//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Handbuch Kundenmanagement : Anforderungen, Prozesse, Zufriedenheit, Bindung und Wert von Kunden"
~isPartOf:"The international review of retail, distribution and consumer research"
~subject:"Einzelhandel"
~subject:"Food retailing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Kundenkarte"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Einzelhandel
Food retailing
Kundenbindungsprogramm
10
Loyalty program
10
Beziehungsmarketing
7
Relationship marketing
7
Consumer behaviour
4
Konsumentenverhalten
4
Deutschland
3
Germany
3
Lebensmitteleinzelhandel
3
Retail trade
2
China
1
Consumer motivation
1
Coupon
1
Credit card
1
Customer satisfaction
1
Drogerie
1
Drugstore
1
E. Breuninger GmbH & Co. <Stuttgart>
1
Fair trade
1
Fairer Handel
1
Geschenk
1
Gifts
1
Großbritannien
1
Kaufmotiv
1
Kreditkarte
1
Kundenzufriedenheit
1
Loyalty programs
1
Market segmentation
1
Marketing management
1
Marketingmanagement
1
Marktsegmentierung
1
Product management
1
Produktmanagement
1
Prospect Theory
1
Prospect theory
1
Rabatt
1
Rebate
1
Regulation
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
5
Type of publication (narrower categories)
All
Article in journal
4
Aufsatz in Zeitschrift
4
Aufsatz im Buch
1
Book section
1
Case study
1
Fallstudie
1
Language
All
English
4
German
1
Author
All
Bendle, Neil T.
1
Duffy, Rachel
1
Fearne, Andrew P.
1
García-Gómez, Blanca
1
Gutiérrez-Arranz, Ana Maria
1
Gutiérrez-Cillán, Jesús
1
Horne, Daniel
1
Hundertmark, Annika
1
Rese, Mario
1
Schimmelpfennig, Heiko
1
Schons, Laura Marie
1
Southworth, Neil
1
Yamoah, Fred Amofa
1
more ...
less ...
Published in...
All
Handbuch Kundenmanagement : Anforderungen, Prozesse, Zufriedenheit, Bindung und Wert von Kunden
The international review of retail, distribution and consumer research
Journal of retailing and consumer services
18
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
Journal of retailing
4
Journal of business research : JBR
3
Marketing letters : a journal of research in marketing
3
Beiträge zur Unternehmensführung
2
European journal of marketing : EJM
2
Forschungsergebnisse der WU Wirtschaftsuniversität Wien
2
Handelsforschung
2
International journal of electronic marketing and retailing : IJEMR
2
Journal of marketing
2
Journal of travel and tourism marketing
2
MSI reports : working paper series
2
Predicting trends and building strategies for consumer engagement in retail environments
2
Schriften zum europäischen Management
2
Administrative Sciences : open access journal
1
Advances in National Brand and Private Label Marketing : 10th International Conference, 2023
1
Advances in information systems and management science
1
Asia Pacific journal of marketing and logistics
1
Asian Academy of Management journal : AAMJ
1
BTE-Fachdokumentation
1
Best Practice in Marketing : Erfolgsbeispiele zu den vier Kernaufgaben im Marketing
1
Business analyst : a refereed journal of Shri Ram College of Commerce
1
Business intelligence and analytics in small and medium enterprises
1
Business strategy and the environment
1
CARESS working paper
1
Central European business review : CEBR
1
Critical perspectives on accounting : an international journal for social and organizational accountability
1
Delovni zvezki / RCEF
1
Discussion paper series
1
Dissertation Series CentER
1
Düsseldorf working papers in applied management and economics
1
Entrepreneurial business and economics review : EBER
1
European journal of operational research : EJOR
1
European retail research
1
Forschungsberichte des Fachbereichs Wirtschaft der Fachhochschule Düsseldorf
1
Global business review
1
HEC Paris research paper series
1
Handbuch Kundenbindungsmanagement
1
more ...
less ...
Source
All
ECONIS (ZBW)
5
Showing
1
-
5
of
5
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Gift cards : a review and research agenda
Horne, Daniel
;
Bendle, Neil T.
- In:
The international review of retail, distribution and …
26
(
2016
)
2
,
pp. 171-201
Persistent link: https://www.econbiz.de/10011648631
Saved in:
2
Exploring supermarket loyalty card analysis to identify who buys fairtrade
Yamoah, Fred Amofa
;
Fearne, Andrew P.
;
Duffy, Rachel
- In:
The international review of retail, distribution and …
24
(
2014
)
3
,
pp. 328-346
Persistent link: https://www.econbiz.de/10010366988
Saved in:
3
Loyalty program types as drivers of customer retention : a comparison of stand-alone programs and multi-vendor loyalty programs through the lens of transaction cost economics
Rese, Mario
;
Hundertmark, Annika
;
Schimmelpfennig, Heiko
; …
- In:
The international review of retail, distribution and …
23
(
2013
)
3
,
pp. 305-323
Persistent link: https://www.econbiz.de/10009781169
Saved in:
4
Exploring the influence of three types of grocery retailer loyalty programs on customer affective loyalty
García-Gómez, Blanca
;
Gutiérrez-Arranz, Ana Maria
; …
- In:
The international review of retail, distribution and …
22
(
2012
)
5
,
pp. 547-561
Persistent link: https://www.econbiz.de/10009690943
Saved in:
5
Erfolgreiche Strategien zur Kundenbindung bei TESCO
Southworth, Neil
- In:
Handbuch Kundenmanagement : Anforderungen, Prozesse, …
,
(pp. 705-718)
.
2008
Persistent link: https://www.econbiz.de/10003708677
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->