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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"Journal of health economics"
~isPartOf:"Journal of strategic marketing"
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Marketing management
443
Marketingmanagement
443
Gesundheitskosten
225
Health care costs
225
Business-to-business marketing
148
B-to-B-Marketing
147
Social Web
147
Social web
147
Beziehungsmarketing
134
Relationship marketing
134
Lieferantenmanagement
116
Supplier relationship management
116
Internet marketing
100
Online-Marketing
100
Firm performance
87
USA
86
United States
86
Unternehmenserfolg
85
Innovation
75
Theory
75
Theorie
74
Marketing
72
Consumer behaviour
65
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65
Health insurance
63
Krankenversicherung
63
Brand management
61
Markenführung
61
Gesetzliche Krankenversicherung
53
Public health insurance
53
Strategic management
49
Strategisches Management
49
Health care
42
Gesundheitsversorgung
41
Social media
41
Innovation management
40
Innovationsmanagement
40
KMU
40
SME
40
Gesundheitswesen
37
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10
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930
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940
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7
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Di Benedetto, C. Anthony
14
Agnihotri, Raj
12
Lindgreen, Adam
12
O'Cass, Aron
9
Terho, Harri
9
Gilmore, Audrey
7
Morgan, Robert
7
Sood, Neeraj
7
Ellis, Randall Poor
6
Itani, Omar S.
6
McGuire, Thomas G.
6
Dibb, Sally
5
Dranove, David
5
Dunn, Abe
5
Newhouse, Joseph P.
5
Ngo, Liem Viet
5
Parvinen, Petri
5
Siciliani, Luigi
5
Blankson, Charles
4
Chernew, Michael
4
Christodoulides, George
4
David, Guy
4
Eggert, Andreas
4
Escarce, José J.
4
Ghauri, Pervez N.
4
Goldman, Dana P.
4
Grabowski, David C.
4
Gruber, Jonathan
4
Haas, Alexander
4
Hajli, Nick
4
Kindström, Daniel
4
Krush, Michael T.
4
Lane, Nikala
4
Möller, K. E. Kristian
4
Quinton, Sarah
4
Sahi, Gurjeet Kaur
4
Sarin, Shikhar
4
Simkin, Lyndon
4
Tikkanen, Henrikki
4
Ulaga, Wolfgang
4
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Industrial marketing management : the international journal for industrial and high-tech firms
Journal of health economics
Journal of strategic marketing
Discussion paper series / IZA
1,755
NBER working paper series
1,654
Working paper / National Bureau of Economic Research, Inc.
1,523
NBER Working Paper
1,354
Journal of business research : JBR
1,044
IZA Discussion Paper
886
SpringerLink / Bücher
725
CESifo working papers
617
Discussion paper / Centre for Economic Policy Research
616
Working paper
591
Journal of vocational behavior
531
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
352
Journal of retailing and consumer services
349
Journal of career development
347
Technological forecasting & social change : an international journal
345
Europäische Hochschulschriften / 5
344
Policy research working paper : WPS
327
Applied economics
324
The international journal of human resource management
313
Springer eBook Collection
311
Discussion paper
302
Discussion papers / CEPR
287
Labour economics : official journal of the European Association of Labour Economists
282
The European journal of health economics : HEPAC ; health economics in prevention and care
276
Management science : journal of the Institute for Operations Research and the Management Sciences
265
World Bank E-Library Archive
265
International business review : the official journal of the European International Business Academy
258
The American economic review
254
International journal of hospitality management
243
Journal of business ethics : JOBE
243
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
240
The journal of world investment & trade : law, economics, politics
239
Health economics
237
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
224
CESifo Working Paper Series
214
Journal of world business : JWB
209
Business horizons
203
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ECONIS (ZBW)
940
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1
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10
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940
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1
Effects of nurse visit copayment on primary care use : do low-income households pay the price?
Haaga, Tapio
;
Böckerman, Petri
;
Kortelainen, Mika
; …
- In:
Journal of health economics
94
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014549774
Saved in:
2
Heat and worker health
Ireland, Andrew
;
Johnston, David
;
Knott, Rachel
- In:
Journal of health economics
91
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014473453
Saved in:
3
Creating marketing innovation abroad : the value of marketing professionals in foreign MNC subsidiaries
Kaiser, Ulrich
;
Sofka, Wolfgang
;
Grimpe, Christoph
- In:
Industrial marketing management : the international …
112
(
2023
),
pp. 145-159
Persistent link: https://www.econbiz.de/10014334326
Saved in:
4
Do emerging market multinational corporations headquarter-subsidiary relationships foster subsidiary innovation and performance in developed markets?
Wang, Lei
;
Zhang, Chun
- In:
Industrial marketing management : the international …
114
(
2023
),
pp. 47-63
Persistent link: https://www.econbiz.de/10014433426
Saved in:
5
The cost of influence : how gifts to physicians shape prescriptions and drug costs
Newham, Melissa
;
Valente, Marica
- In:
Journal of health economics
95
(
2024
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014549794
Saved in:
6
Marketing unhealthy brands : an analysis of SKU pricing, pack size and promotion strategies that increase harmful product consumption
Greenland, Steven J.
;
Gill, Robert
;
Moss, Simon
;
Low, David
- In:
Journal of strategic marketing
32
(
2024
)
2
,
pp. 187-202
Persistent link: https://www.econbiz.de/10014553153
Saved in:
7
Slimy tactics : the covert commercialisation of child-targeted content
Smith, Sheli
;
Oates, Caroline J.
;
McLeay, Fraser
- In:
Journal of strategic marketing
32
(
2024
)
3
,
pp. 304-316
Persistent link: https://www.econbiz.de/10014553252
Saved in:
8
Social media marketing assimilation in B2B firms : an integrative framework of antecedents and consequences
Maduku, Daniel K.
- In:
Industrial marketing management : the international …
119
(
2024
),
pp. 27-42
Persistent link: https://www.econbiz.de/10014555706
Saved in:
9
Boosting app-based mobile financial services engagement in B2B subsistence marketplaces : the roles of marketing strategy and app design
Ferdous, Ahmed Shahriar
;
Akareem, Husain Salilul
; …
- In:
Industrial marketing management : the international …
119
(
2024
),
pp. 147-161
Persistent link: https://www.econbiz.de/10014555726
Saved in:
10
Incorporating direct customers' customer needs in a multi-dimensional B2B market segmentation approach
Tang, Yihui
;
Mantrala, Murali K.
- In:
Industrial marketing management : the international …
119
(
2024
),
pp. 252-263
Persistent link: https://www.econbiz.de/10014555812
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