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~isPartOf:"Information technology and management"
~isPartOf:"Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation"
~subject:"E-commerce"
~subject:"Market research"
~subject:"Online retailing"
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E-commerce
Market research
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Product information
8
Produktinformation
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Viral marketing
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Online-Handel
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Online consumer reviews
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Attribution theory
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Clothing
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Information technology and management
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
Information systems research : ISR
10
Journal of business research : JBR
7
Journal of marketing research : JMR
5
Journal of consumer behaviour : an international research review
4
Journal of internet commerce
4
International journal of electronic commerce : IJEC
3
Journal of electronic commerce research : JECR
3
ERIM report series research in management
2
Electronic commerce research
2
European journal of marketing : EJM
2
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
2
International journal of hospitality management
2
International journal of retail and distribution management
2
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
2
Journal of management information systems : JMIS
2
Journal of marketing communications
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Journal of retailing and consumer services
2
Journal of the Academy of Marketing Science
2
Medienmanagement und E-Business
2
Omega : the international journal of management science
2
Psychology & marketing
2
Schwerpunkt: Neuroökonomie, Neuromarketing und Neuromarktforschung : mit weiteren Beiträgen über Messen und Befragen, Treiberanalysen, ökonometrisches Modeling und Verkehrsmittelwerbung
2
The international review of retail, distribution and consumer research
2
The journal of consumer marketing
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Applied economic perspectives and policy
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Asia Pacific journal of marketing and logistics
1
Business & information systems engineering
1
Czech journal of social sciences, business and economics : an international multidisciplinary refereed journal of social sciences, business and economics
1
Decision sciences : DS
1
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
1
E-technologies: innovation in an open world : 4th international conference, MCETECH 2009, Ottawa, Canada, May 4-6, 2009 ; proceedings
1
E-work and E-commerce ; Vol. 1
1
Econometric Institute research papers
1
Electronic commerce research and applications
1
Electronic markets : the international journal on networked business
1
European journal of operational research : EJOR
1
European retail research
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Food policy : economics planning and politics of food and agriculture
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Seeing it is like touching it : unraveling the effective product presentations on online apparel purchase decisions and brain activity (an fMRI study)
Jai, Tun-Min
;
Fang, Dan
;
Bao, Forrest S.
;
James, Russell N.
- In:
Journal of interactive marketing : a quarterly …
53
(
2021
),
pp. 66-79
Persistent link: https://www.econbiz.de/10012502847
Saved in:
2
The more interactivity the better? : investigating interactivity, task complexity, and product knowledge in online purchase decisions
Tang, Fengchun
- In:
Information technology and management
21
(
2020
)
3
,
pp. 179-189
Persistent link: https://www.econbiz.de/10012310190
Saved in:
3
Too popular to ignore : the influence of online reviews on purchase intentions of search and experience products
Jiménez, Fernando R.
;
Mendoza, Norma A.
- In:
Journal of interactive marketing : a quarterly …
27
(
2013
)
3
,
pp. 226-235
Persistent link: https://www.econbiz.de/10010128361
Saved in:
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