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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~person:"Keränen, Joona"
~person:"Kumar, Ajay"
~type_genre:"Article in journal"
~type_genre:"Aufsatzsammlung"
~type_genre:"Konferenzbeitrag"
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Keränen, Joona
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Industrial marketing management : the international journal for industrial and high-tech firms
Journal of business research : JBR
2
British journal of management
1
IEEE transactions on engineering management : EM
1
International journal of production research
1
Technological forecasting & social change : an international journal
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ECONIS (ZBW)
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1
An integrated artificial intelligence framework for
knowledge
creation and B2B marketing rational decision making for improving firm performance
Bag, Surajit
;
Gupta, Shivam
;
Kumar, Ajay
;
Sivarajah, …
- In:
Industrial marketing management : the international …
92
(
2021
),
pp. 178-189
Persistent link: https://www.econbiz.de/10012491010
Saved in:
2
Value as capital-in-use : unpacking the temporal impacts and managerial implications for organisational value
Pinnington, Bruce
;
Keränen, Joona
;
Kearney, Treasa
- In:
Industrial marketing management : the international …
96
(
2021
),
pp. 226-237
Persistent link: https://www.econbiz.de/10013194587
Saved in:
3
Customer participation antecedents, profiles and value-in-use goals in complex B2B service exchange
Prior, Daniel D.
;
Keränen, Joona
;
Koskela, Sami
- In:
Industrial marketing management : the international …
82
(
2019
),
pp. 131-147
Persistent link: https://www.econbiz.de/10012128008
Saved in:
4
A big data driven framework for demand-driven forecasting with effects of marketing-mix variables
Kumar, Ajay
;
Shankar, Ravi
;
Aljohani, Naif Radi
- In:
Industrial marketing management : the international …
90
(
2020
),
pp. 493-507
Persistent link: https://www.econbiz.de/10012372710
Saved in:
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