschaft"
~isPartOf:"Qualitative market research : an international journal"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Absatzforschung"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Market research
116
Marktforschung
116
Consumer behaviour
41
Konsumentenverhalten
41
Theorie
34
Theory
34
Deutschland
26
Germany
25
Qualitative Methode
25
Qualitative method
25
Scientific method
17
Wissenschaftliche Methode
17
Beziehungsmarketing
11
Relationship marketing
11
Brand management
8
Markenführung
8
Befragung
7
Brand image
7
Ethnologie
7
Ethnology
7
Interview
7
Markenimage
7
Conjoint Measurement
6
Conjoint analysis
6
Conjoint-Analyse
6
Emotion
6
Marketing
6
Marketing management
6
Marketingmanagement
6
Online retailing
6
Online-Handel
6
Bibliometrics
5
Bibliometrie
5
Estimation
5
Lieferantenmanagement
5
Schätzung
5
Supplier relationship management
5
USA
5
United States
5
Verbraucherverhalten
5
more ...
less ...
Online availability
All
Undetermined
9
Type of publication
All
Article
68
Book / Working Paper
48
Type of publication (narrower categories)
All
Article in journal
73
Aufsatz in Zeitschrift
73
Hochschulschrift
41
Thesis
41
Bibliografie enthalten
9
Bibliography included
9
Collection of articles of several authors
5
Sammelwerk
5
Aufsatzsammlung
1
Bibliografie
1
Case study
1
Fallstudie
1
Festschrift
1
Konferenzschrift
1
Systematic review
1
Übersichtsarbeit
1
more ...
less ...
Language
All
English
75
German
41
Author
All
Aung, May
2
Belk, Russell W.
2
Caldwell, Marylouise
2
Hillig, Thomas
2
Woodside, Arch G.
2
Abarashi, Jamal
1
Abell, Walt
1
Abosag, Ibrahim
1
Adlam, Doug
1
Ahlert, Dieter
1
Aitken, Rob
1
Alman, Ariell
1
Altinay, Levent
1
Appau, Samuelson
1
Basil, Michael
1
Bauman, Antonina
1
Baumgarth, Carsten
1
Beal, Tim
1
Beckley, Jacqueline
1
Bengtsson, Anders
1
Berend, Patrik
1
Bidmon, Sonja
1
Bielert, Wilhelm
1
Boddy, Clive
1
Boddy, Clive R.
1
Branch, John
1
Branthwaite, Alan
1
Braunstein, Christine
1
Breidert, Christoph
1
Brocke, Michaela
1
Broderick, Amanda J.
1
Broeckelmann, Philipp
1
Brusch, Michael
1
Buchanan-Oliver, Margo
1
Buhalis, Dimitrios
1
Bulmer, Sandy
1
Burt, Steven
1
Bäuerle, Thomas
1
Campos, Roberta Dias
1
Castaño, Raquel
1
more ...
less ...
Published in...
All
Gabler Edition Wissenschaft
Qualitative market research : an international journal
Journal of marketing research : JMR
172
International journal of market research : JMRS ; the journal of the Market Research Society
100
Journal of business research : JBR
90
SpringerLink / Bücher
61
Journal of the Academy of Marketing Science
60
Planung & Analyse : Zeitschrift für Marktforschung und Marketing
58
Jahrbuch der Absatz- und Verbrauchsforschung
54
Qualitative Marktforschung : Konzepte - Methoden - Analysen
47
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
45
Marketing letters : a journal of research in marketing
45
Marketing : ZFP ; journal of research and management
43
Journal of marketing management : MM
42
Europäische Hochschulschriften / 5
38
International journal of market research
38
Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen
36
Handbuch Marktforschung : Methoden, Anwendungen, Praxisbeispiele
32
Journal of consumer behaviour : an international research review
32
Handbuch der Marktforschung
30
Journal of business economics : JBE
29
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
29
The marketing review
28
International journal of forecasting
27
Journal of advertising research
25
Springer eBook Collection / Business and Economics
25
Industrial marketing management : the international journal for industrial and high-tech firms
24
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
23
Organisation und praktische Anwendung
21
Die Betriebswirtschaft : DBW
20
Journal of marketing
20
Journal of retailing and consumer services
20
Lehrbuch
20
Market research handbook
20
Conjoint measurement : methods and applications
19
Fundamentals of marketing research ; Vol. 2
19
Journal of consumer research : JCR ; an interdisciplinary bimonthly
19
The handbook of marketing research : uses, misuses, and future advances
19
Verfahren, Datenauswertung, Ergebnisdarstellung
18
European journal of marketing : EJM
17
more ...
