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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~person:"Corsaro, Daniela"
~person:"Gupta, Suraksha"
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Lieferantenmanagement
9
Supplier relationship management
9
Business network
5
Unternehmensnetzwerk
5
Brand management
4
Markenführung
4
B-to-B-Marketing
3
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Corsaro, Daniela
Gupta, Suraksha
Naudé, Peter
33
Henneberg, Stephan
28
Ivens, Björn Sven
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Sharma, Arun
20
Lindgreen, Adam
19
Di Benedetto, C. Anthony
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13
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12
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11
Keränen, Joona
11
La Rocca, Antonella
11
Storbacka, Kaj
11
Terho, Harri
11
Christodoulides, George
10
Ulaga, Wolfgang
10
Andersen, Poul Houman
9
Casidy, Riza
9
Kleinaltenkamp, Michael
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8
Plouffe, Christopher R.
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Tunisini, Annalisa
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Industrial marketing management : the international journal for industrial and high-tech firms
Journal of business research : JBR
18
The journal of business & industrial marketing
5
Technological forecasting & social change : an international journal
4
Italian journal of marketing : ITJM
3
Journal of world business : JWB
3
Marketing theory
3
Qualitative market research : an international journal
3
Thunderbird international business review
2
Building corporate identity, image and reputation in the digital era
1
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EuroMed journal of business
1
European journal of marketing : EJM
1
European management journal
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International business review : the official journal of the European International Business Academy
1
International studies of management and organization
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Managing consumer services : factory or theater?
1
Marketing intelligence & planning
1
Routledge studies in marketing
1
The Routledge companion to contemporary brand management
1
The service industries journal
1
Working paper / Indian Institute of Management, Ahmedabad
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ECONIS (ZBW)
17
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1
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10
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17
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date (oldest first)
1
Integrating machine learning, modularity and supply chain integration for Branding 4.0
Yan, Ye
;
Gupta, Suraksha
;
Licsandru, Tana Cristina
; …
- In:
Industrial marketing management : the international …
104
(
2022
),
pp. 136-149
Persistent link: https://www.econbiz.de/10013326934
Saved in:
2
Inter-organizational collaborations for social innovation and social value creation : towards the development of new research agenda and theoretical perspectives
Ozdemir, Sena
;
Gupta, Suraksha
- In:
Industrial marketing management : the international …
97
(
2021
),
pp. 134-144
Persistent link: https://www.econbiz.de/10013206325
Saved in:
3
Managing brand preferences of resellers
Gupta, Suraksha
- In:
Industrial marketing management : the international …
103
(
2022
),
pp. 130-145
Persistent link: https://www.econbiz.de/10013255681
Saved in:
4
Investigating relationship types for creating brand value for resellers
Gupta, Suraksha
;
Foroudi, Pantea
;
Yen, Dorothy
- In:
Industrial marketing management : the international …
72
(
2018
),
pp. 37-47
Persistent link: https://www.econbiz.de/10011887282
Saved in:
5
The impact of network configurations on value constellations in business markets : the case of an innovation network
Corsaro, Daniela
;
Ramos, Carla
;
Henneberg, Stephan
; …
- In:
Industrial marketing management : the international …
41
(
2012
)
1
,
pp. 54-67
Persistent link: https://www.econbiz.de/10009513223
Saved in:
6
Role of big data and social media analytics for business to business sustainability : a participatory web context
Sivarajah, Uthayasankar
;
Irani, Zahir
;
Gupta, Suraksha
; …
- In:
Industrial marketing management : the international …
86
(
2020
),
pp. 163-179
Persistent link: https://www.econbiz.de/10012212455
Saved in:
7
Investigating the implications of business and culture on the behaviour of customers of international firms
Gupta, Suraksha
;
Navare, Jyoti
;
Melewar, T. C.
- In:
Industrial marketing management : the international …
40
(
2011
)
1
,
pp. 65-77
Persistent link: https://www.econbiz.de/10008907888
Saved in:
8
Sense-making in business markets : the interplay between cognition, action and outcomes
Mattsson, Lars-Gunnar
;
Corsaro, Daniela
;
Ramos, Carla
- In:
Industrial marketing management : the international …
48
(
2015
),
pp. 4-11
Persistent link: https://www.econbiz.de/10011345786
Saved in:
9
Creating value in business relationships : the role of sales
Haas, Alexander
;
Snehota, Ivan
;
Corsaro, Daniela
- In:
Industrial marketing management : the international …
41
(
2012
)
1
,
pp. 94-105
Persistent link: https://www.econbiz.de/10009513214
Saved in:
10
Perceptions of change in business relationships and networks
Corsaro, Daniela
;
Snehota, Ivan
- In:
Industrial marketing management : the international …
41
(
2012
)
2
,
pp. 270-286
Persistent link: https://www.econbiz.de/10009544756
Saved in:
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