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~isPartOf:"Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group"
~subject:"Online-Marketing"
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Search: subject:"Virtuelle Realität"
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
Journal of business research : JBR
6
Journal of retailing and consumer services
5
Business horizons
3
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
3
Marketing intelligence & planning
3
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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International journal of advertising : the review of marketing communications
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International journal of hospitality management
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Journal of vacation marketing
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Premier reference source
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Psychology & marketing
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Tourism management : research, policies, practice
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Virtual worlds and e-commerce : technologies and applications for building customer relationships
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Young consumers : insight and ideas for responsible marketers
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Asian journal of marketing : the official journal of the Marketing Institute of Singapore
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Business & economics
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Business Guides on the Go
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Contemporary issues in behavioral finance
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E-marketing ; Vol. 3
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Edition Rainer Hampp
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Emerging human and techno-human business management dynamics in a globalized environment
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European journal of marketing
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Hamburger Schriften zur Marketingforschung
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Handbook of research on effective advertising strategies in the social media age
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Information and communication technologies in tourism 2013 : proceedings of the international conference in Innsbruck, Austria, January 22 - 25, 2013
1
Institut für Wirtschaftswissenschaften der Technischen Universität Braunschweig
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International journal of consumer studies
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International journal of electronic commerce : IJEC
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International journal of electronic marketing and retailing : IJEMR
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International journal of internet marketing and advertising : IJIMA
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International journal of nonprofit & voluntary sector marketing
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International journal of quality & reliability management
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International journal of retail and distribution management
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International journal of technology marketing : IJTMkt
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Journal of advances in management research : JAMR
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Journal of advertising : official publication of the American Academy of Advertising
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Journal of business venturing
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Journal of consumer behaviour
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Journal of current issues and research in advertising
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Do virtual goods entice more online donations? : perspectives of mental imagery and project appeal
Zheng, Chundong
;
Cao, Yanan
;
Wu, Yi
;
Yu, Jie
- In:
Information & management : the internat. journal of …
60
(
2023
)
2
,
pp. 1-13
Persistent link: https://www.econbiz.de/10014303333
Saved in:
2
Catch them all : impacts of location-based augmented reality mobile applications on local businesses
Zhang, Yuan
;
Zhang, Jie Jennifer
- In:
Information & management : the internat. journal of …
58
(
2021
)
8
,
pp. 1-17
Persistent link: https://www.econbiz.de/10013192041
Saved in:
3
Effects of review spam in a firm-initiated virtual brand community : evidence from smartphone customers
Feng, Nan
;
Su, Zhenjing
;
Li, Dahui
;
Zheng, Chundong
; …
- In:
Information & management : the internat. journal of …
55
(
2018
)
8
,
pp. 1061-1070
Persistent link: https://www.econbiz.de/10011947025
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