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~isPartOf:"Gabler Edition Wissenschaft / Forschungsgruppe Konsum und Verhalten"
~isPartOf:"Journal of marketing research"
~isPartOf:"Marketing intelligence & planning"
~subject:"Einzelhandel"
~subject:"Germany"
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Search: subject_exact:"Duftmarketing"
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Einzelhandel
Germany
Ladengestaltung
7
Store design
7
Consumer behaviour
6
Konsumentenverhalten
6
Retail trade
4
Beziehungsmarketing
2
Event marketing
2
Event-Marketing
2
Ladengeschäft
2
Perception
2
Relationship marketing
2
Retail outlet
2
Wahrnehmung
2
retailing
2
shopper marketing
2
Advertising music
1
Aromastoff
1
Behaviour
1
Compulsive behaviour
1
Consumer segments
1
Consumer stimulation
1
Consumer store choice behaviour
1
Deutschland
1
Duftstoff
1
Einkaufszentrum
1
Electronics market
1
Elektronikmarkt
1
Emerging economies
1
Emerging markets
1
Erfolgsfaktor
1
Erlebnismarketing
1
Flavour
1
Food retailing
1
Handelsforschung
1
Imagepolitik
1
Impulsive buying
1
Kundenorientierung
1
Lebensmitteleinzelhandel
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Ahlbom, Carl-Philip
1
Burke, Raymond R.
1
Chen, Ming
1
Clarke-Hill, Colin
1
Comfort, Daphne
1
Das, Gopal
1
Germelmann, Claas Christian
1
Grewal, Dhruv
1
Hillier, David
1
Hui, Sam K.
1
Jones, Peter
1
Leykin, Alex
1
Narang, Unnati
1
Noble, Stephanie M.
1
Nordfält, Jens
1
Salzmann, Ralph
1
Shankar, Venkatesh
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Gabler Edition Wissenschaft / Forschungsgruppe Konsum und Verhalten
Journal of marketing research
Marketing intelligence & planning
Journal of retailing and consumer services
41
Journal of retailing
23
International journal of retail & distribution management
15
Journal of business research : JBR
13
The international review of retail, distribution and consumer research
11
Psychology & marketing
7
International journal of retail and distribution management
5
European journal of marketing : EJM
4
European journal of operational research : EJOR
4
Handelsforschung
4
Journal of marketing management : JMM ; journal of the Academy of Marketing
4
Marketing : ZFP ; journal of research and management
4
Omega : the international journal of management science
4
The journal of services marketing
4
Management science : journal of the Institute for Operations Research and the Management Sciences
3
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
3
Schriftenreihe Handel und Marketing
3
The IUP journal of marketing management : IJMM
3
The service industries journal
3
Arbeitspapier / Forschungsgruppe Konsum und Verhalten
2
Asia Pacific journal of marketing and logistics
2
Ilmenauer Schriften zur Betriebswirtschaftslehre
2
Innovatives Markenmanagement
2
International business and economics research journal
2
International journal of production economics
2
International journal of production research
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of fashion marketing and management
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of marketing research : JMR
2
Journal of strategic marketing
2
Journal of the Academy of Marketing Science
2
Multi- und Omnichannel-Management in Banken und Sparkassen : Wege in eine erfolgreiche Zukunft
2
Opsearch : journal of the Operational Research Society of India
2
Premier reference source
2
Production and operations management : an international journal of the Production and Operations Management Society
2
Reihe: Kundenorientierte Unternehmensführung
2
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ECONIS (ZBW)
6
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1
-
6
of
6
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date (newest first)
date (oldest first)
1
The impact of in-store inspirational (vs. deal-oriented) communication on spending : the importance of activating consumption goal completion
Grewal, Dhruv
;
Ahlbom, Carl-Philip
;
Noble, Stephanie M.
; …
- In:
Journal of marketing research
60
(
2023
)
6
,
pp. 1071-1094
Persistent link: https://www.econbiz.de/10014427276
Saved in:
2
Understanding lateral and vertical biases in consumer attention : an in-store ambulatory eye-tracking study
Chen, Ming
;
Burke, Raymond R.
;
Hui, Sam K.
;
Leykin, Alex
- In:
Journal of marketing research
58
(
2021
)
6
,
pp. 1120-1141
Persistent link: https://www.econbiz.de/10012794318
Saved in:
3
Store personality and consumer store choice behaviour : an empirical examination
Das, Gopal
- In:
Marketing intelligence & planning
32
(
2014
)
3
,
pp. 375-394
Persistent link: https://www.econbiz.de/10010380721
Saved in:
4
Retail experience stores : experiencing the brand at first hand
Jones, Peter
;
Comfort, Daphne
;
Clarke-Hill, Colin
; …
- In:
Marketing intelligence & planning
28
(
2010
)
2/3
,
pp. 241-248
Persistent link: https://www.econbiz.de/10003989411
Saved in:
5
Multimodale Erlebnisvermittlung am Point of Sale : eine verhaltenswissenschaftliche Analyse unter besonderer Berücksichtigung der Wirkungen von Musik und Duft
Salzmann, Ralph
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003527950
Saved in:
6
Kundenorientierte Einkaufszentrengestaltung
Germelmann, Claas Christian
-
2003
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001852037
Saved in:
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