//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~subject:"E-commerce"
~type:"article"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Soziales Web"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
E-commerce
Social Web
93
Social web
93
Internet marketing
56
Online-Marketing
56
B-to-B-Marketing
51
Business-to-business marketing
51
Social media
36
Beziehungsmarketing
35
Relationship marketing
35
Lieferantenmanagement
33
Supplier relationship management
33
Electronic Commerce
14
Salespeople
14
Verkaufspersonal
14
Marketing management
13
Marketingmanagement
13
Selling
13
Verkauf
13
Brand management
11
Markenführung
11
B2B
10
Customer integration
9
Digital marketing
9
Kundenintegration
9
Viral marketing
9
Virales Marketing
9
Business network
7
Consumer behaviour
7
Konsumentenverhalten
7
Unternehmensnetzwerk
7
Big Data
6
Big data
6
Data Mining
6
Data mining
6
Social network
6
Soziales Netzwerk
6
Artificial intelligence
5
Betriebliche Wertschöpfung
5
Bibliometrics
5
more ...
less ...
Online availability
All
Undetermined
11
Free
1
Type of publication
All
Article
Type of publication (narrower categories)
All
Article in journal
14
Aufsatz in Zeitschrift
14
Language
All
English
14
Author
All
Aras, Ajit
1
Brink, Tove
1
Brown, Brian P.
1
Chan, Ka Wing
1
Chong, Alain Yee Loong
1
Christodoulides, George
1
Clarke, Rodney J.
1
Geiger, Susi
1
Gu, William
1
Hautamäki, Pia
1
Heikinheimo, Minna
1
Holland, Christopher P.
1
Huhtala, Juho-Petteri
1
Itani, Omar S.
1
Julkunen, Saara
1
Karjaluoto, Heikki
1
Kaski, Samuel
1
Koponen, Jonna
1
Kwon, Jumbum
1
Lacka, Ewelina
1
Liu, Martin J.
1
Luo, Jun
1
Malo, Pekka
1
Marvasti, Neda
1
Mattila, Pekka
1
Mehmet, Mehmet I.
1
Mero, Joel
1
Michaelidou, Nina
1
Milne, George R.
1
Mrad, Mona
1
Munnukka, Juha
1
Naudé, Peter
1
Pauleen, David J.
1
Peñaloza, Lisa
1
Salonen, Anna
1
Septianto, Felix
1
Siamagka, Nikoletta-Theofania
1
Swani, Kunal
1
Thornton, Sabrina C.
1
Tikkanen, Henrikki
1
more ...
less ...
Published in...
All
Industrial marketing management : the international journal for industrial and high-tech firms
Journal of business research : JBR
27
Journal of management information systems : JMIS
26
Journal of retailing and consumer services
25
Electronic commerce research
23
Information systems research : ISR
21
Technological forecasting & social change : an international journal
20
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
19
International journal of business information systems : IJBIS
18
International journal of electronic marketing and retailing : IJEMR
17
Electronic markets : EM ; the international journal of electronic commerce and business media
12
Journal of electronic commerce research : JECR
12
Journal of internet commerce
12
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
12
International journal of electronic commerce : IJEC
11
Journal of open innovation : technology, market, and complexity
11
International journal of hospitality management
10
Internet policy review : journal on internet regulation
10
Management science : journal of the Institute for Operations Research and the Management Sciences
10
International journal of e-entrepreneurship and innovation : IJEEI ; an official publication of the Information Resources Management Association
9
International journal of electronic business
9
International journal of internet marketing and advertising : IJIMA
9
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
9
Electronic commerce research and applications
8
Journal of travel and tourism marketing
8
Management information systems : mis quarterly
8
Business horizons
7
Electronic markets : the international journal on networked business
7
International journal of contemporary hospitality management
7
International journal of e-business research : an official publication of the Information Resources Management Association
7
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
7
Telecommunications policy : the international journal of digital economy, data sciences and new media
7
Administrative Sciences : open access journal
6
International journal of networking and virtual organisations : IJNVO
6
International journal of production economics
6
Journal of fashion marketing and management
6
Journal of marketing
6
Journal of marketing management : MM
6
Marketing intelligence & planning
6
Asia Pacific journal of marketing and logistics
5
more ...
less ...
Source
All
ECONIS (ZBW)
14
Showing
1
-
10
of
14
Sort
Relevance
Date (newest first)
Date (oldest first)
1
B2B service sales on a digital multi-sided platform : transformation from value chains to value networks
Heikinheimo, Minna
;
Hautamäki, Pia
;
Julkunen, Saara
; …
- In:
Industrial marketing management : the international …
116
(
2024
),
pp. 26-39
Persistent link: https://www.econbiz.de/10014456183
Saved in:
2
Digital content marketing on social media along the B2B customer journey : the effect of timely content delivery on customer engagement
Salonen, Anna
;
Mero, Joel
;
Munnukka, Juha
;
Zimmer, Marcus
; …
- In:
Industrial marketing management : the international …
118
(
2024
),
pp. 12-26
Persistent link: https://www.econbiz.de/10014531704
Saved in:
3
The role of cool versus warm colors in B2B versus B2C firm-generated content for boosting positive eWOM
Kwon, Jumbum
;
Chan, Ka Wing
;
Gu, William
;
Septianto, Felix
- In:
Industrial marketing management : the international …
104
(
2022
),
pp. 212-225
Persistent link: https://www.econbiz.de/10013326938
Saved in:
4
B2B eWOM on Alibaba : signaling through online reviews in platform-based social exchange
Tóth, Zsófia
;
Mrad, Mona
;
Itani, Omar S.
;
Luo, Jun
; …
- In:
Industrial marketing management : the international …
104
(
2022
),
pp. 226-240
Persistent link: https://www.econbiz.de/10013326941
Saved in:
5
Deciphering B2B marketers' concerns in marketing "with" clients : further insights into how B2B characteristics foster and inhibit UGC generation and its leverage
Aras, Ajit
;
Xu, Xin
;
Peñaloza, Lisa
- In:
Industrial marketing management : the international …
101
(
2022
),
pp. 71-81
Persistent link: https://www.econbiz.de/10013197766
Saved in:
6
Online content match-making in B2B markets : application of neural content modeling
Upreti, Bikesh Raj
;
Huhtala, Juho-Petteri
;
Tikkanen, …
- In:
Industrial marketing management : the international …
93
(
2021
),
pp. 32-40
Persistent link: https://www.econbiz.de/10012501934
Saved in:
7
B2B analytics in the airline market : harnessing the power of consumer big data
Holland, Christopher P.
;
Thornton, Sabrina C.
;
Naudé, Peter
- In:
Industrial marketing management : the international …
86
(
2020
),
pp. 52-64
Persistent link: https://www.econbiz.de/10012212205
Saved in:
8
A platform approach in solution business : how platform openness can be used to control solution networks
Wei, Ruiqi
;
Geiger, Susi
;
Vize, Róisín
- In:
Industrial marketing management : the international …
83
(
2019
),
pp. 251-265
Persistent link: https://www.econbiz.de/10012146628
Saved in:
9
B2B SME management of antecedents to the application of social media
Brink, Tove
- In:
Industrial marketing management : the international …
64
(
2017
),
pp. 57-65
Persistent link: https://www.econbiz.de/10011738322
Saved in:
10
How social media applications affect B2B communication and improve business performance in SMEs
Wang, William Yu Chung
;
Pauleen, David J.
;
Tingting, Zhang
- In:
Industrial marketing management : the international …
54
(
2016
),
pp. 4-14
Persistent link: https://www.econbiz.de/10011478701
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->