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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"Journal of Asian finance, economics and business : JAFEB"
~isPartOf:"Research"
~subject:"Automotive industry"
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Brand loyalty
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Industrial marketing management : the international journal for industrial and high-tech firms
Journal of Asian finance, economics and business : JAFEB
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Achieving brand loyalty in China through after-sales services : with a particular focus on the influences of cultural determinants
Fraß, Alexander
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2016
Persistent link: https://www.econbiz.de/10011477787
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Akzeptanz ökologischer Produktinnovationen im Automobilbereich : Wirkungen der Markenliebe
Staufer, Isabel Maria
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2014
Persistent link: https://www.econbiz.de/10010439276
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