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~isPartOf:"Health marketing quarterly"
~source:"econis"
~subject:"Children"
~subject:"Körpergewicht"
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Körpergewicht
Advertising effects
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Werbewirkung
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Advertising
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Consumer behaviour
26
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Bouslama, Heifa
1
Bradford, W. David
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Cheng, Benjamin Ka Lun
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Fox, Alexa K.
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Khalbous, Slim
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Kilgore, Meredith
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Kowalczyk, Christine M.
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McRoy, Luceta
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Menachemi, Nir
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Health marketing quarterly
International journal of advertising : the quarterly review of marketing communications
23
Young consumers : insight and ideas for responsible marketers
17
Journal of advertising : official publication of the American Academy of Advertising
15
International journal of advertising : the review of marketing communications
7
International journal of consumer studies
7
Journal of advertising research
7
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
5
European journal of marketing : EJM
4
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
4
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
4
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
4
Journal of advertising
3
Journal of current issues and research in advertising : JCIRA
3
Journal of food products marketing
3
Journal of marketing communications
3
Marketing intelligence & planning
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Psychology & marketing
3
Advertising and violence : concepts and perspectives
2
Application of gaming in new media marketing
2
Asia Pacific journal of marketing and logistics
2
Breaking new ground in theory and practice
2
Cogent business & management
2
Discussion paper series / IZA
2
European journal of marketing
2
International journal of market research : JMRS ; the journal of the Market Research Society
2
International review on public and non-profit marketing
2
Journal of business ethics : JOBE
2
Journal of business research : JBR
2
Journal of consumer behaviour : an international research review
2
Journal of consumer marketing
2
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
2
Journal of promotion management : innovations in planning and applied research
2
Journal of retailing and consumer services
2
Marketing letters : a journal of research in marketing
2
Routledge studies in marketing
2
Working paper / Department of Commerce, College of Business, Massey University
2
Working paper / National Bureau of Economic Research, Inc.
2
Advertising, promotion, and new media
1
Agribusiness : an internat. journal
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ECONIS (ZBW)
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1
Does it matter who's at risk? : testing message framing and narrative as moderators of the effects of self-referencing in obesity prevention messages targeting Hispanic adults livi...
Wirtz, John G.
- In:
Health marketing quarterly
37
(
2020
)
1
,
pp. 22-40
Persistent link: https://www.econbiz.de/10012200168
Saved in:
2
Milk, juice, or cola? : exploring the effect of product placement on children’s attitudes and behavior
Stafford, Marla Royne
;
Kowalczyk, Christine M.
;
Levy, Marian
- In:
Health marketing quarterly
34
(
2017
)
2
,
pp. 128-141
Persistent link: https://www.econbiz.de/10011706894
Saved in:
3
The effects of direct-to-consumer advertising on medication use among Medicaid children with asthma
McRoy, Luceta
;
Weech-Maldonado, Robert
;
Bradford, W. David
- In:
Health marketing quarterly
33
(
2016
)
3
,
pp. 195-205
Persistent link: https://www.econbiz.de/10011584742
Saved in:
4
Regulatory fit effects on children's responses to healthy eating promotion : an experiment testing message and celebrity fit
Cheng, Benjamin Ka Lun
- In:
Health marketing quarterly
32
(
2015
)
1
,
pp. 48-64
Persistent link: https://www.econbiz.de/10011289339
Saved in:
5
Tobacco socialization and anti-tobacco ad efficetiveness among children
Khalbous, Slim
;
Bouslama, Heifa
- In:
Health marketing quarterly
29
(
2012
)
2
,
pp. 97-116
Persistent link: https://www.econbiz.de/10009572297
Saved in:
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