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~isPartOf:"Harvard business review : HBR"
~isPartOf:"Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management"
~subject:"Erfolgsfaktor"
~type:"book"
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Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
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Diffusionsbeschleunigung in Industriegütermärkten : die Wirkung der Sales Force Adoption auf die Adoption des Kunden
Nowack, Christian
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2016
Persistent link: https://www.econbiz.de/10011517862
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Internationale Interaktionsprozesse im Industriegütermarketing
Theile, Gregory
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2004
Persistent link: https://www.econbiz.de/10002259675
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