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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"Journal of business research : JBR"
~type_genre:"Aufsatz in Zeitschrift"
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Customer value
171
Kundenwert
171
Beziehungsmarketing
103
Relationship marketing
103
Betriebliche Wertschöpfung
74
Value creation
74
Lieferantenmanagement
47
Supplier relationship management
47
B-to-B-Marketing
45
Business-to-business marketing
45
Consumer behaviour
44
Konsumentenverhalten
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Customer integration
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Kundenintegration
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Value co-creation
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Marketing management
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Marketingmanagement
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Brand management
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Customer equity
18
Service-Dominant Logic
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Selling
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Verkauf
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Customer lifetime value
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Dienstleistungsqualität
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Markenimage
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Value-based selling
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Customer satisfaction
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Innovation
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Kundenzufriedenheit
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Aufsatz in Zeitschrift
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Eggert, Andreas
8
Keränen, Joona
7
Kleinaltenkamp, Michael
7
Kim, Kyung Hoon
6
Frow, Pennie
5
Ko, Eunju
5
Payne, Adrian
5
Ulaga, Wolfgang
5
Aarikka-Stenroos, Leena
4
Steinhoff, Lena
4
Terho, Harri
4
Akter, Shahriar
3
Haas, Alexander
3
Ngo, Liem Viet
3
O'Cass, Aron
3
Rajala, Risto
3
Babu, Mujahid Mohiuddin
2
Bischoff, Pirmin
2
Blocker, Christopher P.
2
Cadeaux, Jack
2
Elgeti, Laura
2
Farías, Pablo
2
Garrett, Tony C.
2
Hani, Umme
2
He, Jiaxun
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Hidalgo, Pedro
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Hossain, Md Afnan
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Jalkala, Anne
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Kim, Sang Jin
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Liu, Honglei
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Luce, Fernando Bins
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Navarro, Susana
2
Prohl-Schwenke, Katharina
2
Ryals, Lynette
2
Salonen, Anna
2
Silveira, Cleo Schmitt
2
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2
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Industrial marketing management : the international journal for industrial and high-tech firms
Journal of business research : JBR
Journal of retailing and consumer services
47
International journal of hospitality management
31
The service industries journal
28
Journal of marketing
26
The journal of business & industrial marketing
26
Journal of the Academy of Marketing Science
24
Journal of marketing management : MM
18
Marketing theory
18
Journal of service research : JSR
17
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
17
The journal of services marketing
17
International journal of contemporary hospitality management
16
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
16
Journal of revenue and pricing management
16
Journal of service management
16
Journal of strategic marketing
16
Journal of marketing research : JMR
14
Service business
13
Technological forecasting & social change : an international journal
13
The journal of product & brand management
13
Tourism management : research, policies, practice
13
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
12
Controlling : Zeitschrift für erfolgsorientierte Unternehmenssteuerung
11
Harvard business review : HBR
11
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
11
Business horizons
10
International journal of electronic customer relationship management : IJECRM
10
Journal of marketing analytics : JMA
10
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
10
Cogent business & management
9
European journal of marketing : EJM
9
European management journal
9
International journal of services and operations management
9
Management decision : MD
9
The TQM journal : the international review of organizational improvement
9
Harvard-Business-Manager : das Wissen der Besten
8
Journal of business-to-business marketing
8
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
8
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ECONIS (ZBW)
171
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1
Customer-perceived value in the circular economy : a multidimensional framework
Sairanen, Mikko
;
Aarikka-Stenroos, Leena
;
Kaipainen, Jenni
- In:
Industrial marketing management : the international …
117
(
2024
),
pp. 321-343
Persistent link: https://www.econbiz.de/10014531343
Saved in:
2
Sustainability starts from within : a critical analysis of internal marketing in supporting sustainable value co-creation in B2B organisations
Brown, David M.
;
Apostolidis, Chrysostomos
;
Dey, Bidit Lal
- In:
Industrial marketing management : the international …
117
(
2024
),
pp. 14-27
Persistent link: https://www.econbiz.de/10014531450
Saved in:
3
Advancing value-based selling research in B2B markets : a theoretical toolbox and research agenda
Keränen, Joona
;
Totzek, Dirk
;
Salonen, Anna
;
Kienzler, …
- In:
Industrial marketing management : the international …
111
(
2023
),
pp. 55-68
Persistent link: https://www.econbiz.de/10014368300
Saved in:
4
How do firms capture value in a full-scene smart service? : effectiveness of value proposition and co-creation capabilities
Zhang, Hong
;
Wang, Weina
;
Gupta, Sumeet
- In:
Industrial marketing management : the international …
112
(
2023
),
pp. 128-144
Persistent link: https://www.econbiz.de/10014334314
Saved in:
5
Customer value-in-use monitoring in business markets : an investigation into its determinants and consequences
Bischoff, Pirmin
- In:
Industrial marketing management : the international …
112
(
2023
),
pp. 160-174
Persistent link: https://www.econbiz.de/10014334334
Saved in:
6
How salespeople adapt communication of customer value propositions in business markets
Bischoff, Pirmin
;
Hogreve, Jens
;
Elgeti, Laura
; …
- In:
Industrial marketing management : the international …
114
(
2023
),
pp. 226-242
Persistent link: https://www.econbiz.de/10014433432
Saved in:
7
The effect of inside sales and hybrid sales structures on customer value creation
Ramos, Carla
;
Claro, Danny Pimentel
;
Germiniano, Renato
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-19
Persistent link: https://www.econbiz.de/10013468754
Saved in:
8
Value co-creation on a shared healthcare platform : impact on service innovation, perceived value and patient welfare
Akter, Shahriar
;
Babu, Mujahid Mohiuddin
;
Hossain, Md Afnan
- In:
Journal of business research : JBR
140
(
2022
),
pp. 95-106
Persistent link: https://www.econbiz.de/10013040704
Saved in:
9
How digitalized interactive platforms create new value for customers by integrating B2B and B2C models? : an empirical study in China
He, Jiaxun
;
Zhang, Shuang
- In:
Journal of business research : JBR
142
(
2022
),
pp. 694-706
Persistent link: https://www.econbiz.de/10013168453
Saved in:
10
How to create more customer value in independent shops : a set-theoretic approach to value creation
Peng, Peng
;
Jacobs, Sofie
;
Cambré, Bart
- In:
Journal of business research : JBR
146
(
2022
),
pp. 241-250
Persistent link: https://www.econbiz.de/10013271393
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