//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Globalisierung des wirtschaftlichen Wettbewerbs im Sport"
~isPartOf:"Sport marketing quarterly : preferred journal of the Sport Marketing Association"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Profisportler"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Athletes
34
Sportler
34
Consumer behaviour
11
Konsumentenverhalten
11
Professional sports
11
Profisport
11
Brand management
9
Markenführung
9
Sport
9
Sports
9
Brand image
8
Football
8
Fußball
8
Markenimage
8
USA
7
United States
7
Celebrity endorsement
6
Celebrity-Werbung
6
Advertising effects
5
Sportmarketing
5
Sports marketing
5
Werbewirkung
5
Higher education institution
4
Hochschule
4
Abfindung
3
Advertising
3
Deutschland
3
Germany
3
Redundancy pay
3
Reputation
3
Sport event
3
Sport organization
3
Sportorganisation
3
Sportveranstaltung
3
Werbung
3
Balancing accounts
2
Ball game
2
Ballsport
2
Bilanzierung
2
Brand
2
more ...
less ...
Online availability
All
Undetermined
10
Type of publication
All
Article
34
Type of publication (narrower categories)
All
Article in journal
31
Aufsatz in Zeitschrift
31
Aufsatz im Buch
3
Book section
3
Language
All
English
31
German
3
Author
All
Brison, Natasha T.
2
Fink, Janet S.
2
Ko, Yong Jae
2
Kunkel, Thilo
2
Larkin, Benjamin
2
Lee, Joon Sung
2
Parker, Heidi M.
2
Ruihley, Brody J.
2
Ahn, Taesoo
1
Arai, Akiko
1
Asada, Akira
1
Baker, Bradley J.
1
Baker, Thomas A., III.
1
Bennett, Gregg
1
Berg, Brennan K.
1
Boyd, Thomas C.
1
Bredikhina, Nataliya
1
Brison, Natasha
1
Brown, Katie M.
1
Brown, Kenon A.
1
Carlson, Brad D.
1
Chandley, Joshua
1
Cho, Janice
1
Choi, J. Andrew
1
Connaughton, Daniel P.
1
DeSchriver, Timothy D.
1
Dittmore, Stephen W.
1
Dodds, Mark
1
Donavan, D. Todd
1
Doyle, Jason P.
1
Gordon, Brian S.
1
Grady, John
1
Havard, Cody T.
1
Heere, Bob
1
Hill, John S.
1
Hutchinson, Michael
1
Jang, Wonseok
1
Kim, Daehwan
1
Kim, Jihoon
1
Koernig, Stephen K.
1
more ...
less ...
Published in...
All
Globalisierung des wirtschaftlichen Wettbewerbs im Sport
Sport marketing quarterly : preferred journal of the Sport Marketing Association
Journal of sports economics
112
Journal of sport management : the official journal of the North American Society of Sport Management
61
Sport management review
53
European Sport management quarterly : ESMQ
46
International journal of sport management and marketing : IJSMM
43
International journal of sport finance
33
Applied economics
26
International journal of sports marketing & sponsorship
23
Discussion paper series / IZA
21
Sport and migration : borders, boundaries and crossings
18
Applied economics letters
17
Economic inquiry : journal of the Western Economic Association International
15
Department of Economics working paper
12
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
11
NBER working paper series
11
Diskussionspapier des Instituts für Organisationsökonomik : [DP-IO]
10
Working paper / National Bureau of Economic Research, Inc.
10
Eastern economic journal
8
IZA Discussion Paper
8
NBER Working Paper
8
Discussion paper and working paper series / QUT School of Economics and Finance
6
Journal of business research : JBR
6
Journal of economic behavior & organization : JEBO
6
Scottish journal of political economy : the journal of the Scottish Economic Society
6
Sport, Business and Management : an international journal ; SBM
6
Atlantic economic journal : AEJ
5
Middlebury College working paper series
5
Schriftenreihe Sportökonomie in Forschung und Praxis
5
Sportökonomie
5
Working papers / Department of Economics, West Virginia University
5
Young consumers : insight and ideas for responsible marketers
5
Contemporary economic policy : a journal of Western Economic Association International
4
European journal of operational research : EJOR
4
Journal of advertising research
4
Journal of labor economics
4
Journal of marketing for higher education
4
Journal of risk and financial management : JRFM
4
Labour economics : official journal of the European Association of Labour Economists
4
New horizons in the economics of sport
4
more ...
less ...
