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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~language:"eng"
~language:"slv"
~type_genre:"Article in journal"
~type_genre:"Bibliografie"
~type_genre:"Festschrift"
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Industrial marketing management : the international journal for industrial and high-tech firms
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11
Best Ph.D. thesis in business-to-business marketing management award
Lindgreen, Adam
;
Di Benedetto, C. Anthony
- In:
Industrial marketing management : the international …
118
(
2024
),
pp. A1
Persistent link: https://www.econbiz.de/10014531715
Saved in:
12
Boosting app-based mobile financial services engagement in B2B subsistence marketplaces : the roles of marketing strategy and app design
Ferdous, Ahmed Shahriar
;
Akareem, Husain Salilul
; …
- In:
Industrial marketing management : the international …
119
(
2024
),
pp. 147-161
Persistent link: https://www.econbiz.de/10014555726
Saved in:
13
Branding and positioning strategies in industrial and B2B markets in the Middle East or Africa (MEA) : editorial
Blankson, Charles
;
Enyinda, Chris I.
;
Fadahunsi, Akinola
- In:
Industrial marketing management : the international …
116
(
2024
),
pp. A4-A7
Persistent link: https://www.econbiz.de/10014456193
Saved in:
14
Building a commercialization capability : a dynamic capability view
Munoz-Penas, Juan
;
Clarke, Ann Højbjerg
;
Rostgaard …
- In:
Industrial marketing management : the international …
117
(
2024
),
pp. 344-355
Persistent link: https://www.econbiz.de/10014531345
Saved in:
15
Business failure in post-pandemic era : new challenges for industrial networks, emerging insights and market opportunities
Amankwah-Amoah, Joseph
;
Khan, Zaheer
;
Adomako, Samuel
; …
- In:
Industrial marketing management : the international …
117
(
2024
),
pp. A3-A9
Persistent link: https://www.econbiz.de/10014530186
Saved in:
16
Categorization of organizational reputation and subordinate organizations' global funding outcome : a higher education perspective
Anand, Ankit
;
Kumar, V.
;
Lahiri, Avishek
- In:
Industrial marketing management : the international …
116
(
2024
),
pp. 130-144
Persistent link: https://www.econbiz.de/10014456190
Saved in:
17
Challenges in sustainability transitions in B2B firms and the role of corporate entrepreneurship in responding to crises created by the pandemic
Tandon, Anushree
;
Chaudhary, Sanjay
;
Nijjer, Shivinder
; …
- In:
Industrial marketing management : the international …
118
(
2024
),
pp. 93-109
Persistent link: https://www.econbiz.de/10014531709
Saved in:
18
A configurational approach to understanding relationship characteristics in differing levels of servitization
Kramer, Victoria
;
Krafft, Manfred
;
Storbacka, Kaj
- In:
Industrial marketing management : the international …
117
(
2024
),
pp. 42-65
Persistent link: https://www.econbiz.de/10014531452
Saved in:
19
Coopetitive dynamics, really? : towards an interaction perspective on coopetition
Kostis, Angelos
;
Albers, Sascha
;
Vanderstraeten, Johanna
; …
- In:
Industrial marketing management : the international …
116
(
2024
),
pp. 158-169
Persistent link: https://www.econbiz.de/10014456181
Saved in:
20
Crisis-driven innovations in marketing
Rishi, Neha
;
Sharma, Vinay
;
Gupta, Devashish Das
; …
- In:
Industrial marketing management : the international …
119
(
2024
),
pp. 135-146
Persistent link: https://www.econbiz.de/10014555784
Saved in:
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