//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Health care management science"
~isPartOf:"Health marketing quarterly"
~subject:"Gesundheitsrisiko"
~subject:"Health care"
~type_genre:"Aufsatz in Zeitschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Pharmaceuticals"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Gesundheitsrisiko
Health care
Arzneimittel
69
Pharmaceuticals
69
Direct marketing
31
Direktmarketing
31
Advertising
28
Werbung
28
Advertising effects
24
Werbewirkung
24
Pharmaceutical industry
21
Pharmaindustrie
21
Consumer behaviour
20
Konsumentenverhalten
20
USA
17
United States
17
Physicians
10
Ärzte
10
Hospital
8
Krankenhaus
8
Gesundheitsversorgung
7
Internet marketing
7
Online-Marketing
7
Patienten
7
Patients
7
Impfung
6
Vaccination
6
prescription drugs
6
Coronavirus
5
Gesundheitspolitik
4
Gesundheitswesen
4
Health care system
4
Health policy
4
Health risk
4
Infectious disease
4
Infektionskrankheit
4
Pharmaceutical distributors
4
Pharmahandel
4
Theorie
4
Theory
4
more ...
less ...
Online availability
All
Undetermined
7
Type of publication
All
Article
11
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Article in journal
11
Language
All
English
11
Author
All
Park, Jin Seong
2
Ahn, Ho-Young Anthony
1
Aikin, Kathryn J.
1
Alameddine, Sarah
1
Austin, Shamly
1
Banerji, Diptiman
1
Bard, Jonathan F.
1
Betts, Kevin R.
1
Chen, Miao-sheng
1
Crawley, Lavera M.
1
Dash, Pranati
1
Delbaere, Marjorie
1
Ellis-Griffith, Gregory
1
Haley, Eric John
1
Harrington, Catherine
1
Hisaw, Lisa
1
Illes, Judy
1
Ju, Ilwoo
1
Khanfar, Nile M.
1
Leykum, Luci
1
Lopez-Trigo, Paula
1
Mohanty, Abhijit
1
Morrice, Douglas J.
1
O'Donoghue, Amie C.
1
Perrault, Evan K.
1
Poursani, Ramin
1
Qu, Haiyan
1
Ramamonjiarivelo, Zo
1
Shih, Yu-ti
1
Shu, Zhichao
1
Smith, Malcolm C.
1
Sullivan, Helen W.
1
Wang, Dongyang
1
more ...
less ...
Published in...
All
Health care management science
Health marketing quarterly
Journal of health economics
13
The European journal of health economics : HEPAC ; health economics in prevention and care
11
International journal of pharmaceutical and healthcare marketing : IJPHM
9
Health economics
8
Journal of medical marketing : device, diagnostic and pharmaceutical marketing
7
Management science : journal of the Institute for Operations Research and the Management Sciences
6
Gesundheitsökonomie & Qualitätsmanagement : Klinik und Praxis, Wirtschaft und Politik ; offizielles Organ des Bundesverbandes Managed Care e.V. ; offizielles Organ der Deutschen Gesellschaft für Gesundheitsökonomie e.V.
5
International journal of health care finance and economics
5
Wisconsin international law journal
5
International journal of pharmaceutical and healthcare marketing
4
Journal of public economics
4
Production and operations management : an international journal of the Production and Operations Management Society
4
European research studies
3
Health affairs : at the intersection of health, health care, and policy
3
Health care management science : a new journal serving the international health care management community
3
Health economics review
3
International journal of health economics and management
3
Journal of public policy & marketing
3
Studies in comparative international development
3
Technology analysis & strategic management
3
The European journal of health economics
3
African journal of science, technology, innovation & development : AJSTID
2
Applied economics letters
2
Australasian accounting business and finance journal : AABF
2
Empirical economics : a journal of the Institute for Advanced Studies, Vienna, Austria
2
European journal of operational research : EJOR
2
Foreign trade review : quarterly journal of Indian Institute of Foreign Trade
2
Health care management review : HCM review
2
Innovation and development : RIAD
2
Inquiry : a journal of health care organization, provision and financing
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of economic literature
2
Manufacturing & service operations management : M & SOM
2
Marketing letters : a journal of research in marketing
2
Production and operations management : the flagship research journal of the Production and Operations Management Society
2
Research policy : policy, management and economic studies of science, technology and innovation
2
Technological forecasting & social change : an international journal
2
The B.E. journal of economic analysis & policy
2
more ...
less ...
