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~isPartOf:"IMA journal of management mathematics"
~isPartOf:"International journal of electronic commerce : IJEC"
~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~subject:"Retail trade"
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Search: subject_exact:"Vertriebsform"
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Retail trade
Distribution channel
39
Vertriebsweg
39
Einzelhandel
17
Consumer behaviour
14
Konsumentenverhalten
14
Online retailing
14
Online-Handel
14
Beziehungsmarketing
11
E-commerce
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Electronic Commerce
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Game theory
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Relationship marketing
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Werbung
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Preismanagement
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Internet marketing
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Lieferkette
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Online-Marketing
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Supplier relationship management
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Advertising effects
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Customer satisfaction
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Hou, Pengwen
2
Konuş, Umut
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Li, Bo
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Verhoef, Peter C.
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1
Bulla, Ingo
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Bulla, Jan
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1
Jiang, Yushan
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Langerak, Fred
1
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1
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1
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1
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1
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1
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Niraj, Rakesh
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IMA journal of management mathematics
International journal of electronic commerce : IJEC
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Journal of retailing and consumer services
71
Journal of retailing
36
International journal of production economics
32
European journal of operational research : EJOR
29
Journal of business research : JBR
21
International journal of retail & distribution management
17
Management science : journal of the Institute for Operations Research and the Management Sciences
17
The international review of retail, distribution and consumer research
16
Transportation research / E : an international journal
16
International journal of production research
15
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
15
International journal of retail and distribution management
11
Journal of marketing channels : ... distribution systems, strategy, and management
9
Omega : the international journal of management science
9
Production and operations management : the flagship research journal of the Production and Operations Management Society
9
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
8
Production and operations management : an international journal of the Production and Operations Management Society
8
Journal of marketing
7
Manufacturing & service operations management : M & SOM
7
Handbuch Multi-Channel-Marketing
6
IEEE transactions on engineering management : EM
6
International journal of electronic marketing and retailing : IJEMR
6
SpringerLink / Bücher
6
Asia Pacific journal of marketing and logistics
5
Journal of the Operational Research Society
5
Marketing intelligence & planning
5
Decision sciences : DS
4
Discussion paper / Tinbergen Institute
4
Industrial marketing management : the international journal for industrial and high-tech firms
4
Information systems research : ISR
4
International journal of industrial organization
4
International journal of logistics : research and applications
4
Journal of marketing research : JMR
4
Journal of operations management
4
Managing customer experiences in an omnichannel world : melody of online and offline environments in the customer journey
4
Quantitative marketing and economics : QME
4
Working papers / Harvard Business School, Division of Research
4
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ECONIS (ZBW)
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1
Category expansion through cross-channel demand spillovers
Guler, Ali Umut
- In:
International journal of research in marketing : IJRM ; …
40
(
2023
)
3
,
pp. 629-658
Persistent link: https://www.econbiz.de/10014383232
Saved in:
2
Channel encroachment strategy through pure online or combined offline retailing
Chen, Sheng
;
Zhao, Ruidong
- In:
IMA journal of management mathematics
34
(
2023
)
4
,
pp. 803-823
Persistent link: https://www.econbiz.de/10014389054
Saved in:
3
Decomposing the effect of advertising : what happens in the retail channel?
Draganska, Michaela
;
Vitorino, Maria Ana
- In:
International journal of research in marketing : IJRM ; …
40
(
2023
)
1
,
pp. 226-247
Persistent link: https://www.econbiz.de/10014281927
Saved in:
4
Channel structure and differential pricing strategies in dual-channel e-retail considering e-platform business models
Fu, Yufang
;
Gu, Bojun
;
Xie, Yuying
;
Ye, Jun
;
Cao, Bin
- In:
IMA journal of management mathematics
32
(
2021
)
1
,
pp. 91-114
Persistent link: https://www.econbiz.de/10012314101
Saved in:
5
Acquiring customers through online marketplaces? : the effect of marketplace sales on sales in a retailer's own channels
Maier, Erik
;
Wieringa, Jaap E.
- In:
International journal of research in marketing : IJRM ; …
38
(
2021
)
2
,
pp. 311-328
Persistent link: https://www.econbiz.de/10012591033
Saved in:
6
Catalogue as a tool for reinforcing habits : empirical evidence from a multichannel retailer
Mark, Tanya
;
Bulla, Jan
;
Niraj, Rakesh
;
Bulla, Ingo
; …
- In:
International journal of research in marketing : IJRM ; …
36
(
2019
)
4
,
pp. 528-541
Persistent link: https://www.econbiz.de/10012152461
Saved in:
7
Selection policy for a manufacturer's online channel : do it oneself or cooperate with retailers
Wang, Rufeng
;
Li, Bo
;
Li, Zhenhong
;
Hou, Pengwen
;
Song, …
- In:
IMA journal of management mathematics
29
(
2018
)
4
,
pp. 393-414
Persistent link: https://www.econbiz.de/10011974898
Saved in:
8
The effect of the alliance between manufacturer and weak retailer on supply chain performance
Zhang, Jianxiong
;
Lei, Liyan
;
Lu, Fuxiao
;
Cui, Lixin
- In:
IMA journal of management mathematics
29
(
2018
)
4
,
pp. 457-487
Persistent link: https://www.econbiz.de/10011974914
Saved in:
9
Customer channel migration and firm choice : the effects of cross-channel competition
Li, Jing
;
Konuş, Umut
;
Langerak, Fred
;
Weggeman, …
- In:
International journal of electronic commerce : IJEC
21
(
2016/2017
)
1
,
pp. 8-42
Persistent link: https://www.econbiz.de/10011654506
Saved in:
10
The impact of manufacturer’s direct sales and cost information asymmetry in a dual-channel supply chain with a risk-averse retailer
Chen, Ping
;
Li, Bo
;
Jiang, Yushan
;
Hou, Pengwen
- In:
International journal of electronic commerce : IJEC
21
(
2016/2017
)
1
,
pp. 43-66
Persistent link: https://www.econbiz.de/10011654516
Saved in:
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