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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"Intereconomics : review of European economic policy"
~isPartOf:"Journal of retailing and consumer services"
~language:"eng"
~person:"Naudé, Peter"
~person:"O'Cass, Aron"
~type_genre:"Article in journal"
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Industrial marketing management : the international journal for industrial and high-tech firms
Intereconomics : review of European economic policy
Journal of retailing and consumer services
Journal of business research : JBR
11
Journal of strategic marketing
7
The journal of services marketing
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Marketing theory
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The journal of consumer marketing
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ECONIS (ZBW)
61
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1
Examining the dark force consequences of AI as a new actor in B2B relationships
Keegan, Brendan James
;
Iredale, Sophie
;
Naudé, Peter
- In:
Industrial marketing management : the international …
115
(
2023
),
pp. 228-239
Persistent link: https://www.econbiz.de/10014454897
Saved in:
2
Teach well, learn better - customer involvement and new product performance in B2B markets : the role of desorptive and absorptive capacity
Najafi-Tavani, Saeed
;
Naudé, Peter
;
Smith, Paul
; …
- In:
Industrial marketing management : the international …
108
(
2023
),
pp. 263-275
Persistent link: https://www.econbiz.de/10014227557
Saved in:
3
Do senior managers hold the keys to unlock innovation and environmental sustainability?
Vesal, Mahdi
;
Siahtiri, Vida
;
O'Cass, Aron
- In:
Industrial marketing management : the international …
103
(
2022
),
pp. 83-96
Persistent link: https://www.econbiz.de/10013255670
Saved in:
4
The impact of alternative financial supply chain management practices on supply risk : a relationship quality and buyer relative power perspective
Najafi-Tavani, Saeed
;
Sharifi, Hossein
;
Naudé, Peter
; …
- In:
Industrial marketing management : the international …
100
(
2022
),
pp. 112-126
Persistent link: https://www.econbiz.de/10013206399
Saved in:
5
Strengthening B2B brands by signalling environmental sustainability and managing customer relationships
Vesal, Mahdi
;
Siahtiri, Vida
;
O'Cass, Aron
- In:
Industrial marketing management : the international …
92
(
2021
),
pp. 321-331
Persistent link: https://www.econbiz.de/10012491089
Saved in:
6
B2B analytics in the airline market : harnessing the power of consumer big data
Holland, Christopher P.
;
Thornton, Sabrina C.
;
Naudé, Peter
- In:
Industrial marketing management : the international …
86
(
2020
),
pp. 52-64
Persistent link: https://www.econbiz.de/10012212205
Saved in:
7
How to translate great research into great teaching
Lindgreen, Adam
;
Di Benedetto, C. Anthony
;
Brodie, …
- In:
Industrial marketing management : the international …
85
(
2020
),
pp. 1-6
Persistent link: https://www.econbiz.de/10012211913
Saved in:
8
Unlocking solution provision competence in knowledge-intensive business service firms
Siahtiri, Vida
;
Heirati, Nima
;
O'Cass, Aron
- In:
Industrial marketing management : the international …
87
(
2020
),
pp. 117-127
Persistent link: https://www.econbiz.de/10012285139
Saved in:
9
Editorial: how to build great research groups
Lindgreen, Adam
;
Di Benedetto, C. Anthony
;
Brodie, …
- In:
Industrial marketing management : the international …
81
(
2019
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012107661
Saved in:
10
In search of status : unpacking the relationship of status with individualism-collectivism, counterconformity motivations and life satisfaction
Nabi, Nazia
;
Siahtiri, Vida
;
O'Cass, Aron
- In:
Journal of retailing and consumer services
51
(
2019
),
pp. 378-386
Persistent link: https://www.econbiz.de/10012115157
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