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~isPartOf:"Handbook of strategic e-business management"
~subject:"Marketingmanagement"
~subject:"Online retailing"
~type_genre:"Book section"
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Martínez-López, Francisco J.
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Handbook of strategic e-business management
Digitalisierung des Handels mit ePace : innovative E-Commerce-Geschäftsmodelle und digitale Zeitvorteile
14
E-retailing challenges and opportunities in the global marketplace
14
Developing the digital economy in ASEAN
12
Electronic retailing
12
Web-Exzellenz im E-Commerce : Innovation und Transformation im Handel
12
E-Life: web-enabled convergence of commerce, work, and social life : 10th Workshop on E-Business, WEB 2011 ; Shanghai, China, December 2011 ; revised selected papers
11
Cross-border e-commerce marketing and management
10
Interactive Marketing im Web 2.0+ : Konzepte und Anwendungen für ein erfolgreiches Marketingmanagement im Internet
10
The "dematerialized" insurance : distance selling and cyber risks from an international perspective
10
Contemporary research in e-branding
9
Empirical research for futuristic e-commerce system : foundations and applications
9
E-marketing ; Vol. 1
7
Handbook of research on the platform economy and the evolution of e-commerce
7
Managing customer experiences in an omnichannel world : melody of online and offline environments in the customer journey
7
Marketing in the cyber era : strategies and emerging trends
7
Community-Marketing : wie Unternehmen in sozialen Netzwerken Werte schaffen
6
Das Internet der Zukunft : bewährte Erfolgstreiber und neue Chancen ; Wolfgang Fritz zum 60. Geburtstag
6
E-adoption and socio-economic impacts : emerging infrastructural effects
6
Handbook of research on effective advertising strategies in the social media age
6
Marktplätze im Umbruch : digitale Strategien für Services im Mobilen Internet
6
Praxis der Personalisierung im Handel : mit zeitgemäßen E-Commerce-Konzepten Umsatz und Kundenwert steigern
6
Proceedings of the IWEMB 2019 : Third International Workshop on Entrepreneurship in Electronic and Mobile Business : Vestfold, Norway, September 30-October 1, 2019
6
Strategic and pragmatic e-business : implications for future business practices
6
The market makers : how retailers are reshaping the global economy
6
Advances in electronic marketing
5
Customer relationship management in electronic markets
5
Developing digital marketing : relationship perspectives
5
Die Frauen und das Netz : Angebote und Nutzung aus Genderperspektive
5
Digitale Kommunikation
5
Handbook of research on retailer-consumer relationship development
5
Information and communication technologies in tourism 2013 : proceedings of the international conference in Innsbruck, Austria, January 22 - 25, 2013
5
LISS 2012 ; Vol. 2
5
Leitfaden Online-Marketing ; [Bd. 1]
5
Marketing in Forschung und Praxis : [Jubiläumsausgabe zum 40-jährigen Bestehen der Arbeitsgemeinschaft für Marketing]
5
Strategic e-commerce systems and tools for competing in the digital marketplace
5
Value creation in e-business management : 15th Americas Conference on Information Systems, AMCIS 2009, SIGeBIZ track, San Francisco, CA, USA, August 6 - 9, 2009; selected papers
5
Achieving Business Competitiveness in a Digital Environment : Opportunities in E-commerce and Online Marketing
4
Advanced technologies management for retailing : frameworks and cases
4
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
4
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1
A model of online consumer behavior
Laroche, Michel
;
Richard, Marie-Odile
- In:
Handbook of strategic e-business management
,
(pp. 325-346)
.
2014
Persistent link: https://www.econbiz.de/10010233070
Saved in:
2
Can online retailers escape the law of one price?
Sandulli, Francesco D.
;
López-Sánchez, José Ignacio
- In:
Handbook of strategic e-business management
,
(pp. 187-207)
.
2014
Persistent link: https://www.econbiz.de/10010233093
Saved in:
3
Pricing strategies in the electronic marketplace
Chen, Jihui
- In:
Handbook of strategic e-business management
,
(pp. 489-522)
.
2014
Persistent link: https://www.econbiz.de/10010234032
Saved in:
4
An evolutionary approach to e-tailing : implications for practitioners
Williams, David E.
- In:
Handbook of strategic e-business management
,
(pp. 433-466)
.
2014
Persistent link: https://www.econbiz.de/10010234036
Saved in:
5
Research on the use, characteristics, and impact of e-commerce product recommendation agents : a review and update for 2007 - 2012
Xiao, Bo
;
Benbasat, Izak
- In:
Handbook of strategic e-business management
,
(pp. 403-431)
.
2014
Persistent link: https://www.econbiz.de/10010234039
Saved in:
6
The concept of flow in online consumer behavior
Esteban-Millat, Irene
;
Martínez-López, Francisco J.
; …
- In:
Handbook of strategic e-business management
,
(pp. 371-402)
.
2014
Persistent link: https://www.econbiz.de/10010234041
Saved in:
7
Online consumption motivations : an integrated theoretical delimitation and refinement based on qualitative analyses
Martínez-López, Francisco J.
;
Pla-García, Cintia
; …
- In:
Handbook of strategic e-business management
,
(pp. 347-370)
.
2014
Persistent link: https://www.econbiz.de/10010234042
Saved in:
8
Strategic marketing and e-business
Rudd, John M.
;
Shepherd, Neil
;
Lee, Nick
- In:
Handbook of strategic e-business management
,
(pp. 309-324)
.
2014
Persistent link: https://www.econbiz.de/10010233071
Saved in:
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