//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~person:"Pardo, Catherine"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: knowledge OR management
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Key account management
12
Key-Account-Management
7
Lieferantenmanagement
7
Supplier relationship management
7
B-to-B-Marketing
3
B2B
3
Business network
3
Business-to-business marketing
3
Effectiveness
3
Integration
3
Alignment
2
E-commerce
2
Electronic Commerce
2
Frame analysis
2
Identification
2
Implementation
2
Interaction
2
Key account manager
2
Network
2
USA
2
United States
2
Unternehmensnetzwerk
2
A-R-A model
1
Actors/resources/activities model
1
Artificial intelligence
1
Beziehungsmarketing
1
Bibliometrics
1
Business networks
1
Business-to-business
1
Capability
1
Capability approach
1
Capability-Ansatz
1
Case study research
1
Commitment
1
Confidence
1
Creative industries
1
Creativity
1
Differentiation
1
Digital platform
1
Digital platforms
1
more ...
less ...
Online availability
All
Undetermined
16
Type of publication
All
Article
35
Type of publication (narrower categories)
All
Article in journal
24
Aufsatz in Zeitschrift
24
Conference paper
2
Konferenzbeitrag
2
Language
All
English
24
Undetermined
11
Author
All
Pardo, Catherine
Naudé, Peter
65
Lindgreen, Adam
62
LaPlaca, Peter J.
54
Laplaca, Peter J.
51
Di Benedetto, C. Anthony
49
Henneberg, Stephan
46
Sharma, Arun
46
Ivens, Björn Sven
34
Mouzas, Stefanos
31
Johnston, Wesley J.
29
Ford, David
28
Ritter, Thomas
28
Matthyssens, Paul
27
Cova, Bernard
25
Purchase, Sharon
23
Ulaga, Wolfgang
23
Andersen, Poul Houman
22
Eggert, Andreas
22
O'Cass, Aron
22
Möller, K. E. Kristian
21
Snehota, Ivan
21
Zaefarian, Ghasem
21
Henneberg, Stephan C.
20
Salle, Robert
20
Araujo, Luis
19
Gebauer, Heiko
19
Kohtamäki, Marko
19
Storbacka, Kaj
19
Baraldi, Enrico
18
Corsaro, Daniela
18
Kleinaltenkamp, Michael
18
Kowalkowski, Christian
18
Öberg, Christina
18
Aarikka-Stenroos, Leena
17
Plouffe, Christopher R.
17
Calantone, Roger J.
16
Leek, Sheena
16
Möller, Kristian
16
Ramos, Carla
16
more ...
less ...
Published in...
All
Industrial marketing management : the international journal for industrial and high-tech firms
Journal of marketing management : MM
3
Handbook of strategic account management : a comprehensive resource
2
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
2
The journal of business & industrial marketing
2
Arbeitspapier / Universität Erlangen-Nürnberg, Betriebswirtschaftliches Institut, Lehrstuhl für Marketing
1
Collection Gestion en liberté
1
European journal of marketing : EJM
1
The IMP journal
1
more ...
less ...
Source
All
ECONIS (ZBW)
24
OLC EcoSci
11
Showing
1
-
10
of
35
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Key account
management
formalization and effectiveness : a fuzzy-set qualitative comparative analysis
Feste, Jasmin
;
Ivens, Björn Sven
;
Pardo, Catherine
- In:
Industrial marketing management : the international …
107
(
2022
),
pp. 450-465
Persistent link: https://www.econbiz.de/10014230730
Saved in:
2
Identification as a challenge in key account
management
: conceptual foundations and a qualitative study
Peters, Leonore
;
Ivens, Björn Sven
;
Pardo, Catherine
- In:
Industrial marketing management : the international …
90
(
2020
),
pp. 300-313
Persistent link: https://www.econbiz.de/10012322079
Saved in:
3
Key account
management
as a firm capability
Ivens, Björn Sven
;
Leischnig, Alexander
;
Pardo, Catherine
- In:
Industrial marketing management : the international …
74
(
2018
),
pp. 39-49
Persistent link: https://www.econbiz.de/10011942229
Saved in:
4
Mind the gap : a process model for diagnosing barriers to key account
management
implementation
Leischnig, Alexander
;
Ivens, Björn Sven
;
Niersbach, Barbara
- In:
Industrial marketing management : the international …
70
(
2018
),
pp. 58-67
Persistent link: https://www.econbiz.de/10011863786
Saved in:
5
Firm-internal key account
management
networks : framework, case study, avenues for future research
Ivens, Björn Sven
;
Pardo, Catherine
;
Niersbach, Barbara
; …
- In:
Industrial marketing management : the international …
58
(
2016
),
pp. 102-113
Persistent link: https://www.econbiz.de/10011549373
Saved in:
6
Relationship keyness : the underlying concept for different forms of key relationship
management
Ivens, Björn Sven
;
Pardo, Catherine
;
Salle, Robert
; …
- In:
Industrial marketing management : the international …
38
(
2009
)
5
,
pp. 513-519
Persistent link: https://www.econbiz.de/10003871825
Saved in:
7
Relationship keyness: The underlying concept for different forms of key relationship
management
Ivens, Björn Sven
;
Pardo, Catherine
;
Salle, Robert
; …
- In:
Industrial marketing management : the international …
38
(
2009
)
5
,
pp. 513-519
Persistent link: https://www.econbiz.de/10008272358
Saved in:
8
Relationship keyness: The underlying concept for different forms of key relationship
management
Ivens, Björn Sven
;
Pardo, Catherine
;
Salle, Robert
; …
- In:
Industrial marketing management : the international …
38
(
2009
)
5
,
pp. 513-520
Persistent link: https://www.econbiz.de/10008878788
Saved in:
9
An identity perspective of key account managers as paradoxical relationship managers
Pardo, Catherine
;
Ivens, Björn Sven
;
Niersbach, Barbara
- In:
Industrial marketing management : the international …
89
(
2020
),
pp. 355-372
Persistent link: https://www.econbiz.de/10012290742
Saved in:
10
The strategic role of social media in business-to-business contexts
Pardo, Catherine
;
Pagani, Margherita
;
Savinien, Jean
- In:
Industrial marketing management : the international …
101
(
2022
),
pp. 82-97
Persistent link: https://www.econbiz.de/10013197743
Saved in:
1
2
3
4
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->