Source
All
ECONIS (ZBW)
34
Showing
1
-
10
of
34
Sort
Relevance
Date (newest first)
Date (oldest first)
1
The effects of self-brand connection and self-construal on consumers’ psychological and behavioral responses to athlete scandals
Arai, Akiko
;
Ko, Yong Jae
;
Asada, Akira
;
Connaughton, …
- In:
Sport marketing quarterly : preferred journal of the …
32
(
2023
)
1
,
pp. 62-75
Persistent link: https://www.econbiz.de/10014292948
Saved in:
2
Athlete interrupted : exploration of athletes' personal brand management in times of crisis
Bredikhina, Nataliya
;
Sveinson, Katherine
;
Kunkel, Thilo
- In:
Sport marketing quarterly : preferred journal of the …
31
(
2022
)
3
,
pp. 212-227
Persistent link: https://www.econbiz.de/10013411489
Saved in:
3
Patriot, expert, or complainer? : exploring how athletes express themselves at Olympic Games' press conferences
Li, Bo
;
Scott, Olan
;
Sharpe, Stirling
;
Stokowski, Sarah
; …
- In:
Sport marketing quarterly : preferred journal of the …
31
(
2022
)
3
,
pp. 228-238
Persistent link: https://www.econbiz.de/10013411503
Saved in:
4
Lead by example : an exploration of the athlete brand as a role model
Taniyev, Olzhas
;
Gordon, Brian S.
- In:
Sport marketing quarterly : preferred journal of the …
31
(
2022
)
1
,
pp. 62-75
Persistent link: https://www.econbiz.de/10013198834
Saved in:
5
Toward a better understanding of fantasy football and dehumanization of athletes : is fantasy sport gambling to blame?
Larkin, Benjamin
- In:
Sport marketing quarterly : preferred journal of the …
31
(
2022
)
4
,
pp. 292-304
Persistent link: https://www.econbiz.de/10013532044
Saved in:
6
Publicity about athlete endorsers affects responses to ads via motivational activation
Read, Glenna L.
;
Kim, Jihoon
;
Lee, Yen-I
;
Sun, Shuoya
; …
- In:
Sport marketing quarterly : preferred journal of the …
31
(
2022
)
2
,
pp. 101-112
Persistent link: https://www.econbiz.de/10013346950
Saved in:
7
The rise of an athlete brand : factors influencing the social media following of athletes
Su, Yiran
;
Baker, Bradley J.
;
Doyle, Jason P.
;
Kunkel, Thilo
- In:
Sport marketing quarterly : preferred journal of the …
29
(
2020
)
1
,
pp. 33-46
Persistent link: https://www.econbiz.de/10012597279
Saved in:
8
The effect of attribution on athlete scandals : consumer responses toward scandalized athletes and endorsements
Kim, Daehwan
;
Ko, Yong Jae
;
Lee, Joon Sung
;
Sato, Shintaro
- In:
Sport marketing quarterly : preferred journal of the …
29
(
2020
)
4
,
pp. 269-281
Persistent link: https://www.econbiz.de/10012486856
Saved in:
9
Losing weight with Charles and Dan : examining potential liability for endorser claims in weight loss advertisements
Brison, Natasha T.
;
Pickett, Andrew C.
;
Brown, Katie M.
- In:
Sport marketing quarterly : preferred journal of the …
29
(
2020
)
2
,
pp. 134-147
Persistent link: https://www.econbiz.de/10012815534
Saved in:
10
"I still support my favorite team" : the effects of an athlete's transgression and post-response strategy using visual cues on in-group bias
Jang, Wonseok
;
Lee, Joon Sung
;
Cho, Janice
;
Lee, Jeoung Hak
- In:
Sport marketing quarterly : preferred journal of the …
29
(
2020
)
2
,
pp. 148-159
Persistent link: https://www.econbiz.de/10012815557
Saved in:
1
2
3
4
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->