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~isPartOf:"History of marketing thought ; Volume 2"
~isPartOf:"Journal of customer behaviour"
~isPartOf:"Legends in marketing"
~type_genre:"Article in journal"
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Marketing theory
14
Marketingtheorie
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History of marketing thought ; Volume 2
Journal of customer behaviour
Legends in marketing
Journal of historical research in marketing
85
Marketing theory
82
Industrial marketing management : the international journal for industrial and high-tech firms
63
Journal of marketing management : MM
60
Journal of macromarketing : examining the interactions among markets, marketing, and society
58
Journal of the Academy of Marketing Science
48
Journal of business research : JBR
37
European journal of marketing : EJM
33
AMS review : official publication of the Academy of Marketing Science
27
Marketing : ZFP ; journal of research and management
27
Journal of marketing research : JMR
24
Journal of marketing
23
Journal of macromarketing
22
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
18
Journal of marketing management : JMM ; journal of the Academy of Marketing
17
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
17
Journal of marketing education : JME
16
Australasian marketing journal
15
Journal of strategic marketing
15
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
13
Journal of marketing theory and practice : JMTP
13
Journal of marketing theory and practice
12
The marketing review
12
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
11
Marketing intelligence & planning
11
Review of marketing research
11
Journal of business economics : JBE
10
Journal of business-to-business marketing
10
Marketing letters : a journal of research in marketing
10
Psychology & marketing
10
The journal of business & industrial marketing
9
Journal of retailing
8
Journal of service management
8
International marketing review
7
Journal of research in marketing and entrepreneurship : JRME
6
MSI reports : working paper series
6
Marketing : journal of research and management
6
Qualitative market research : an international journal
6
Research in consumer behavior
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ECONIS (ZBW)
14
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1
An empirical test of a theoretical model of problem-solving
Hall, Justin R.
;
Shaw, Eric H.
- In:
Journal of customer behaviour
16
(
2017
)
4
,
pp. 371-393
Persistent link: https://www.econbiz.de/10011859892
Saved in:
2
Redefining B2B relationship marketing : insight form postmodern Alibaba
Cockayne, David
- In:
Journal of customer behaviour
15
(
2016
)
1
,
pp. 49-66
Persistent link: https://www.econbiz.de/10011655455
Saved in:
3
The industrial/consumer dichotomy in marketing : can formal taxonomic thinking help?
Brennan, Ross
- In:
Journal of customer behaviour
11
(
2012
)
4
,
pp. 311-323
Persistent link: https://www.econbiz.de/10009722614
Saved in:
4
Reflecting upon the linguistic limitations of marketing managerial practice
Quinn, Lee
- In:
Journal of customer behaviour
9
(
2010
)
3
,
pp. 243-251
Persistent link: https://www.econbiz.de/10008697920
Saved in:
5
Commentary: Statistics in marketing and consumer research
Baron, Steve
- In:
Journal of customer behaviour
9
(
2010
)
3
,
pp. 229-242
Persistent link: https://www.econbiz.de/10008697930
Saved in:
6
Theory, practice and impact in academic marketing research
Baker, Michael John
- In:
Journal of customer behaviour
9
(
2010
)
1
,
pp. 5-18
Persistent link: https://www.econbiz.de/10003965728
Saved in:
7
Functional identities, resource integrators and the service-dominant logic
Rondell, Jimmie G.
;
Sorhammar, David
- In:
Journal of customer behaviour
9
(
2010
)
1
,
pp. 19-36
Persistent link: https://www.econbiz.de/10003965731
Saved in:
8
Information and communication technology and marketing science : a long term perspective on evolving consumer behaviour
Lock, Andrew
- In:
Journal of customer behaviour
9
(
2010
)
1
,
pp. 77-83
Persistent link: https://www.econbiz.de/10003965739
Saved in:
9
Towards post-industrial marketing : marketplace wisdom
Kadirov, Djavlonbek
;
Varey, Richard J.
- In:
Journal of customer behaviour
9
(
2010
)
4
,
pp. 379-398
Persistent link: https://www.econbiz.de/10008780432
Saved in:
10
Future marketing : dialectics of post-industrial development
Kadirov, Djavlonbek
;
Varey, Richard J.
- In:
Journal of customer behaviour
9
(
2010
)
4
,
pp. 357-377
Persistent link: https://www.econbiz.de/10008780434
Saved in:
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