//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Handbook of marketing and finance"
~person:"Chen, Weifeng"
~person:"Hatch, Mary Jo"
~person:"Mizik, Natalie"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Brand portfolio"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Brand architecture
1
Firm valuation
1
Markenarchitektur
1
Unternehmensbewertung
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Aufsatz im Buch
1
Book section
1
Language
All
English
1
Author
All
Chen, Weifeng
Hatch, Mary Jo
Mizik, Natalie
Published in...
All
Handbook of marketing and finance
Journal of business research : JBR
2
The Oxford handbook of corporate reputation
2
The journal of brand management : an international journal
2
European journal of marketing : EJM
1
MSI reports : working paper series
1
Positive design and appreciative construction : from sustainable development to sustainable value
1
Scandinavian journal of management
1
The journal of product & brand management
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
How to better value branded businesses : a conditional multiplier approach
Mizik, Natalie
- In:
Handbook of marketing and finance
,
(pp. 66-85)
.
2012
Persistent link: https://www.econbiz.de/10009552522
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->