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~isPartOf:"Handbook of marketing"
~isPartOf:"Journal of retailing and consumer services"
~language:"eng"
~subject:"Lieferantenmanagement"
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Lieferantenmanagement
Marketing management
86
Marketingmanagement
86
Consumer behaviour
45
Konsumentenverhalten
45
Beziehungsmarketing
24
Relationship marketing
24
Brand management
20
Markenführung
20
Einzelhandel
18
Retail trade
18
Distribution channel
14
Vertriebsweg
14
Brand
11
Markenartikel
11
Supplier relationship management
8
Brand image
6
Customer satisfaction
6
Customer value
6
Firm performance
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Handelsmarke
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Internet marketing
6
Kundenwert
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Kundenzufriedenheit
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Markenimage
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Marketing
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Marketing strategy
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Strategisches Management
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Theory
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Chen, Chih-Jou
1
Gao, Mengjia
1
Huang, Lin
1
Håkansson, Håkan
1
Jebrajakrithy, Charles
1
Jedsada Wongsansukcharoen
1
Mishra, Prashant
1
Moore, Elizabeth S.
1
Myers, Chris
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Pei, Zhi
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Singh, Ramendra
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Singh, Ramendra Pratap
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Snehota, Ivan
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Tang, Jia-Wei
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Thaichon, Paramaporn
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Tsai, Pei-Hsuan
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Handbook of marketing
Journal of retailing and consumer services
Industrial marketing management : the international journal for industrial and high-tech firms
65
The journal of business & industrial marketing
38
Journal of business research : JBR
14
Journal of business-to-business marketing
14
Journal of strategic marketing
9
Strategies for international industrial marketing : the management of customer relationships in European industrial markets
7
International journal of production economics
5
Journal of marketing management : MM
5
European journal of marketing : EJM
4
Journal of marketing
4
Journal of the Academy of Marketing Science
4
Developing digital marketing : relationship perspectives
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of marketing communications
3
Management decision : MD
3
Acta scientiarum polonorum / Oeconomia : czasopismo naukowe założone w 2001 roku przez polskie uczelnie rolnicze
2
Amfiteatru economic : an economic and business research periodical
2
Asia Pacific journal of marketing and logistics
2
Cogent business & management
2
Interactive and multi-channel marketing
2
International journal of innovation management
2
Journal of customer behaviour
2
Journal of marketing analytics : JMA
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of marketing research : JMR
2
Journal of revenue and pricing management
2
Marketing intelligence & planning
2
McGraw-Hill/Irwin series in marketing
2
Naše gospodarstvo : NG
2
Pakistan journal of commerce and social sciences
2
Wiley series on marketing management
2
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
1
Administrative Sciences : open access journal
1
Aktuelle Forschungsfragen im Dienstleistungsmarketing : [Workshop Dienstleistungsmarketing 2008]
1
Anxieties and management responses in international business
1
Argumenta oeconomica
1
Asia Pacific journal of innovation and entrepreneurship : APJIE
1
Betriebswirtschaft
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ECONIS (ZBW)
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1
Partnerships that go places : how to successfully market products from vendor partners at retail stores from the vendors' perspective
Tsai, Pei-Hsuan
;
Tang, Jia-Wei
;
Chen, Chih-Jou
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013209521
Saved in:
2
Effect of community relationship management, relationship marketing orientation, customer engagement, and brand trust on brand loyalty : the case of a commercial bank in Thailand
Jedsada Wongsansukcharoen
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013209572
Saved in:
3
Quality of channel integration and customer loyalty in omnichannel retailing : the mediating role of customer engagement and relationship program receptiveness
Gao, Mengjia
;
Huang, Lin
- In:
Journal of retailing and consumer services
63
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012665902
Saved in:
4
Does managing customer accounts receivable impact customer relationships, and sales performance? : an empirical investigation
Singh, Ramendra Pratap
;
Singh, Ramendra
;
Mishra, Prashant
- In:
Journal of retailing and consumer services
60
(
2021
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012502649
Saved in:
5
Do channel members value the multiple-cooperation strategy?
Yan, Ruiliang
;
Pei, Zhi
;
Myers, Chris
- In:
Journal of retailing and consumer services
30
(
2016
),
pp. 84-95
Persistent link: https://www.econbiz.de/10011473150
Saved in:
6
The influence of relationship marketing orientation on brand equity in banks
Yoganathan, Dhanushanthini
;
Jebrajakrithy, Charles
; …
- In:
Journal of retailing and consumer services
26
(
2015
),
pp. 14-22
Persistent link: https://www.econbiz.de/10011347849
Saved in:
7
Marketing's relationship to society
Wilkie, William L.
;
Moore, Elizabeth S.
- In:
Handbook of marketing
,
(pp. 9-38)
.
2006
Persistent link: https://www.econbiz.de/10003335032
Saved in:
8
Marketing in business markets
Håkansson, Håkan
;
Snehota, Ivan
- In:
Handbook of marketing
,
(pp. 513-526)
.
2006
Persistent link: https://www.econbiz.de/10003335279
Saved in:
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