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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~language:"eng"
~language:"msa"
~person:"La Rocca, Antonella"
~type_genre:"Article in journal"
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Lieferantenmanagement
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La Rocca, Antonella
Lindgreen, Adam
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Di Benedetto, C. Anthony
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42
Henneberg, Stephan
40
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Storbacka, Kaj
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Industrial marketing management : the international journal for industrial and high-tech firms
Management decision : MD
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The IMP journal
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International journal of manpower
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Italian journal of marketing : ITJM
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Journal of marketing education : JME
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ECONIS (ZBW)
13
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1
Decisions when interacting in customer-supplier relationships
Guercini, Simone
;
La Rocca, Antonella
;
Snehota, Ivan
- In:
Industrial marketing management : the international …
105
(
2022
),
pp. 380-387
Persistent link: https://www.econbiz.de/10013494059
Saved in:
2
Mobilizing suppliers when starting up a new business venture
La Rocca, Antonella
;
Snehota, Ivan
- In:
Industrial marketing management : the international …
93
(
2021
),
pp. 401-412
Persistent link: https://www.econbiz.de/10012501948
Saved in:
3
Connecting IMP and entrepreneurship research : directions for future research
Baraldi, Enrico
;
La Rocca, Antonella
;
Perna, Andrea
; …
- In:
Industrial marketing management : the international …
91
(
2020
),
pp. 495-509
Persistent link: https://www.econbiz.de/10012422315
Saved in:
4
The role of supplier relationships in the development of new business ventures
La Rocca, Antonella
;
Perna, Andrea
;
Snehota, Ivan
; …
- In:
Industrial marketing management : the international …
80
(
2019
),
pp. 149-159
Persistent link: https://www.econbiz.de/10012064412
Saved in:
5
Service guarantees as a base for positioning in B2B
McColl, Rod
;
Truong, Yann
;
La Rocca, Antonella
- In:
Industrial marketing management : the international …
81
(
2019
),
pp. 78-86
Persistent link: https://www.econbiz.de/10012107685
Saved in:
6
Practice theory and the study of interaction in business relationships : some methodological implications
La Rocca, Antonella
;
Hoholm, Thomas
;
Mørk, Bjørn Erik
- In:
Industrial marketing management : the international …
60
(
2017
),
pp. 187-195
Persistent link: https://www.econbiz.de/10011672099
Saved in:
7
Customer involvement in new product development in B2B : the role of sales
La Rocca, Antonella
;
Moscatelli, Paolo
;
Perna, Andrea
; …
- In:
Industrial marketing management : the international …
58
(
2016
),
pp. 45-57
Persistent link: https://www.econbiz.de/10011549366
Saved in:
8
Commentary on "Storytelling by the sales force and its effect on buyer-seller exchange"
Lacoste, Sylvie
;
La Rocca, Antonella
- In:
Industrial marketing management : the international …
46
(
2015
),
pp. 143-146
Persistent link: https://www.econbiz.de/10011286966
Saved in:
9
Heuristics in customer‐supplier interaction
Guercini, Simone
;
La Rocca, Antonella
;
Runfola, Andrea
; …
- In:
Industrial marketing management : the international …
48
(
2015
),
pp. 26-37
Persistent link: https://www.econbiz.de/10011345782
Saved in:
10
Interaction behaviors in business relationships and heuristics : issues for management and research agenda
Guercini, Simone
;
La Rocca, Antonella
;
Runfola, Andrea
; …
- In:
Industrial marketing management : the international …
43
(
2014
)
6
,
pp. 929-937
Persistent link: https://www.econbiz.de/10010410703
Saved in:
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