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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~subject:"Marketing management"
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Marketing management
Firm performance
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Mu, Jifeng
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Industrial marketing management : the international journal for industrial and high-tech firms
Journal of business research : JBR
76
Journal of strategic marketing
44
The journal of business & industrial marketing
32
Journal of the Academy of Marketing Science
27
European journal of marketing : EJM
20
Cogent business & management
18
Journal of marketing management : MM
17
Marketing intelligence & planning
17
SpringerLink / Bücher
17
International marketing review
16
International journal of innovation management
15
International business review : the official journal of the European International Business Academy
13
International entrepreneurship and management journal
11
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
11
Journal of international marketing
10
Journal of retailing and consumer services
10
International journal of business and globalisation : IJBG
9
International journal of economic perspectives : IJEP
9
Journal of global marketing
9
AMS review : official publication of the Academy of Marketing Science
8
Amfiteatru economic : an economic and business research periodical
8
Asia Pacific journal of marketing and logistics
8
European research studies
8
International journal of hospitality management
8
Journal of business ethics : JOBE
8
Journal of business-to-business marketing
8
Journal of marketing
8
Journal of marketing communications
8
Management research review
8
Springer eBook Collection
8
The journal of product innovation management : an international publication of the Product Development & Management Association
8
The marketing review
8
Australasian marketing journal
7
International journal of technology marketing : IJTMkt
7
The journal of brand management : an international journal
7
IEEE transactions on engineering management : EM
6
International journal of business performance management
6
International journal of entrepreneurship and small business
6
International journal of innovation and technology management
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ECONIS (ZBW)
66
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1
The effect of market orientation and technology orientation on industry 4.0 technologies and market performance : role of innovation capability
Gangwani, Kishore Kumar
;
Bhatia, Manjot Singh
- In:
Industrial marketing management : the international …
118
(
2024
),
pp. 231-241
Persistent link: https://www.econbiz.de/10014531702
Saved in:
2
Achieving market performance via industry 4.0 enabled dynamic marketing capability, sustainable human resource management, and circular product design
Nayal, Kirti
;
Raut, Rakesh Dulichand
;
Mangla, Sachin Kumar
- In:
Industrial marketing management : the international …
115
(
2023
),
pp. 86-98
Persistent link: https://www.econbiz.de/10014454805
Saved in:
3
Developing customer analytics capability in firms of different ages : examining the complementarity of outside-in and inside-out resources
Mehrabi, Hamed
;
Chen, Yongjian
;
Keramati, Abbas
- In:
Industrial marketing management : the international …
119
(
2024
),
pp. 108-121
Persistent link: https://www.econbiz.de/10014555719
Saved in:
4
Marketing ecosystem : an outside-in view for sustainable advantage
Zhang, Jonathan Z.
;
Watson, George F., IV.
- In:
Industrial marketing management : the international …
88
(
2020
),
pp. 287-304
Persistent link: https://www.econbiz.de/10012285367
Saved in:
5
An exploration of start-ups' sustainable marketing orientation (SMO)
Sinčić Ćorić, Dubravka
;
Lučić, Andrea
;
Brečić, …
- In:
Industrial marketing management : the international …
91
(
2020
),
pp. 176-186
Persistent link: https://www.econbiz.de/10012422208
Saved in:
6
Marketing capabilities, market ambidexterity and product innovation outcomes : a yin-yang of inside-out and outside-in
Ali, Shabahat
;
Tian, Hongyun
;
Wu, Weiwei
;
Ali, Sadaqat
; …
- In:
Industrial marketing management : the international …
118
(
2024
),
pp. 27-43
Persistent link: https://www.econbiz.de/10014531684
Saved in:
7
Examining the linkage between managerial ties and firm performance : the mediating role of marketing capabilities and moderation role of industry : a meta-analytic approach
Shukla, Abhishek
;
Varshney, Jyoti
;
Raj, Alok
- In:
Industrial marketing management : the international …
119
(
2024
),
pp. 122-134
Persistent link: https://www.econbiz.de/10014555720
Saved in:
8
How does quality-dominant logic ensure marketing analytics success and tackle business failure in industrial markets?
Akter, Shahriar
;
Hossain, Md Afnan
;
Tarba, Shlomo Yedidia
; …
- In:
Industrial marketing management : the international …
109
(
2023
),
pp. 44-57
Persistent link: https://www.econbiz.de/10014282241
Saved in:
9
Strategic use of social media in marketing and financial performance : the B2B SME context
Cao, Guangming
;
Weerawardena, Jay
- In:
Industrial marketing management : the international …
111
(
2023
),
pp. 41-54
Persistent link: https://www.econbiz.de/10014368295
Saved in:
10
Examining the efficacy of non-market and market driving activities of B2B international firms
Khan, Huda
;
Khan, Hina
;
Abosag, Ibrahim
;
Ghauri, Pervez N.
- In:
Industrial marketing management : the international …
111
(
2023
),
pp. 97-108
Persistent link: https://www.econbiz.de/10014369281
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