Source
All
ECONIS (ZBW)
11
Showing
1
-
10
of
11
Sort
Relevance
Date (newest first)
Date (oldest first)
1
How do attitudes toward Covid-19 vaccine impact intentions to vaccinate in an emerging economy? : the moderating effect of risk perception and Covid-19 anxiety
Mohanty, Abhijit
;
Dash, Pranati
;
Banerji, Diptiman
- In:
Health marketing quarterly
38
(
2021
)
4
,
pp. 238-254
Persistent link: https://www.econbiz.de/10012802272
Saved in:
2
Effects of risk disclosure prominence in direct-to-consumer advertising (DTCA) of prescription drugs : an integrative cognitive process model
Ju, Ilwoo
;
Park, Jin Seong
- In:
Health marketing quarterly
35
(
2018
)
1
,
pp. 32-46
Persistent link: https://www.econbiz.de/10011865627
Saved in:
3
Optimistic bias, advertising skepticism, and consumer intentions for seeking information about the health risks of prescription medicine
Park, Jin Seong
;
Ahn, Ho-Young Anthony
;
Haley, Eric John
- In:
Health marketing quarterly
34
(
2017
)
2
,
pp. 81-96
Persistent link: https://www.econbiz.de/10011706876
Saved in:
4
Improving patient flow at a family health clinic
Bard, Jonathan F.
;
Shu, Zhichao
;
Morrice, Douglas J.
; …
- In:
Health care management science
19
(
2016
)
2
,
pp. 170-191
Persistent link: https://www.econbiz.de/10011498433
Saved in:
5
Consumer perceptions of prescription and over-the-counter drug advertisements with promotional offers
Aikin, Kathryn J.
;
Sullivan, Helen W.
;
O'Donoghue, Amie C.
- In:
Health marketing quarterly
33
(
2016
)
4
,
pp. 291-306
Persistent link: https://www.econbiz.de/10011628478
Saved in:
6
Patients' preferences for family medicine physicians' video biographies
Perrault, Evan K.
- In:
Health marketing quarterly
33
(
2016
)
4
,
pp. 342-352
Persistent link: https://www.econbiz.de/10011628493
Saved in:
7
Acupuncture use in the United States : who, where, why, and at what price?
Austin, Shamly
;
Ramamonjiarivelo, Zo
;
Qu, Haiyan
; …
- In:
Health marketing quarterly
32
(
2015
)
2
,
pp. 113-128
Persistent link: https://www.econbiz.de/10011304097
Saved in:
8
Banning tobacco sales at the retail pharmacy : natural evolution of drug store as responsible health provider or effective marketing strategy?
Lopez-Trigo, Paula
;
Khanfar, Nile M.
;
Alameddine, Sarah
; …
- In:
Health marketing quarterly
32
(
2015
)
4
,
pp. 382-393
Persistent link: https://www.econbiz.de/10011428643
Saved in:
9
Literally experts : expertise and the processing of analogical metaphors in pharmaceutical advertising
Delbaere, Marjorie
;
Smith, Malcolm C.
- In:
Health marketing quarterly
31
(
2014
)
2
,
pp. 115-135
Persistent link: https://www.econbiz.de/10010398957
Saved in:
10
Direct-to-consumer advertising in black and white : racial differences in placement patterns of print advertisements for health products and messages
Crawley, Lavera M.
;
Hisaw, Lisa
;
Illes, Judy
- In:
Health marketing quarterly
26
(
2009/10
)
4
,
pp. 279-292
Persistent link: https://www.econbiz.de/10003933230
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->