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~isPartOf:"IMA journal of management mathematics"
~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
~subject:"Deutschland"
~subject:"Preismanagement"
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Preismanagement
Market segmentation
8
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IMA journal of management mathematics
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
Journal of revenue and pricing management
10
Gabler Edition Wissenschaft
9
SpringerLink / Bücher
6
European journal of operational research : EJOR
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Europäische Hochschulschriften / 5
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Innovation in pricing : contemporary theories and best practices
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Planung & Analyse : Zeitschrift für Marktforschung und Marketing
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Handbuch Market-Access : Marktzulassung ohne Nebenwirkungen
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Die neue Macht des Marketing : wie Sie Ihr Unternehmen mit Emotion, Innovation und Präzision profilieren
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International journal of hospitality management
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International journal of production economics
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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Kundenkenntnis im Handel : Ausprägungen, Herkunft und Wirkungen
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Preismanagement auf Business-to-Business Märkten : Preisstrategie - Preisbestimmung - Preisdurchsetzung
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Production and operations management : an international journal of the Production and Operations Management Society
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Production and operations management : the flagship research journal of the Production and Operations Management Society
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Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
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Springer eBook Collection / Business and Economics
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Symbolisch-emotionales Marketing für den ÖPNV : Maßnahmen zur nutzerorientierten Angebotsgestaltung und Kommunikation
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The journal of industrial economics
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Agribusiness : an international journal
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ECONIS (ZBW)
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Process mean selection and price differentiation in an imperfectly segmented market for a risk-averse firm
Raza, Syed Asif
;
Govindaluri, Srikrishna Madhumohan
- In:
IMA journal of management mathematics
34
(
2023
)
4
,
pp. 747-777
Persistent link: https://www.econbiz.de/10014389028
Saved in:
2
Conflicting quality attributes, distribution channel structure and product line length in quality-based segmentation
Wong, Hartanto
;
Lesmono, Dharma
- In:
IMA journal of management mathematics
30
(
2019
)
1
,
pp. 125-147
Persistent link: https://www.econbiz.de/10012057103
Saved in:
3
The strategic role of exchange promotions
Desai, Preyas S.
;
Purohit, Devavrat
;
Zhou, Bo
- In:
Marketing science : the marketing journal of the …
35
(
2016
)
1
,
pp. 93-112
Persistent link: https://www.econbiz.de/10011437609
Saved in:
4
Dynamic marketing budget allocation across countries, products, and marketing activities
Fischer, Marc
;
Albers, Sönke
;
Wagner, Nils
;
Frie, Monika
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
4
,
pp. 568-585
Persistent link: https://www.econbiz.de/10009299505
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