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~isPartOf:"Handbook of research on effective marketing in contemporary globalism"
~isPartOf:"Journal of travel and tourism marketing"
~isPartOf:"Sustainable Luxury : An International Perspective"
~subject:"Corporate Social Responsibility"
~subject:"Social Web"
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Corporate Social Responsibility
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Luxury goods
29
Luxusgüter
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Consumer behaviour
20
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20
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10
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8
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Handbook of research on effective marketing in contemporary globalism
Journal of travel and tourism marketing
Sustainable Luxury : An International Perspective
Journal of business research : JBR
25
The journal of brand management : an international journal
9
The journal of product & brand management
7
Journal of fashion marketing and management
6
Journal of retailing and consumer services
6
Journal of business ethics : JBE
4
Journal of global fashion marketing : JGfM
4
Cogent business & management
3
Digital Transformation for Fashion and Luxury Brands : Theory and Practice
3
International journal of advertising : the review of marketing communications
3
International journal of internet marketing and advertising : IJIMA
3
Marketing intelligence & planning
3
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
2
Business horizons
2
Central European business review : CEBR
2
Computer-mediated marketing strategies : social media and online brand communities
2
Developing successful global strategies for marketing luxury brands
2
Global marketing strategies for the promotion of luxury goods
2
International journal of hospitality management
2
International journal of retail and distribution management
2
Journal of business ethics : JOBE
2
Journal of consumer behaviour
2
Journal of hospitality marketing & management
2
Journal of marketing communications
2
Journal of strategic marketing
2
Management decision
2
Springer eBook Collection
2
The journal of services marketing
2
Advances in National Brand and Private Label Marketing : 10th International Conference, 2023
1
Agricultural and Food Economics : AFE
1
Asia Pacific journal of marketing and logistics
1
Breaking new ground in theory and practice
1
Building consumer-brand relationship in luxury brand management
1
Business and finance : performance and management
1
Business models and ICT technologies for the fashion supply chain : proceedings of IT4Fashion 2016
1
Business research
1
Corporate communications : an international journal
1
Corporate governance : international journal of business in society
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ECONIS (ZBW)
7
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1
Effect of customers' skepticism toward CSR practices on customers' behavior in luxury service context
Hyun, Hyowon
;
Hong, EunPyo
;
Ahn, Jiseon
;
Park, Jungkun
- In:
Journal of travel and tourism marketing
41
(
2024
)
1
,
pp. 35-50
Persistent link: https://www.econbiz.de/10014513607
Saved in:
2
"Take a stand" : the importance of social sustainability and its effect on Generation Z consumption of luxury fashion brands
McCormick, Helen
;
Ram, Pratibha
- In:
Sustainable Luxury : An International Perspective
,
(pp. 219-239)
.
2022
Persistent link: https://www.econbiz.de/10013362668
Saved in:
3
Chinese consumer attitudes towards second-hand luxury fashion and how social media eWoM affects decision-making
Boardman, Rosy
;
Zhou, Yuping
;
Guo, Yunshi
- In:
Sustainable Luxury : An International Perspective
,
(pp. 241-269)
.
2022
Persistent link: https://www.econbiz.de/10013362673
Saved in:
4
The rise of virtual representation of fashion in marketing practices : how it can encourage sustainable luxury fashion consumption
Zhou, Shuang
;
Baek, Eunsoo
;
Jang, Juyeun
- In:
Sustainable Luxury : An International Perspective
,
(pp. 217-292)
.
2022
Persistent link: https://www.econbiz.de/10013362686
Saved in:
5
The luxury of doing nothing : inferring luxury from idleness display in travel setting
Shin, Minjung
;
Back, Ki-Joon
- In:
Journal of travel and tourism marketing
37
(
2020
)
4
,
pp. 409-417
Persistent link: https://www.econbiz.de/10012289344
Saved in:
6
The joint effects of need for status and mental imagery perspective on luxury hospitality consumption in China
Mou, Xinhai
;
Gao, Yixing
;
Yang, Wan
- In:
Journal of travel and tourism marketing
36
(
2019
)
9
,
pp. 1050-1060
Persistent link: https://www.econbiz.de/10012179529
Saved in:
7
Facebook pages content, does it really matter? : consumers' responses to luxury hotel posts with emotional and informational content
Cervellon, Marie-Cécile
;
Galipienzo, Danielle
- In:
Journal of travel and tourism marketing
32
(
2015
)
3/4
,
pp. 428-437
Persistent link: https://www.econbiz.de/10011312519
Saved in:
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