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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Modern materials handling : productivity solutions for manufacturing, warehousing & distribution ; official publication of Materials Handling & Management Society"
~isPartOf:"ULB Institutional Repository"
~subject:"Business-to-business marketing"
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Business-to-business marketing
Lieferantenmanagement
1,078
Supplier relationship management
1,078
Innovation
1,029
Relationship marketing
1,024
Beziehungsmarketing
1,022
Consumer behaviour
986
Konsumentenverhalten
986
Innovation management
816
Innovationsmanagement
815
B-to-B-Marketing
691
Brand management
690
Markenführung
689
Firm performance
649
Unternehmenserfolg
647
Marketing management
562
Marketingmanagement
562
Business network
543
Unternehmensnetzwerk
542
Brand image
450
Markenimage
450
Strategic management
406
Strategisches Management
406
Corporate social responsibility
391
Corporate Social Responsibility
387
Knowledge transfer
379
Wissenstransfer
379
Knowledge management
358
Wissensmanagement
358
Lieferkette
340
Supply chain
340
Social Web
328
Social web
328
New product development
291
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291
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290
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288
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281
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279
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278
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10
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9
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Lindgreen, Adam
17
Naudé, Peter
17
Henneberg, Stephan
15
Di Benedetto, C. Anthony
11
Sharma, Arun
11
Christodoulides, George
8
Cova, Bernard
8
Johnston, Wesley J.
8
Keränen, Joona
8
Mora Cortez, Roberto
8
Sharma, Piyush
8
Terho, Harri
8
Ulaga, Wolfgang
8
Agnihotri, Raj
7
Casidy, Riza
7
Kowalkowski, Christian
7
Kleinaltenkamp, Michael
6
Mohan, Mayoor
6
Möller, K. E. Kristian
6
Ritter, Thomas
6
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5
Brown, Brian P.
5
Chatterjee, Sheshadri
5
Eggert, Andreas
5
Ehret, Michael
5
Gupta, Shivam
5
La Rocca, Antonella
5
Malik, Ashish
5
Mouzas, Stefanos
5
Nyadzayo, Munyaradzi W.
5
O'Cass, Aron
5
Rangarajan, Deva
5
Snehota, Ivan
5
Yan, Ruiliang
5
Aarikka-Stenroos, Leena
4
Andersen, Poul Houman
4
Bag, Surajit
4
Cartwright, Severina
4
Chaudhuri, Ranjan
4
Chung, Henry F. L.
4
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Industrial marketing management : the international journal for industrial and high-tech firms
Journal of business research : JBR
Modern materials handling : productivity solutions for manufacturing, warehousing & distribution ; official publication of Materials Handling & Management Society
ULB Institutional Repository
The journal of business & industrial marketing
211
Journal of business-to-business marketing
104
SpringerLink / Bücher
55
Journal of marketing
24
Springer eBook Collection
23
Journal of the Academy of Marketing Science
19
The journal of personal selling & sales management : JPSSM
19
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
14
Research
14
B-to-B-Markenführung : Grundlagen, Konzepte, Best Practice
13
Investitionsgüter- und High-Tech-Marketing (ITM) : erprobte Instrumentarien, Erfolgsbeispiele, Problemlösungen
13
Marketing intelligence & planning
13
Gabler Edition Wissenschaft
12
Journal of business market management : JBM
12
Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
12
European journal of marketing : EJM
11
Journal of marketing management : MM
11
Journal of personal selling & sales management
11
Journal of strategic marketing
11
Business-to-Business-Kommunikation : neue Entwicklungen im B-to-B-Marketing
10
Handbook of business-to-business marketing
10
Harvard-Business-Manager : das Wissen der Besten
10
Springer eBook Collection / Business and Economics
10
B2B-Handbuch Operations Management : Industriegüter erfolgreich vermarkten
9
Journal of customer behaviour
9
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
9
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
9
Business relationship management and marketing
8
Harvard business review : HBR
8
Management decision : MD
8
Business horizons
7
Europäische Hochschulschriften / 5
7
Gabler Edition Wissenschaft / Business-to-Business-Marketing
7
International journal of procurement management
7
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
7
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
7
Strategies for international industrial marketing : the management of customer relationships in European industrial markets
7
The Oxford handbook of strategic sales and sales management
7
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ECONIS (ZBW)
693
Showing
1
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10
of
693
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date (newest first)
date (oldest first)
1
Culturally diverse teams and inter-organizational
knowledge
sharing behavior : the role of perceived morality and relationship orientation
Nguyen Tuyet-Mai
;
Sharma, Piyush
;
Kingshott, Russel
; …
- In:
Industrial marketing management : the international …
116
(
2024
),
pp. 120-129
Persistent link: https://www.econbiz.de/10014456186
Saved in:
2
An integrated artificial intelligence framework for
knowledge
creation and B2B marketing rational decision making for improving firm performance
Bag, Surajit
;
Gupta, Shivam
;
Kumar, Ajay
;
Sivarajah, …
- In:
Industrial marketing management : the international …
92
(
2021
),
pp. 178-189
Persistent link: https://www.econbiz.de/10012491010
Saved in:
3
AI-based innovation in B2B marketing : an interdisciplinary framework incorporating academic and practitioner perspectives
Petrescu, Maria
;
Krishen, Anjala S.
;
Kachen, Sheen
; …
- In:
Industrial marketing management : the international …
103
(
2022
),
pp. 61-72
Persistent link: https://www.econbiz.de/10013255691
Saved in:
4
Special issue:
Knowledge
management
in industrial markets
Lancioni, Richard
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003843820
Saved in:
5
Knowledge
configurations of small and medium-sized
knowledge
-intensive firms in a developing economy : a
knowledge
-based view of business-to-business internationalization
Mejri, Kais
;
MacVaugh, Jason
;
Tsagdis, Dimitrios
- In:
Industrial marketing management : the international …
71
(
2018
),
pp. 160-170
Persistent link: https://www.econbiz.de/10011871436
Saved in:
6
A permaculture primer : using eco-theory to promote
knowledge
acquisition, dissemination and use in the sales organization
Jelinek, Ronald
- In:
Industrial marketing management : the international …
65
(
2017
),
pp. 206-216
Persistent link: https://www.econbiz.de/10011775033
Saved in:
7
Linking thinking styles to sales performance : the importance of creativity and subjective
knowledge
Goza, Mark D.
;
Locander, David A.
;
Howlett, Charles H.
- In:
Journal of business research : JBR
69
(
2016
)
10
,
pp. 4185-4193
Persistent link: https://www.econbiz.de/10011553953
Saved in:
8
Exploiting the B2B
knowledge
network : new perspectives and core concepts
Naudé, Peter
;
Henneberg, Stephan
;
Zolkiewski, Judy
; …
- In:
Industrial marketing management : the international …
38
(
2009
)
5
,
pp. 493-494
Persistent link: https://www.econbiz.de/10003871817
Saved in:
9
Managing
knowledge
in industrial markets : new dimensions and challenges
Lancioni, Richard A.
;
Chandran, Rajan
- In:
Industrial marketing management : the international …
38
(
2009
)
2
,
pp. 148-151
Persistent link: https://www.econbiz.de/10003847914
Saved in:
10
Industrial marketing firms and
knowledge
transfer : toward a basic typology of community structures
Mudambi, Susan M.
;
Oliva, Terence A.
;
Thomas, Ellen F.
- In:
Industrial marketing management : the international …
38
(
2009
)
2
,
pp. 181-190
Persistent link: https://www.econbiz.de/10003848005
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