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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~subject:"Consumer behaviour"
~subject:"Value co-creation"
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Search: subject_exact:"Wertschöpfungskette"
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Consumer behaviour
Value co-creation
Betriebliche Wertschöpfung
145
Value creation
145
Lieferantenmanagement
57
Supplier relationship management
57
Customer value
46
Kundenwert
46
B-to-B-Marketing
45
Business-to-business marketing
45
Customer integration
41
Kundenintegration
41
Beziehungsmarketing
36
Relationship marketing
36
Business network
33
Unternehmensnetzwerk
33
Service-Dominant Logic
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Service-dominant logic
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Business model
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Geschäftsmodell
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Innovation
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Innovation management
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Innovationsmanagement
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Inter-firm cooperation
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Unternehmenskooperation
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Marketing management
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Marketingmanagement
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Bundling strategy
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Leistungsbündel
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Marketing theory
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Marketingtheorie
11
Value
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E-commerce
9
Electronic Commerce
9
Selling
9
Value proposition
9
Verkauf
9
Bibliometrics
8
Bibliometrie
8
Sustainability
8
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Aarikka-Stenroos, Leena
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Babu, Mujahid Mohiuddin
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Baumann, Jasmin
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Dey, Bidit Lal
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Matthyssens, Paul
2
Nätti, Satu
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Apostolidis, Chrysostomos
1
Arslanagic-Kalajdzic, Maja
1
Bag, Surajit
1
Baraldi, Enrico
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Biggemann, Sergio
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1
Cabiddu, Francesca
1
Canhoto, Ana Isabel Domingos
1
Cao, Dong-Mei
1
Castro, Luís Mota de
1
Chen, Feng-Wen
1
Chowdhury, Ilma Nur
1
Claes, Björn
1
Coombes, Philip H.
1
Cova, Bernard
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Du, Mingfei
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1
Halinen, Aino
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Hartikka, Antti
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He, Jiaxun
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Industrial marketing management : the international journal for industrial and high-tech firms
Journal of business research : JBR
57
Journal of retailing and consumer services
29
The journal of business & industrial marketing
19
Journal of service management
17
International journal of hospitality management
13
Journal of service theory and practice : JSTP
12
Journal of strategic marketing
11
Technological forecasting & social change : an international journal
10
The journal of services marketing
9
The service industries journal
9
International journal of contemporary hospitality management
8
Service business
8
Tourism management : research, policies, practice
7
AMS review : official publication of the Academy of Marketing Science
6
Business horizons
6
Journal of creating value
6
The TQM journal : the international review of organizational improvement
6
Tourism management perspectives : TMP
6
Cogent business & management
5
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
5
International journal of quality and service sciences
5
Journal of hospitality and tourism insights
5
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
5
Journal of service theory and practice
5
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
5
Marketing theory
5
Australasian marketing journal
4
European management journal
4
International journal of retail & distribution management
4
International review on public and non-profit marketing
4
Journal of marketing management : JMM ; journal of the Academy of Marketing
4
Services marketing quarterly
4
Asia Pacific journal of marketing and logistics
3
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
3
Electronic commerce research
3
European Sport management quarterly : ESMQ
3
European journal of marketing
3
European research on management and business economics
3
International journal of management and economics
3
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ECONIS (ZBW)
42
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1
Sustainability starts from within : a critical analysis of internal marketing in supporting sustainable value co-creation in B2B organisations
Brown, David M.
;
Apostolidis, Chrysostomos
;
Dey, Bidit Lal
- In:
Industrial marketing management : the international …
117
(
2024
),
pp. 14-27
Persistent link: https://www.econbiz.de/10014531450
Saved in:
2
How do firms capture value in a full-scene smart service? : effectiveness of value proposition and co-creation capabilities
Zhang, Hong
;
Wang, Weina
;
Gupta, Sumeet
- In:
Industrial marketing management : the international …
112
(
2023
),
pp. 128-144
Persistent link: https://www.econbiz.de/10014334314
Saved in:
3
What drives the implementation of customer success management? : antecedents of customer success management from suppliers' and customers' perspectives
Kleinaltenkamp, Michael
;
Prohl-Schwenke, Katharina
; …
- In:
Industrial marketing management : the international …
102
(
2022
),
pp. 338-350
Persistent link: https://www.econbiz.de/10013259095
Saved in:
4
Exploring the governance mechanisms for value co-creation in PSS business ecosystems
Li, Ai Qiang
;
Claes, Björn
;
Kumar, Maneesh
;
Found, Pauline
- In:
Industrial marketing management : the international …
104
(
2022
),
pp. 289-303
Persistent link: https://www.econbiz.de/10013326925
Saved in:
5
Rethinking customer engagement design : using customer-mobilized engagement (CME) to grow business networks
Davey, Janet
;
O'Brien, Ingrid M.
;
Ouschan, Robyn
; …
- In:
Industrial marketing management : the international …
105
(
2022
),
pp. 453-466
Persistent link: https://www.econbiz.de/10013494030
Saved in:
6
AI-activated value co-creation : an exploratory study of conversational agents
Kot, Mateusz
;
Leszczyński, Grzegorz
- In:
Industrial marketing management : the international …
107
(
2022
),
pp. 287-299
Persistent link: https://www.econbiz.de/10014230613
Saved in:
7
An entrepreneurial framework for value co-creation in servitization
Yang, Man
;
Leposky, Tiina
- In:
Industrial marketing management : the international …
107
(
2022
),
pp. 484-497
Persistent link: https://www.econbiz.de/10014230628
Saved in:
8
Impact of ethics training and audits on the relationship quality of business-to-business partners in sharing economy
Bag, Surajit
;
Gupta, Shivam
;
Srivastava, Gautam
; …
- In:
Industrial marketing management : the international …
107
(
2022
),
pp. 120-133
Persistent link: https://www.econbiz.de/10014230647
Saved in:
9
Value co-creation and appropriation of platform-based alliances in cooperative advertising
Zhang, Lu
;
Chen, Feng-Wen
;
Xia, Sen-Mao
;
Cao, Dong-Mei
; …
- In:
Industrial marketing management : the international …
96
(
2021
),
pp. 213-225
Persistent link: https://www.econbiz.de/10013194580
Saved in:
10
Value co-creation in industrial AI : the interactive role of B2B supplier, customer and technology provider
Li, Shuyang
;
Peng, Guochao
;
Xing, Fei
;
Zhang, Jun
; …
- In:
Industrial marketing management : the international …
98
(
2021
),
pp. 105-114
Persistent link: https://www.econbiz.de/10013206360
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