//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Health marketing quarterly"
~isPartOf:"Journal of health economics"
~isPartOf:"Journal of medical marketing : device, diagnostic and pharmaceutical marketing"
~person:"Mackert, Michael"
~source:"econis"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Pharmaceuticals"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Arzneimittel
3
Pharmaceuticals
3
Direct marketing
2
Direktmarketing
2
Advertising
1
Advertising effects
1
Bibliometrics
1
Bibliometrie
1
Gesundheitspolitik
1
Gesundheitsvorsorge
1
Health communication
1
Health policy
1
Information dissemination
1
Informationsverbreitung
1
Nursing profession
1
Pflegeberufe
1
Pharmaceutical industry
1
Pharmaindustrie
1
Preventive care
1
USA
1
United States
1
Werbewirkung
1
Werbung
1
opioid
1
prescription monitoring program
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Language
All
English
3
Author
All
Mackert, Michael
Mohamed Azmi Ahmad Hassali
7
Brekke, Kurt R.
5
Saleem, Fahad
5
Aikin, Kathryn J.
4
Davis, Joel J.
4
Straume, Odd Rune
4
Aljadhey, Hisham
3
Currie, Janet M.
3
Fogel, Joshua
3
Ibrahim, Mohamed Izham Mohamed
3
Lakdawalla, Darius
3
Lawler, Emily C.
3
Park, Jin Seong
3
Powell, David
3
Siang, Tan Ching
3
Sullivan, Helen W.
3
Alrasheedy, Alian A
2
Banerjee, Saikat
2
Bardey, David
2
Betts, Kevin R.
2
Bhutada, Nilesh S.
2
Chressanthis, George A.
2
Dalen, Dag Morten
2
Dash, Sampada Kumar
2
Fogel, Joshua A.
2
Goldman, Dana P.
2
Granlund, David
2
Handa, Meenakshi
2
Hsieh, Chee-Ruey
2
Jullien, Bruno
2
Khanfar, Nile M.
2
Königbauer, Ingrid
2
Miraldo, Marisa
2
O'Donoghue, Amie C.
2
Olson, Mary K.
2
Pacula, Rosalie Liccardo
2
Pertile, Paolo
2
Ricks, James
2
Skira, Meghan M.
2
more ...
less ...
Published in...
All
Health marketing quarterly
Journal of health economics
Journal of medical marketing : device, diagnostic and pharmaceutical marketing
International journal of pharmaceutical and healthcare marketing : IJPHM
2
Source
All
ECONIS (ZBW)
Showing
1
-
3
of
3
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Development of a health communication campaign to promote the Texas prescription monitoring program
Mackert, Michael
;
Pounders, Kathrynn
;
Brown, Laura E.
; …
- In:
Health marketing quarterly
37
(
2020
)
3
,
pp. 222-231
Persistent link: https://www.econbiz.de/10012313097
Saved in:
2
Educational content and health literacy issues in direct-to-consumer advertising of
pharmaceuticals
Mackert, Michael
;
Love, Brad
- In:
Health marketing quarterly
28
(
2011
)
3
,
pp. 205-218
Persistent link: https://www.econbiz.de/10009302887
Saved in:
3
Perceptions of direct-to-consumer prescription drug advertising among advanced practice nurses
Mackert, Michael
;
Eastin, Matthew S.
;
Ball, Jennifer G.
- In:
Journal of medical marketing : device, diagnostic and …
10
(
2010
)
4
,
pp. 352-365
Persistent link: https://www.econbiz.de/10008749278
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->