less ...
Source
All
ECONIS (ZBW)
116
Showing
1
-
10
of
116
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Researching the sacred : a conversation with Samuelson Appau, Russ Belk and Diego Rinallo
Moufahim, Mona
;
Rodner, Victoria
;
El Jurdi, Hounaida
; …
- In:
Qualitative market research : an international journal
26
(
2023
)
2
,
pp. 173-182
Persistent link: https://www.econbiz.de/10014292037
Saved in:
2
Decolonising research approaches towards non-extractive research
Igwe, Paul Agu
;
Madichie, Nnamdi O.
;
Rugara, David Gamariel
- In:
Qualitative market research : an international journal
25
(
2022
)
4
,
pp. 453-468
Persistent link: https://www.econbiz.de/10013380493
Saved in:
3
An integrative review on online ethnography methods : differentiating theoretical bases, potentialities and limitations
Nascimento, Thaysa Costa do
;
Suarez, Maribel
;
Campos, …
- In:
Qualitative market research : an international journal
25
(
2022
)
4
,
pp. 492-510
Persistent link: https://www.econbiz.de/10013380495
Saved in:
4
Why papers are rejected and how to get yours accepted : advice on the construction of interpretive consumer research articles
Fischer, Eileen
;
Gopaldas, Daiame
;
Scaraboto, Daiane
- In:
Qualitative market research : an international journal
20
(
2017
)
1
,
pp. 60-67
Persistent link: https://www.econbiz.de/10011646908
Saved in:
5
From "participant" to “friend” : the role of Facebook engagement in ethnographic research
Edirisingha, Prabash Aminda
;
Abarashi, Jamal
;
Ferguson, …
- In:
Qualitative market research : an international journal
20
(
2017
)
4
,
pp. 416-434
Persistent link: https://www.econbiz.de/10011814279
Saved in:
6
Second Life as a research environment : avatar-based focus groups (AFG)
Gadalla, Eman
;
Abosag, Ibrahim
;
Keeling, Kathy
- In:
Qualitative market research : an international journal
19
(
2016
)
1
,
pp. 101-114
Persistent link: https://www.econbiz.de/10011535871
Saved in:
7
Qualitative projective techniques in political brand image research from the perspective of young adults
Pich, Christopher
;
Dean, Dianne
- In:
Qualitative market research : an international journal
18
(
2015
)
1
,
pp. 115-144
Persistent link: https://www.econbiz.de/10010491598
Saved in:
8
The use of the repertory grid technique in online trust research
Bauman, Antonina
- In:
Qualitative market research : an international journal
18
(
2015
)
3
,
pp. 362-382
Persistent link: https://www.econbiz.de/10011305121
Saved in:
9
One step closer to the field : visual methods in marketing and consumer research
Rohani, Laila Shin
;
Aung, May
;
Rohani, Khalil
- In:
Qualitative market research : an international journal
17
(
2014
)
4
,
pp. 300-318
Persistent link: https://www.econbiz.de/10010430685
Saved in:
10
Contextualising brand consumption experiences : a multi-modal enabling technique
Bulmer, Sandy
;
Buchanan-Oliver, Margo
- In:
Qualitative market research : an international journal
17
(
2014
)
2
,
pp. 151-167
Persistent link: https://www.econbiz.de/10010348848
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->