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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~subject:"Customer engagement"
~subject:"Social Web"
~type:"article"
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Customer engagement
Social Web
Customer integration
75
Kundenintegration
75
Betriebliche Wertschöpfung
41
Value creation
41
Beziehungsmarketing
37
Relationship marketing
37
Lieferantenmanagement
30
Supplier relationship management
30
Value co-creation
30
B-to-B-Marketing
21
Business-to-business marketing
21
Customer value
18
Kundenwert
18
Innovation
17
Business network
13
Co-creation
13
Innovation management
13
Innovationsmanagement
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Unternehmensnetzwerk
13
New product development
11
Produktentwicklung
11
Service-Dominant Logic
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Service-dominant logic
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Consumer behaviour
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Konsumentenverhalten
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Social web
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Inter-firm cooperation
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Marketing management
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Marketingmanagement
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Unternehmenskooperation
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Bundling strategy
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Corporate Social Responsibility
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Corporate social responsibility
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Leistungsbündel
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Resource-based view
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Ressourcenorientierter Ansatz
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Brand management
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Markenführung
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Hollebeek, Linda D.
2
Aarikka-Stenroos, Leena
1
Agnihotri, Raj
1
AlSaleh, Dhoha A.
1
Anastasiadou, Elena
1
Campbell, Colin L.
1
Canhoto, Ana Isabel Domingos
1
Chuang, Shu-Hui
1
Davey, Janet
1
Dibb, Sally
1
Ekman, Peter
1
Faullant, Rita
1
Ferraro, Carla
1
Fisher, Gregory J.
1
Friend, Scott B.
1
Füller, Johann
1
Gopalakrishna, Srinath
1
Hajli, Nick
1
Hsiao, Shih-Hui
1
Jaakkola, Elina
1
Jackson, Paul J.
1
Johnston, Wesley J.
1
Keeling, Debbie I.
1
Kowalkowski, Christian
1
Lawrence, Justin M.
1
Malshe, Avinash
1
Malthouse, Edward C.
1
Matzler, Kurt
1
Nguyen, Quan Anh
1
Niininen, Outi
1
O'Brien, Ingrid M.
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Ouschan, Robyn
1
Parkinson, Joy
1
Peters, Linda D.
1
Plangger, Kirk
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Pressey, Andrew
1
Quinton, Sarah
1
Raggio, Randle D.
1
Ruyter, Ko de
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Röndell, Jimmie G.
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Industrial marketing management : the international journal for industrial and high-tech firms
Journal of business research : JBR
52
Journal of retailing and consumer services
41
Technological forecasting & social change : an international journal
16
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
15
Marketing intelligence & planning
12
The journal of brand management : an international journal
11
The journal of services marketing
11
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
10
The journal of product & brand management
10
International journal of hospitality management
9
Journal of management information systems : JMIS
9
International journal of technology marketing : IJTMkt
8
Journal of strategic marketing
8
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
8
Asia Pacific journal of marketing and logistics
7
European journal of marketing
7
Journal of service management
7
Journal of the Academy of Marketing Science
7
The journal of product innovation management : an international publication of the Product Development & Management Association
7
International journal of contemporary hospitality management
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Journal of marketing management : MM
6
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
6
Journal of service theory and practice : JSTP
6
Research policy : policy, management and economic studies of science, technology and innovation
6
Service business
6
Business horizons
5
Contemporary issues in social media marketing
5
Handbook of social media management : value chain and business models in changing media markets
5
Innovation: organization & management : IOM
5
International journal of internet marketing and advertising : IJIMA
5
Journal of engineering and technology management : JET-M
5
Journal of internet commerce
5
Journal of marketing theory and practice
5
Journal of promotion management : innovations in planning and applied research
5
Marketing theory
5
Technovation : the international journal of technological innovation, entrepreneurship and technology management
5
The service industries journal
5
Tourism management : research, policies, practice
5
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ECONIS (ZBW)
16
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1
Buffering B2B service failure : the role of customer engagement
Sands, Sean
;
Campbell, Colin L.
;
Ferraro, Carla
; …
- In:
Industrial marketing management : the international …
103
(
2022
),
pp. 47-60
Persistent link: https://www.econbiz.de/10013255667
Saved in:
2
Customer engagement design in industrial innovation
Hollebeek, Linda D.
;
Keeling, Debbie I.
;
Ruyter, Ko de
- In:
Industrial marketing management : the international …
106
(
2022
),
pp. 83-89
Persistent link: https://www.econbiz.de/10014226241
Saved in:
3
Rethinking customer engagement design : using customer-mobilized engagement (CME) to grow business networks
Davey, Janet
;
O'Brien, Ingrid M.
;
Ouschan, Robyn
; …
- In:
Industrial marketing management : the international …
105
(
2022
),
pp. 453-466
Persistent link: https://www.econbiz.de/10013494030
Saved in:
4
Business actor engagement : exploring its antecedents and types
Ekman, Peter
;
Röndell, Jimmie G.
;
Anastasiadou, Elena
; …
- In:
Industrial marketing management : the international …
98
(
2021
),
pp. 179-192
Persistent link: https://www.econbiz.de/10013206353
Saved in:
5
Co-creating social media agility to build strong customer-firm relationships
Chuang, Shu-Hui
- In:
Industrial marketing management : the international …
84
(
2020
),
pp. 202-211
Persistent link: https://www.econbiz.de/10012162518
Saved in:
6
What drives customer re-engagement? : the foundational role of the sales-service interplay in episodic value co-creation
Friend, Scott B.
;
Malshe, Avinash
;
Fisher, Gregory J.
- In:
Industrial marketing management : the international …
84
(
2020
),
pp. 271-286
Persistent link: https://www.econbiz.de/10012162589
Saved in:
7
Social media, customer engagement, and sales organizations : a research agenda
Agnihotri, Raj
- In:
Industrial marketing management : the international …
90
(
2020
),
pp. 291-299
Persistent link: https://www.econbiz.de/10012322075
Saved in:
8
Customer referencing as business actor engagement behavior : creating value in and beyond triadic settings
Jaakkola, Elina
;
Aarikka-Stenroos, Leena
- In:
Industrial marketing management : the international …
80
(
2019
),
pp. 27-42
Persistent link: https://www.econbiz.de/10012064323
Saved in:
9
Developing business customer engagement through social media engagement-platforms : an integrative S-D logic/RBV-informed model
Hollebeek, Linda D.
- In:
Industrial marketing management : the international …
81
(
2019
),
pp. 89-98
Persistent link: https://www.econbiz.de/10012107697
Saved in:
10
Managing customer engagement at trade shows
Gopalakrishna, Srinath
;
Malthouse, Edward C.
;
Lawrence, …
- In:
Industrial marketing management : the international …
81
(
2019
),
pp. 99-114
Persistent link: https://www.econbiz.de/10012107698
Saved in:
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